Stopping for cheeseburgers to bring new energy to New Jersey drive-thru
On the same day that Coulomb Technologies announced it would be rolling out an electric vehicle charging station at a McDonald’s in Cary, N.C., a Burger King franchise in New Jersey said it would be testing speed bumps that harness kinetic energy in the location’s busy drive-thru lane.
If the kinetic energy generated by moving vehicles was captured by New Energy Technology’s MotionPower speed bumps twice per day, then it could produce enough electricity to power over half a million homes each day, according to company officials.
While we here at EcoLocalizer generally try to put a focus on the good eco-oriented stuff people are doing around the country, we’ll occasionally spot an egregious instance of anti-green behavior that shouldn’t go unmentioned … at least for the sake of public awareness.
And that’s the case with today’s post, in which we point out reports that a string of Burger King restaurants in Memphis have been spotted with storefront signs reading, “Global warming is baloney.”
By Alex Felsinger •
December 22, 2008
After last week’s flame-broiled blatant marketing ploy by Burger King, PETA has come up with their own: a meat-scented perfume that smells like rotting flesh. PETA clearly saw the success of Burger King’s campaign and wanted in on the action.
By Jennifer Lance •
December 18, 2008
Want to smell like a greasy fast food hamburger? You’re in luck! Burger King is offering for a limited time Flame, “the scent of seduction with a hint of flame-broiled meat”. This is the perfect gift for the vegan on your Christmas list!
Via: The Guardian
By Stuart Stein •
December 16, 2008
File this one in the you’ve got to be kidding me section.
Both The Orange County Register and the Boston Herald pointed out that Burger King, the nation’s No. 2 burger chain (NYSE:BKC), recently debuted “Flame,” a new men’s body spray that’s billed as “the scent of seduction with a hint of flame-broiled meat.” Yes, this is a legit item the chain is selling online via Ricky’s Halloween Costume Store, for $3.99.
Click on over to the Burger King Flame website, “FireMeetsDesire” and you will find a sexy soul track playing in the background and a Barry White like voice telling you to “come on baby give it a spray.”
By Alex Felsinger •
December 3, 2008
Subway follows Taco Bell, Burger King, and McDonald’s by pledging to pay one cent more per tomato in order to give workers a living wage. However, the fight now turns to the growers themselves, who have objected to the campaign and refuse to pass the money on to the workers.
”We’re hopeful that the growers will stop resisting this change and help us to get the money to the workers, rather than setting up barriers,” said Julia Perkins, a Coalition of Immokalee Workers spokesperson. “With every new company that signs on, it provides a lot of incentive for a forward-thinking grower to be willing to pass on the penny per pound.”
