Author Archive

Jim Witkin

Jim is a consultant providing writing and research services for the sustainable and socially-conscious business sector. He is also pursuing an MBA in Sustainable Management at the Presidio School of Management.

His interests are social enterprise (the combination of social mission with the efficiency of a market-based approach) and the use of technology (especially information and communication technology) to address the issues of education, equality, environment, health, and economic development.

You can keep tabs on Jim at jimwitkin.com or you can often find him blogging at the various coffee shops in Palo Alto.

SMS to the Rescue: Text messaging bridges the Digital Divide


According to Walter Stahel — one of the founders of the sustainability movement and original thinkers behind the Cradle-to-Cradle design philosophy – social ecology is one of the five pillars of sustainability. He defined social ecology as encompassing “…the fabric of societal structures, including peace and human rights, dignity and democracy, employment and social integration, security and safety…” Simply stated, addressing issues of social sustainability is equally important as the economy and the environment for ensuring the survival of our species.
Many of the initiatives addressing the issues of social ecology rely on bringing modern technologies — like cell phones, computers, and Internet access — to populations in need. These initiatives are helping to “bridge the digital divide” and are often referred to as ICT4D (Information and Communication Technologies for Development). ICTs are used either directly by the disadvantaged population in some manner, or can be used to assist aid organizations and NGOs to improve socio-economic conditions. We can’t remember what our lives were like before the use computers and mobile phones; we often take these tools for granted, but for many people in developing regions these communication tools can have a profound impact on improving their lives and communities.

Is There a Green Upside to the Economic Meltdown?

The economic meltdown could be good news for the area of clean energy investing, according to Steven Fraser, a senior lecturer at the University of Pennsylvania and author of the recently published “Wall Street: America’s Dream Palace.” Fraser believes that backlash to the recent economic crisis will result in a new era of enlightened regulation and investment akin to Roosevelt’s New Deal, which helped America climb out of the Great Depression. Fraser offered these opinions in a recent interview on [...]

The New Business Metrics: Measuring Social Returns

How do you create effective organizations focused on sustainable social impact? For those who believe in combining social mission with the efficiency of a market-based approach, the answer is: “Social Enterprise.”

Advertisement