By Reenita Malhotra •
April 24, 2009
Tonight on the BLOOMBERG TELEVISION® program VENTURE, host Cris Valerio talks to Brilliant Earth Co-Founder Eric Grossberg, about the diamond industry, working with conflict free diamonds, and how social entrepreneurship drives his bottom line.
He talks about how the15 percent drop in diamond prices in the past six months is actually helping his business,
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By Lucille Chi •
December 15, 2008
Ethical diamonds and sapphires are spectacular and let me tell you Brilliant Earth is a beautiful blessing for the green girl wearing white. They offer certified conflict free diamonds and sapphires crafted with love, fair labor practices, and eco-friendly ethics. 5% of all their profits donated go to help local African communities harmed by the diamond industry.
It’s that time of year again: wedding season! Here are a few companies helping brides say eco-chic on their big day.
Here are a few tips for going green while wearing white:
The Rings: Make sure you choose conflict free diamonds and recycled gold bands if you aren’t inheriting a family ring. C5 Company, Todd Reed and Brilliant Earth are excellent designers that use recycled gold and raw diamonds thatare responsibly sourced.
The Dress: Check out ANGeLRox, Natural Bridals or Deborah Lindquist for gorgeous bridal collections that are made with organic and eco-friendly fabrics, such as hemp and silk. Heirloom dresses and vintage are also excellent choices and can be a really nice touch for your special day.
The search for the perfect wedding ring (or special piece of jewelry for that matter!) can be a harried and overwhelming process, but the designers at Brilliant Earth have an eye for high style and elegant design that will leave the most fashionable eco-chick swooning.
Men - take note - not only are these gorgeous pieces, but they are also guilt-free: as in, the designers source conflict-free [...]
By Leah Edwards •
January 24, 2008
When I had the chance to interview Beth Gerstein, co-founder of Brilliant Earth, I first wanted to ask her how they raised the money to start the company. I figured that retailing gold, platinum and diamond jewelry had to be a capital-intensive business and thought Beth could shed light on how a green entrepreneur can convince investors that there is a large market for products that are sustainably produced.
However, I got a very different story. Brilliant Earth has been entirely boot-strapped, although that adjective doesn’t seem apt for a company that sells beautiful products, has an elegant identity system, and does business via a beautiful website.
Brilliant Earth sells conflict-free diamonds, which are mined in Canada in accordance with environmental laws as well as jewelry made of “renewed” gold and platinum, i.e., recycled metals.
