Author Archive

John Simonetta

As the owner of the promotional items consultancy Proforma Simonetta Freelance, I have confronted the truth that the world sometimes perceives marketing as a wasteful practice, often rightly so. However, marketing is still essential in every business.

At Proforma Simonetta Freelance we try to teach businesses that from uniforms to printing needs, to promotional products to packaging, the industry is changing and there is likely a green solution out there to fit every audience and budget.

Learn more at www.proformagreen.com
Follow us on Twitter at http://twitter.com/ProformaGreen
Contact me at john.simonetta@proforma.com

Recycling Bin Tote Set From Norwood

What the Recycling Bin Tote Set accomplishes is a portable recycling station and a very smart promotional idea for any Ecopreneurist targeting office workers, parks, college dorms, any area where people collect in small groups.

Can Promo Help Save The Reefs?

Aloe Up offers a natural, biodegradable (reef friendly), hypoallergenic, and non-comedogenic (won’t clog pores) sun and skin care line produced from aloe organically grown in Harlingen, Texas and sold in over 60 countries worldwide.

Smelly Pen 50% Plant-based Renewable Plastic

All-in-One seems to have a hit on their hands with their new USA Good Scents™ Twist Pen. Adding scent to a pen gives the item a visceral connection with the user, and is a great way to get your promotional item, and hence your brand, noticed.

All-In-One Lowers Cost On Eco Max Recycled Pen™

Eco Max Recycled Pen™ is a click style pen with a 100% recycled plastic barrel pen and an EQP price of just $0.36 with one color imprint.

Pre-Printed Jute Shopper From V Natural

For those looking beyond poly or recycled content bags, Vitronic Promotional Group, home of the V Natural line, has introduced a pre-printed jute tote available with either leaf or ladybug motif.

EcoCoolie Pocket Coolie 2.0

Numo has come back to the market with the EcoCoolie Pocket Coolie 2.0 available Feb 1, 2010. This unit is made of 1/8″ high-density recycled-open cell scuba foam and will boast a full 85% post-consumer content, and at EQP for $0.89, that is $0.10 less than the EcoCoolie version one, when it debuted last year.

Here Come The Mugs

Numo Manufacturing and Hit Promotional Products have both release their own versions of the I AM NOT A PAPER CUP design.

2010 Resolutions: Less Water Bottles, More Stuff Made From Water Bottles

If 2010 is finally the year your organization stops buying bottled water for employees and instead starts buy goods from recycled water bottles, here are a few of items I suggest you think about.

2010 Resolutions: Switch To Reusable Mugs In The Office

This is a guest post by John Simonetta, owner of Proforma Simonetta Freelance, an eco-friendly promotional items consultancy (see proformagreen.com). John’s blogs are designed to keep us up to date on the “greening” of his industry.

For readers that have decided that 2010 will finally be the year to move the office away from polystyrene and paper cups to reusable mugs at the old coffee machine, here are a couple of [...]

2010 Resolutions: Bagging Lunch To Work

As a resolution for 2010 Ecopreneurist might want think about supporting their clients and fellow employees in a move to bring their lunch to work, and of course there are number of brandable, reusable lunch bags on the market to help kick-start any bring your lunch to work program. Here are three favorites.

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