Green Options

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To prepare bright eyed, bushy tailed young managers and indeed, young enterpreneurs eco or not, for the challenges that the business world has laid out for them, dramatic shifts in their education and training - as well as a new Hippocratic Oath will be necessary, say Rakesh Khurana and Nitin Nohria of Harvard’s Business School.
Bryan Gallagher already brought up the need to seriously shake up the undergraduate silos system to keep up with business reality and demand for corporate environmental and social responsibility (CESR) leaders.

Khurana and Nohria want it to happen at the MBA level.

Wow. Try convincing the zoning regulators to give the OK for more density let alone allow beer cans, car tires and water bottles be your tools of choice to produce thermal mass and energy-independent housing.

Not a chance you could pull it off unless you’re renegade architect Michael Reynolds, Garbarge Warrior.”

Uber heavy hitter John Macdonald, Chairman and CEO of the Vancouver-based solar energy company Day4 Energy, recipient of eight honourary degrees and former MIT professor, knows a thing or two about renewable energy.

He also readily admits, with a signature askew smile and hearty laugh, that “being an academic is possibly the worst possible preparation for the business world,” and endorses a strong marketing presence in any renewable energy start up because the engineers “can’t seem to understand why somebody wouldn’t want this marvelous invention!”

It’s 7:52pm Wednesday night at the venture capital-esque forum put on by the VEF on CEO War Stories.