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Editor’s note: This post is a lead-in story to the Gas 2.0 interview with Mil Ovan, Senior Vice President and Co-founder of Firefly Energy.
Last week John McCain, the presumptive presidential nominee for the 2008 Republican ticket, suggested that a $300 million government-sponsored competition would be a good way to spur development of next generation battery technologies.
His comments generated debate in the blogosphere and around the United States. Meanwhile, Barack Obama, the presumptive presidential nominee for the Democratic ticket, called McCain’s proposal a gimmick suggesting that $300 million was not enough.
Regardless of my feelings about the proposed competition or the candidates themselves, it got me thinking about just who might win it if it were to become a reality. All that thinking led to this post, and, hopefully, to several others that will look at the most promising next generation battery technologies on the horizon.
This week I’ll start with Firefly Energy.
Editor’s note: This interview is a companion piece to Part I of the Gas 2.0 series about who might win John McCain’s proposed $300 million dollar battery competition if it were to become reality.
Last week John McCain, the presumptive presidential nominee for the 2008 Republican ticket, generated debate by suggesting that a $300 million government- sponsored competition would be a good way to spur development of next generation battery technologies.
His comments got me thinking about just who might win such a competition it if it were to become reality.
Firefly Energy is one of the companies that made it to my short list. Founded in 2003, they have been working on reinvigorating old-hat lead-acid battery technology in such a way that it would become brand new and cutting edge once again.
Firefly’s innovation is that they’ve taken the heavy lead plates you’d find in a classic lead-acid battery and replaced them with a light carbon-graphite microcell foam that’s been impregnated with lead.
I recently had a chance chat with Mil Ovan, Senior Vice President and Co-founder of Firefly, about the company, their take on McCain’s competition, Firefly’s battery technology, environmental worries about lead, the Oasis battery, electric vehicles and the company’s plans for the future.
Adding a third child into our family presents a number of physical and emotional challenges — at least that will be the case unless I can grow an extra set of arms over the next few months. But along another round of sleepless nights, having child #3 definitely puts a strain on the wallet. We’re not so much worried about the baby gear, since at this point in our parenting lives, we know exactly what we need and what we don’t. And with plenty of consignment shops, thrift stores, and generous friends, we’ve already got more clothes and toys than we’ll probably need.
But nothing puts a hurting on a budget than a new car and an eco-friendly one at that.
Now don’t get me wrong. I’m not saying we need to buy a brand new car. I’m just saying that we’re going to need to invest in something big enough to fit two car seats and a booster. Well, legally anyway, because no matter how much my daughter begs me to ride on the roof, I just don’t foresee that in her future.
And we’re trying as hard as we can not to have kiss our freedom from car payments good-bye. It certainly helps when we’re paying $4/gallon for gas.

Hot on the heels of the announcement that Mercedes will produce electric cars, comes the news that fellow German manufacturer Volkswagen plans to produce a test fleet of plug-in hybrid electric cars by 2010.
A few months ago, to much excitement from the automotive press, the company unveiled a diesel-electric Golf but, according to VW chief Martin Winterkorn, “the future belongs to electric cars.” To help in mapping out the road to this electric future, the company have unveiled a plug-in hybrid powertrain, called the Twin-Drive, which will make its first appearance in a Golf kitted out with a 122-horsepower diesel engine, twinned with an 82-horsepower electric motor.

Editors Note: This guest post was contributed by Charley Territo, spokesperson for the Alliance of Auto Manufacturers, in an effort encourage better dialogue between the auto industry and the environmental movement. Charley also contributed a guest post on Grist on May 20. I asked him to weigh in on a question I’ve had for a long time: How can automakers like GM complain that consumers only want to buy big cars when they spend hundreds of thousands advertising brands like Hummer? Here is his response. Feel free to weigh in with your own comments below.
For years it’s been assumed that, using their superior marketing skills, automakers have the ability to trick consumers into buying SUVs and pickup trucks…when, in reality, the consumers really only
wanted to buy compact cars. While that’s probably quite flattering to the marketing departments, it doesn’t have the important benefit of actually being correct.
Current events are now allowing people to see more clearly the greater force at work driving consumer demand: Gas prices.

A team at the Lawrence Livermore National Laboratory have revealed a potential revolution in hydrogen cars, after driving 650 miles on one tank of liquid hydrogen. In a recent test, the scientists set a new world record after they installed a super-insulated hydrogen gas tank in a standard Prius hybrid that was able to keep a full load of the liquid without evaporating for six days.
The tank, weighing in at around 300 pounds, removes a heck of a lot of obstacles to the advancement of hydrogen-powered cars. Current versions, such as the fleet of hydrogen-electric Toyota Prius’s used by various city governments across Southern California, run on compressed hydrogen gas, and have a limited range of around 80 miles between refuels. Even a pretty unambitious three-gallon tank fills the entire trunk of a Prius, yet still only enables a range of approximately 200 miles, not really enough to compete with gasoline-only vehicles.
By John Ivanko •
June 19, 2008

I’m eagerly awaiting the 4-door, family-sized EV sedan rumored to be in the pipeline from the Canadian-based ZENN Motor Company (they already make a great 2-door model that’s even affordable to us non-celebrity types, picture above). I’d like to avoid going to the gas station at all when going to an Energy Fair or Green Festival. While our VW Jetta TDI gets more than 40 mpg, these days the cost for diesel (and biodiesel when I can get it) is quite a bit more than gasoline, and rising faster than gas.
For now, we’re moving around locally in a funky-looking, all-electric CitiCar, made in 1974. Our CitiCar is restored to roughly original condition (except for the wear and tear on the body itself) with the expert help of our neighbor who found two more after we found ours. It’s hard to go anywhere without people cutting me off — not out of rage — but curiosity or with a smile on their face. Sometimes getting a “head turner” doesn’t need to come at a huge price.

New car industry start-up Mindset, has announced plans to sell a gasoline-electric hybrid next year. The 2+2-seater hybrid, called the Six50, boasts an electric-only range of 100km (62 miles) via a built-in Li-Ion battery. A two-cylinder gasoline motor, which kicks in as a generator as required, boosts the range to 800km (496 miles). Battery charging is further assisted by integrated roof-top solar panels.
The Six50 tag hints at the target weight of 650kg (1430 lbs). However, according to recent reports, the prototype, composed of a plastic body built around an aluminum frame, tips the scales at a still fairly lightweight 800kg. According to Mindset, this means the car can achieve decent levels of performance. The 70kw (95hp) motor should enable speeds of up to 140km/h (75mph) and acceleration from 0-100km/h (0-60mph) in under six seconds.
The company was established by Marat Gunak, former head of design at Volkswagen, with backing from Swiss billionaire Lorenzo Schmid. According to Gunak, most cars are currently “too big, too heavy, too expensive,” a trend that he hopes to help overturn with the Six50.
By Nick Chambers •
June 18, 2008
Honda has started rolling the first US specification FCX Clarity hydrogen fuel cell sedans off a production line in Japan to be delivered to a small group of hand-picked high-profile California test customers. Leases to these customers, including Jamie Lee Curtis, are scheduled to begin in July.
The combined sales plan for the US and Japan calls for a few dozen to be leased the first year with about 200 total units leased over the next three years.
By Nick Chambers •
June 17, 2008

How would you like to drive an all-electric Mini? An EV Smart Car? A PT Cruiser? With the help of Hybrid Technologies, you can. They’ve taken many familiar vehicles, ripped out their engines, and replaced them with lithium batteries and electric motors.
On the surface it makes great sense and it seems there would be a huge demand for this sort of thing. Electric cars are nearly maintenance free. They don’t need oil changes and they have 90% fewer parts than gas cars. Plus, these EVs look like the normal cars that are already popular with many folks.
Plug-in hybrid, all-electric or fuel cell? Car-makers are hedging their bets on what will emerge as the next generation engine technology of choice – now it seems another alternative approach could well be set to enter the mix. Scottish engineering firm Artemis Intelligent Power has tested a hybrid system that it claims can cut carbon emissions by 30%, with the added advantage that it is better suited to inter-urban journeys than conventional hybrids like the Toyota Prius.
In common with other hybrids, the system employs a regenerative braking system that stores energy as the vehicle slows down, and feeds it back into the engine as it accelerates. The key innovation is that instead of storing the energy in a battery, the new system stores it in a hydraulic accumulator.