Green Options » business community involvement http://greenoptions.com/tag/business-community-involvement Posts tagged 'business community involvement' Fri, 05 Sep 2008 18:00:16 +0000 http://wordpress.org/?v=2.5.1 en Be True to Your Green Brand http://ecopreneurist.com/2008/09/05/be-true-to-your-green-brand/ http://ecopreneurist.com/2008/09/05/be-true-to-your-green-brand/#comments Fri, 05 Sep 2008 18:00:16 +0000 Megan Prusynski http://ecopreneurist.com/2008/09/05/be-true-to-your-green-brand/ Grow a green brand that helps you stand out.Growing a successful brand is much like growing a garden. The more you put into it, the more you get out of it.

When it comes to branding a green business, it’s becoming harder and harder to stand out in a sea of companies claiming to have green products and ethical practices. While it’s wonderful that green is going mainstream, it makes good, original branding even more important for green businesses.

How do you set your business apart and attract new customers in a competitive marketplace? You work on your image, your public face, and your reputation. In a word, your brand.

Read more of this story »

]]> http://ecopreneurist.com/2008/09/05/be-true-to-your-green-brand/feed/