Empowering Sustainable Choices
Green Options Media’s rapidly growing network of environmentally-focused blogs provides users with a broad spectrum of information for making sustainable choices. Launched in February, 2007, Green Options Media has grown into a leader among “green” news and information sources aimed at general audiences.
Written by experienced professionals and topic experts, Green Options Media’s individual blogs engage visitors with authoritative content, compelling discussions, and actionable advice. Users new to the “green life” can contribute to the conversation by joining in dialogue between our writers and visitors on individual blogs. We don’t preach to the choir, or require a commitment to our vision: we invite anyone with questions, or simply curiosity, to add their voices to the community, and share their approaches to achieving abundance while lightening their environmental footprint.
GO Media was acquired in Q4 of 2008 by activism startup Virgance. Virgance represents an entirely new way to do business, functioning as an incubator for positive change. You can read about the acquisition and Virgance in TechCrunch.
Learn more on the Write for Us FAQ.
Who We Are
Clayton B. Cornell, GM and Managing Editor
Clayton B. Cornell is the General Manager and Director of Social Media strategy for Green Options Media. He was formerly a professional blogger as Lead Writer for Gas 2.0, GO Media’s blog covering the future of sustainable transportation, and has been covering biofuels and green car technology for GreenOptions.com since the beginning of 2007. Before GO, Clayton ran the training program for one of the EPA’s largest public toxicology information libraries at Oregon State University, which was fulfilled under a $2-million Federal grant. He became a biodiesel enthusiast after experimenting with small-scale biodiesel production in OSU’s chemical engineering lab, and has extensive hands-on experience with diesel cars and trucks, including the practical use of biodiesel and straight-vegetable-oil (SVO) as alternative fuels. Clayton graduated from the University of Utah with honors, receiving a degree in Biology and Chemistry.
Follow Clayton on Twitter: http://twitter.com/claybodie
clayton [at] virgance [dot] com (please no press releases)
Jan van Voorst, Ad Sales and Founder of Planetsave
Jan van Voorst sells direct advertising for Green Options Media and is the founder Planetsave.com. Jan previously owned and operated Planetsave.com, one of the most reliable sources on the web for environmental and political news. He has also done consulting for environmental organizations and socially responsible businesses. Jan lives in Portland, ME with his wife and two kids and spends a great deal of time with his family, as well as behind a drumset playing jazz around the New England area.
Christopher Cook, GO Media Web Developer
Chris is responsible for keeping Green Options Media blog network humming. When he isn’t sitting in front of a keyboard he is generally pursuing his passion for great beer or food. He has sampled a large number of the worlds finest beers (over 1000) and, sadly, has a bottle collection to prove it. He also enjoys all-grain home brewing, baking bread and pizza, and making curry.
GREEN OPTIONS EDITORS
Nick Chambers, Gas2.0
Nick has been writing for the Green Options Media network since May of 2008. His writing and editorial interests include second generation biofuels, world food supply, agricultural energy crops, oil supply, alternative energy vehicles, public transportation, high speed commuter and freight rail, the energy distribution infrastructure, and the politics of energy.
Nick has spent considerable amounts of time in the public sector as an Agricultural Natural Resource Specialist working on air, water and land quality issues from a regulatory and compliance perspective. While in the public sector Nick has been involved in alternative energy issues in Oregon, including converting the leftover “waste” straw from grass seed in the Willamette Valley into cellulosic ethanol.
Lucille Chi, FeelGoodStyle, Eat. Drink. Better, Crafting a Green World
Lucille Chi is a Lifestyle Editor for Green Options Media. Her focus areas include: green design, ethical fashion, environmental art and education, renewables, holistic healing and more. She has been dedicating her energies toward finding and drawing attention to all the ways in which products, companies, and industries are moving toward creating a more sustainable world on the global scale, as well as the way individuals are moving toward living sustainable and healing lives at the personal level.
As the Editor of Planetsave, Alex Felsinger is primarily concerned with issues surrounding animal welfare, conservation, and environmental justice. He has immense respect for anyone who dedicates their lives towards protecting the planet, regardless of tactics or means. Beginning with his work as a journalism student at San Francisco State University, his writing has focused on the problems facing the modern world and the people who are working to fix them.
Alex leads a deliberately simplistic and thrifty lifestyle, yet admits to occasionally gawking at the newest green gadgets and zero-emission concept cars.
Gavin Hudson, EcoWorldly
Gavin lives in Kangneung, South Korea, where he’s a teacher of English as a foreign language. In his life in Korea, Gavin enjoys hiking in the beautiful, mountainous national parks, bicycling, writing and editing for EcoWorldly, travel journalism with an “eco angle,” and adapting to the culture and language.
Among Gavin’s favorite experiences in environmental and social equity fields are: editing documents for environmental NGO’s in Korea; organizing small and medium scale local environmental volunteer activities; teaming up with CNN and EcoWorldly to cover recycling in Korea; collecting data on sub-alpine conifers and flowering plants to measure the effects of high elevation climate change with the University of California, Berkeley; six months of volunteer caregiving for sick and wounded seals and sea lions at the Marine Mammal Center of Sausalito; one year of interning with the Jane Goodall Insitute’s Roots & Shoots (R&S) program, where I helped coordinate service learning and community volunteer projects throughout the state of California;representing R&S at the World Social Forum VI in Caracas, Venezuela; volunteering in an array of other capacities, such as Cal-Pirg, soup kitchens, Starbuck’s volunteer program, the Oakland Zoo, retirement homes, and Kiwanis;and co-founding the grassroots Nature Conservation Club at about age 8, of which he has especially fond memories of mowing lawns for charity.
Tim Hurst is the editor and a contributing writer at Red, Green, and Blue. He has spent the last six years researching and writing about the changing politics of energy and the environment, with a particular focus on the environmental movement, renewable energy policy and the political economics of cleantech. He also explores these issues in his own blog, ecopolitology. Tim has presented his energy and environmental research at academic conferences in Nevada, Arizona, and New Mexico, has been an invited guest on XM Radio, and also written about politics in the Encyclopedia of U.S. Campaigns, Elections and Electoral Behavior (Sage, 2008). Tim has an M.A. in Environmental Policy from Colorado State University and a B.A. in International Relations from Lynchburg College in Virginia. When not reading, writing, thinking or talking about environmental politics, Tim spends his time skiing in Colorado’s high country, playing disc golf, hiking with his dog, and working in his vegetable garden.
Jennifer is a mother, teacher, environmentalists, gardener, yogini, artist, and avid hiker. She holds a master’s of education degree in early childhood education and espouses natural, green living principles. Her family lives on 160 acres off-the-grid in northern California making their power from a micro hydro turbine in their creek. Her home is self-built from salvage timber burned in a forest fire. She considers the environment in every choice she makes and is raising her children to do the same.
Reenita Malhotra Hora is the Business Editor for Green Options Media. Formerly Reenita founded and then subsequently sold Ayoma, an Ayurvedic spa operations and natural skincare products business. She has run a natural health practice at California Pacific Medical Center in San Francisco for five years and continues to teach wellness programs to medical professionals and laypeople through UCSF and Global Medical Education. She has authored two books on the subject ‘Ayurveda - the Natural Medicine of India’ and
‘Inner Beauty’. Recently Reenita has been consulting for LOHAS companies and writing for green media companies in the business and lifestyle sector. In quieter moments, she likes to spend her time hiking or swimming the warm seas. A Mumbai native, she currently lives in San Francisco.
Check out her words of wisdom at www.reenita.com
Jeff McIntire-Strasburg is the founder and editor of sustainablog, a co-founder and former Senior Editor of Green Options Media, and a former writer at Treehugger.
Jeff was born and raised in the South (Florida and Louisiana), but made his way out West in his early twenties to attend graduate school at the University of Nevada, Las Vegas. He has a Ph.D. in English, and spent 11 years in the classroom in positions ranging from graduate teaching assistant to assistant professor. After reading one too many freshman essays, he decided it was time for something new, and made a career switch into corporate writing and editing.
Jeff is married to Jan, and has three step-children. He has a dog, Zelda, and three cats. He lives in St. Louis, Missouri, in a big old drafty historical home built in 1904. When not working (ha!), he enjoys taking the dog to the park, reading (lots of non-fiction, but also the occasional mystery novel), working in his tiny little yard, and frittering away the hours in a local coffee shop.
Ariel Schwartz is the editor of Cleantechnica.com and a contributor at Greenbiz.com. A graduate of Vassar College, she has previously worked in publishing, organic farming, documentary film, and newspaper journalism. Her interests include permaculture, hiking, skiing, music, relocalization, and cob (the building material). She currently resides in San Francisco, CA.
GREEN OPTIONS ADVISOR
Mark Seall
For a long time Mark displayed few signs of environmental conscience - It was in 2006 that Mark realized that it was better to be a part of the solution than the problem, being particularly excited by the symmetry between the challenges in mankind’s transition to a sustainable economy and the opportunities created by new technology and practices.
Following many years of helping large organizations leverage the possibilities of the internet, Mark decided it was time for something new. Green Options was the perfect fit for an eco-technologist looking for an exciting and dynamic challenge. He also writes regularly for several Green Options blogs, focusing on climate change, international politics and technology.
A native Briton, Mark now lives by the lake of Zürich with his Swiss wife, Nadine. He has a BSc in Business Information Technology, and an MBA from Warwick Business School, England.
