As the owner of the promotional items consultancy Proforma Simonetta Freelance, I have confronted the truth that the world sometimes perceives marketing as a wasteful practice, often rightly so. However, marketing is still essential in every business.
At Proforma Simonetta Freelance we try to teach businesses that from uniforms to printing needs, to promotional products to packaging, the industry is changing and there is likely a green solution out there to fit every audience and budget.
Learn more at www.proformagreen.com or email info@proformagreen.com.
October is National Breast Cancer Awareness Month and will be filled with fundraisers, galas, fun-walks and other awareness raising events, with, yes, promotional items. Luckily the Ecopreneurist does have green options when it comes to going pink.
If your business or organization is buying bags this holiday season, please look into the eco-friendly options available to you.
The new eco-friendly Ambrose Pen & Pencil set from Logomark is a great example of the combination of green promo and simple, clean design.
A number of manufacturers have started to sell preprinted shopping bags in their eco-friendly lines. This bags have a great eco-friendly message to which the Ecopreneurist simply adds their own logo.
In this clip Tonia Guffey is talking to the owners of the Lovin’ Cup in New York about ways to incorporate local fresh flavors into their drinks menu. Actually it is very interesting. At the very end of this clip Josh has a surprise gift for the bar - Flat Tire™ Recycled Rubber Coasters from Americanna.
Pacesetter Awards caught our attention at the Proforma 2009 Convention in Denver with their range of award plaques made from eco-friendly materials. Not only is Pacesetter Awards working with some new materials; the actual finishes, plus the multiple sizes and shapes of their products seem to place them ahead of their peers.
When I was recently asked which is the better “green” solution regarding golf tees, natural wood or biodegradable corn plastic, I simply did not have an answer. Let’s we our options.
This is another eco-friendly product which the general public will not initially see as eco-friendly, unless they are told the full story of the Aakron’s SAFE Plastic® . So aside from their obvious use at corporate events, stadiums, and fall festivals, this also makes them great for any Ecopreneurist working in a educational setting as they are a terrific topic starter. And a lot of fun.
Ash City, one of the leaders in eco-friendly promotional apparel, is branching out into caps and bags made from recycled materials.
A short video from Pro Towels Etc from the 2009 Proforma Convention in Denver. This is their new bamboo fiber golf towel, which they say is the first bamboo fiber golf towel introduced to the promotional items market.
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