Green Options » buy local

America’s Mecca: the Mall of America

John Ivanko — Thu, 19 Nov 2009 03:18:41 +0000

The only thing I could easily find in the whole place — with a “Made in the USA” label — was underwear. What I didn’t expect to find, was a mall heated by the sun (and body heat).

Forget the “conservative right” or “liberal left.” If America has a religion, it’s that of the consumption culture that has become the centerpiece for our economy. Now 70 percent of our GNP is based on its citizens purchasing stuff, on credit cards or otherwise.

This religion of consumption has its Mecca, too, called the Mall of America. A concept designed and constructed by the Triple Five Group — a privately held corporation owned by the Ghermezian brothers of Canada — Mall of America attracts more than 42 million visitors a year with their retail stores, restaurants, Nickelodeon Universe amusement park and Underwater Adventures Aquarium. While Mall of America is the most visited mall in the world, Triple Five Group also owns the biggest shopping mall in North America, the West Edmonton Mall.

Just for fun, I set out to find something that was made in America (and, ideally, without negatively impacting the environment). No, I didn’t think this was an insane goose chase. After all, more and more ecopreneurs I write about in ECOpreneuring are seeking to sell their “green products” through more conventional retail outlets – even big box stores and chains. That’s why Seventh Generation toilet paper can be now found at your local supermarket and nearly everyone, it seems, sells compact fluorescent bulbs these days. Perhaps one or two products might be here, in America’s megamall composed of 520 stores and 50 restaurants – housed under 4.2 million square feet of enclosed roof space. My odds should be good.

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A Passion for Fish and the Planet: Passionfish Restaurant

John Ivanko — Wed, 04 Nov 2009 22:21:54 +0000

Some people say you eat with our eyes. At Passionfish restaurant in Pacific Grove, California, you do so with your heart — at a place where the local is celebrated, showcased, and conserved. Sometimes, savoring a meal can nurture our body while helping preserve or restore the planet. One day, every meal will be consumed this way.

While my family and I make every effort to eat local and lower on the food chain – mostly vegetarian – when we travel, we occasionally become “flexitarians” and enjoy a seafood dish or two when we’re at the edge of a vast ocean, perhaps with a wharf at the end of the street. At Passionfish, a restaurant nestled in the scenic Monterey Peninsula just a mile from the Monterey Bay Aquarium, we connected with the Pacific Ocean by both its salty breeze and through the food we savored.

Opening in 1997, Passionfish is the brainchild of Chef Ted Walter and his wife Cindy Walter. Besides being restaurateurs, the Walters’ might as well be called “marine activists.” This dynamic duo have ambitions of changing the world by educating people about what they eat, especially if what they eat comes from the sea. Using their restaurant as the alluring (and delicious) platform, the couple promotes sustainable seafood as well as locally sourced, fresh, organic vegetables and fruits. Even their meat products are pasture-raised.

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Save Money While Buying Organic

Jamie Ervin — Mon, 02 Feb 2009 17:19:31 +0000

Buying organic is important. It’s healthier and supports small farmers. But let’s face it, buying organic can get pricey. I’ve learned a few tricks recently, which are allowing us to shave a bit off our grocery bill.

When it comes to organic dairy, make friends at the supermarket. A short conversation will leave you in the know regarding markdowns. I learned that our market slashes prices when dairy is five days prior to its sell by date. I also learned that these markdowns occur around 2pm daily. Now I hit the store in the late afternoon and check for future dates while I’m there so I know in advance when the new markdowns will arrive. Also, watch in store nutrition magazines and circular for coupons. I just found a $2.00 off 2 organic dairy items, when combined with our store markdowns, I can get two gallons of milk for $1.79 each!

(Image from Angela Vetu at Dreamstime under RF-LL)

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Durable, stylish and Made in America: Ecologic Designs’ Green Guru Wallets made from Upcycled Bike Tires

John Ivanko — Wed, 28 Jan 2009 17:19:03 +0000

Ecologic Designs’ story starts like this: “There is always talk about a killer set of waves and dolphins playing in the surf, an epic afternoon rolling across warm red rocks on your bike, or a hike in fresh powder on a full moon snowshoe trek. There is also talk about a beach polluted by sludge or surfing next to trash, trails that all of a sudden become strip malls, or the snow trip sans snow because of global warming.” It’s this kind of understanding that guides Ecologic Design, through their two brands Green Guru Gear and Green Goddess, to craft products and fashions in Boulder, Colorado, that have a positive environmental and social impact, while raising ecological awareness.

Take Green Guru’s Blow Out series bi-fold wallet, for example. The company uses reclaimed bike inner tubes to create a stylish and waterproof exterior. Every item in their Blow Out series is made from 98% reclaimed and recycled content by weight. Each wallet features a six card and two bill compartments. The ultimate in a locally-based enterprise, drawing from a readily available waste stream, Green Guru’s butyl rubber comes from Reclamation Stations within about eighteen miles from there they’re manufactured. Green Guru Pouches, Chalk Bags and Messenger Bags are also made from the upcycled inner tubes.

Since spring of 2007, Ecologic Designs has been an ecopreneurial trailblazer, creating viable and sustainable enterprises by harvesting the waste stream, often referred to as “upcycling”: the practice of recycling or repurposing items destined for the landfill and transforming them into something of further use and value. Upcycling was coined by William McDonough and Michael Braungart, authors of Cradle to Cradle: Remaking the Way We Make Things. The butyl rubber, also called vulcanized rubber, is not cost-effective and very difficult to recycle; therefore these inner tubes usually end up in local landfills where they won’t degrade for many years. Unfortunately, tires and inner tubes account for over 50% of the rubber produced each year.

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Miss America Contestant Opts for Eco-Friendly Evening Wear

Shirley Siluk Gregory — Mon, 12 Jan 2009 19:08:59 +0000

Are there many things more anachronistic in the 21st Century U.S. than the Miss America Pageant? (Come on, even the term “Miss” sounds dated when applied to human females older than, say, 11.) Still, if the storied annual beauty pageant must continue, it might as well do so in a way that’s a bit more up to date.

And so it shall, at least for one contestant: Ashley Ruth Wheeler, aka Miss Vermont, is taking the pageant into modernity by choosing to wear a green — as in eco-friendly — gown. Her dress will not only be locally designed, but made with hemp, organic cotton, organic silk and recycled beads and lace.

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Four Ways to Go Local and Live Green

Brian Baughan — Fri, 19 Dec 2008 18:12:10 +0000

A growing segment of eco-conscious citizens are recognizing how both living green and supporting the local economy are integral to a more sustainable world.

Here are five strategies adapted from a complete action item list at small-mart.org, a web site inspired by The Small Mart Revolution: How Local Businesses Are Beating the Global Competition by Michael Shuman:

1. Buy Fresh. An age-old tradition of supporting local agriculture is experiencing a resurgence. More people are shopping at farmers markets, joining co-ops, and buying shares at community-supported agriculture (CSA) programs. Many such businesses are listed in directories provided by sustainability business networks.

It doesn’t need to stop with buying local produce. Supporting other food operations like the neighborhood baker, cheese maker, or caterer also helps bolster the local economy. All of these local food practices help communities lessen their carbon footprint by forsaking a broader distribution network and the environmental costs of long-distance shipping.

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5 Tips for Fortunate Ecopreneurs

John Ivanko — Wed, 17 Dec 2008 20:54:38 +0000

Are you fed up with the Fed (Federal Reserve System) and Treasury Secretary, or growing weary working at a job for someone else’s dream and financial benefit?

I was, before I launched by own dream green business and starting making time to smell the flowers and eat the strawberry.

Here are 5 tips to start a green business based on my experiences and book, ECOpreneuring: Putting Purpose and the Planet before Profits:

(1) Follow your Earth Mission.
Wealth without purpose is poverty. Who wants to be the richest person in the cemetery? Turn your passions and sense of purpose into an enterprise. Ecopreneurs craft an “Earth Mission” to use their business as a catalyst make the world a better place, often defining success qualitatively, not quantitatively.

(2) Operate your green business with a triple bottom line: people, planet and (some) profits.
Rather than the purpose of business to simply generate profits, sustainable businesses thrive in a restoration ECOnomy based on restoring or enhancing the planet, providing fair and equitable relationships amongst all stakeholders, and generate profits to sustain the business and its mission (in various ways, to make the world a better place).

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Sustainable Business Movement Born in Philadelphia

Brian Baughan — Wed, 17 Dec 2008 02:36:47 +0000

As some people in sustainability circles know, Philadelphia is not just the birthplace of America, but also a vanguard city of what is often referred the Living Economy movement, or the local ECOnomy.

Under the direction of Philly’s White Dog Cafe, its proprietor Judy Wicks, and other local pioneers, a sustainable business network has served as a prototype for a local Living Economy that advances the triple bottom line (”People, Places, Profit”). This group has proven that business owners and entrepreneurs can be green and socially conscious and still be prosperous.

Wicks founded the White Dog Cafe in 1983. It subsequently grew from a coffee-and-muffin shop to a full-service restaurant serving organic and locally produced food. Committed to supporting humane farming practices, Wicks continued to search out the right food vendors until she could say for sure that the White Dog featured a cruelty-free menu. Her restaurant continued to reap profits, but she wasn’t content with simply staking out a market niche. She also wanted to share the knowledge she had acquired with other businesses, even if that meant helping out the competition.

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Naturally Successful: Entrepreneurship that Redefines the Bottom Line - DVD Review

John Ivanko — Wed, 26 Nov 2008 22:05:12 +0000

“We need solutions at the speed of business,” says Hunter Lovins, author, speaker and founder of Natural Capital Solutions in the Naturally Successful DVD, produced by Arnold Creek Productions, Inc., known for its award-winning videos on sustainability used by organizations around the world.

Naturally Successful is an expertly assembled compilation of inspiring interviews of the leading visionaries giving a voice to the emerging green ECOnomy and the businesses that are in the business of remaking the world for the better. The release of this video couldn’t be better timed as millions of Americans explore ways to prosper despite the economic downturn.

“Build your business around your calling,” continues Lovins, who like the many leaders featured in the DVD, recognize opportunities for enterprising ecopreneurs to solve the most pressing problems now facing us, turning some profits in the process while achieving a happier, more fulfilling life. “We’re not in a sprint. We’re in a marathon to save the world…What is it that you love to do? How do you make a business of it?” asks Lovins.

To grasp the scale of the sustainability movement afoot and harness ideas to guide your green business, this 78 minute DVD offers insights on what being an ecopreneur is all about with a focus on building a values-driven business, providing meaningful leadership, achieving results beyond profits, serving customers, thinking long-term, seizing opportunities in new and existing markets, creating a thriving business and embracing a new type of commerce that seeks to make the world a better place. Interviews are woven together like a well-made life raft for anyone setting out to launch a green business that thrives with a triple bottom line.

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Don’t Worry, Be Happy: Surviving the Financial Crisis?

John Ivanko — Thu, 20 Nov 2008 04:12:42 +0000

Are you surviving the financial crisis?

While the mainstream media seem more interested in spinning stories of foreclosures, bankruptcies and the like, millions of Americans who have gone green in either their homes, lifestyles or businesses have discovered a degree of sustained prosperity, security and stability, despite the tough times both nationally and globally. That’s not to say they’re living high on the land. But that’s the whole point for many who have chosen to live lean, green, and with the health of their community in mind, focusing on what they value, not on what they can consume next.

There’s Tazza D’oro, the fair trade and community-focused coffee house I just visited in Pittsburgh, where sales are up by double digits; this, despite the restaurant industry as a whole seeing sales plummet by about 43 percent last I checked with the National Restaurant Association. New Society Publishers, the publisher of my latest books ECOpreneuring and Rural Renaissance, both printed on 100 percent post consumer waste recycled paper, continues to prosper, perhaps even more so with books that provide positive solutions for people hungry to make a difference. For people who took their early summer 2008 Economic Stimulus Package check and invested it in energy efficiency and conservation, paid off a credit card balance, or like my wife and I, added a photovoltaic system to power our all-electric CitiCar, we realized both a return on our investment and return on environment while needing less money to pay the bankers or utility companies.

Here’s what I’ve learned from both personal experience over the past twelve years and in talking with many others about how to survive a financial crisis:

(1) Invest in the future and in your community

In a time when 401ks are quickly turning into 101ks, many Americans are exiting the debt-based economy, paying off credit cards, canceling car loans, paying down mortgages. Suddenly, when we don’t need to earn money to pay the banks, we rediscover what freedom means. We don’t save for the future, we invest in the one we want to live in, filled with green building materials, fairly traded products, and crafted as a part of the restoration and reuse, place-based economy, sometimes costing us only pennies on the dollar. From an old building turned we into a strawbale greenhouse heated by solar thermal system and biodiesel (we make with a neighbor) to various renewable energy systems, we are pleased — happy — that what we invest in does, in fact, make the world just a little better.

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Think Local First: In Baltimore or Anywhere, USA

John Ivanko — Wed, 12 Nov 2008 18:24:18 +0000

It’s time to join tens of millions of Americans who are rediscovering commerce in a local ECOnomy where customers are not treated like “consumers,” but rather as friends, fellow citizens, or neighbors.

While visiting a good friend in Baltimore, Maryland, my family and I wandered the narrow streets of Fell’s Point, the eclectic and artistic enclave and community that offers a more laid back vibe than the festive and equally bustling Baltimore Inner Harbor, peppered with national franchised restaurants and retail chain stores. As travelers, we recognized how the “buy local” movement echoes the growing ecotravel movement, allowing us to experience an authentic sense of place, supporting the restoration and redevelopment of neighborhoods and preserve one-of-a-kind businesses that create one-of-a-kind communities.

We ended up spending most of our day in Fell’s Point where the somewhat Bohemian community seemed to soak up its reputation not just for its retail district and overall attractiveness to hang out or go jogging, biking, or strolling. It’s one of the places where buying local thrives as Buy Local Baltimore, a project of the Chesapeake Sustainable Business Association. Buy Local Baltimore is an educational and marketing campaign designed to encourage area residents to patronize local independent businesses in an effort to improve the quality of life in Baltimore neighborhoods and enhance the economic vitality of the greater Baltimore region. Baltimore’s take on building a more vibrant local economy with small business entrepreneurship reflects the larger movement afoot nationally which often emerges from such organizations as the Business Alliance for Local Living Economies (BALLE).

We ducked into artisanal shops, learned about the history of the area at the Fell’s Point Maritime Museum and sipped a cafe mocha at the Daily Grind, featuring coffee roasted right in town and served up with a smile and a discount for bringing in my own mug. For dinner we savored locally harvested steamed mussels at Bertha’s — even my young son enjoyed one.

We picked up a card from the Buy Local Baltimore which nicely summarizes some of the many reasons why we could do a little more commerce in our communities (instead of shopping at big box stores where most of the money, especially those profits, leaves our community):

1. Keeping money in the neighborhood.

On average, for every $100 spent at a locally owned business, $45 stays in the community according to Buy Local Baltimore. For a chain store, less than $14 stays in the community.

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New Views on Green Fashion

Lucille Chi — Thu, 11 Sep 2008 02:21:52 +0000

The steps to take with your big green purse over at igogreen@ivillage are super. The overview encompasses the whole spectrum of how to tread lightly: buy less, read the label, support sustainable standards, look for third party verification, choose fewer ingredients, use less packaging, and buy local.
Ecostiletto has some great resources and news from the eco experts. Their definition of “Green” is to consider the word, not as label or a certification, but as a state of mind that means the product is created through environmentally and socially conscious means.
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10 Ways that Social Media and Sustainability Line Up

Max Gladwell — Mon, 25 Aug 2008 16:27:50 +0000

The mega-trends of social media and sustainability share plenty of the same DNA.

The Arnold Palmer is an exceptional beverage. It takes two individual beverages, iced tea and lemonade, each very good in their own right, and creates an even better one. That’s how we feel about social media and green living i.e. sustainability.

There is nothing inherently green about social media. The Web 2.0 revolution is driven by code and the Internet as a platform. According to Wikipedia, it describes this as a trend in “technology and web design that aims to enhance creativity, information sharing, and, most notably, collaboration among users.” This is largely a virtual world.

The move toward sustainability, on the other hand, is taking place entirely offline in the actual world. It is about balancing our impact and more wisely managing our natural resources. The United Nations describes it as commitment to “the provision of a secure environmental, social, and economic future.”

As different as they are, these two trends share one key quality: they’re changing the world for the better. They are changing politics, business, culture, and society. In the following we explore 10 ways that the trends of social media and sustainability intersect as well as align.

Special Note: Sustainablog and Max Gladwell are supporting Stand Up To Cancer (SU2C). By clicking this l i nk and signing up for SocialVibe, once featured in our Ten Ways to Change the World Through Social Media, you’ll effectively donate $1 to the cause. We also encourage you to watch the live telecast on ABC, CBS, and NBC, September 5th, at 8:00pm ET/PT.

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ECOnomics: A Return to Place, Permanance, and Nature — not More, Bigger, Faster

John Ivanko — Wed, 16 Jul 2008 12:41:13 +0000

We need to change the ECOnomic “story” that Wall Street, Washington DC politicos, and our capitalist culture of consumption are weaving.

We need to find a more sensible appoach to economics — call it ECOmonics — that doesn’t require infinite growth on a finite planet. For Earth’s sake and our sake, we need to get to 350 parts per million of carbon dioxide in the atmosphere. Quickly. Many of us, either as conserving customers or ecopreneurs, are already well on our way to helping make it so.

We’re reaching a point where the “More, Bigger, Faster” mode of economic activity — often at complete odds with social justice and ecological realities of a finite Earth system — must change. It is changing, by ecopreneurs who are determined NOT to destroy the planet or exploit people in the process. Like us, many green business owners are small sizing our operations to provide optimal control over our impacts. An egg is still an egg, one of the most complete forms of protein you can fry up in a pan, regardless of its size.

Our present growth-obsessed, global, capitalistic economic “story” seems broken when 5-percent of the world’s people uses 25-percent of its resources, produces 40-percent of the waste and, interestingly on the social side, houses 25-percent of the prison population.

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Farmers Market Fare 7

Beth Bader — Tue, 03 Jun 2008 02:24:59 +0000

This week’s market fare is a short one, must be the busy start of summer! I am definitely with Joy in celebrating the fact that fresh berries are now in season. Really looking forward to a trip to the U-pick farm and the arrival of blueberries and blackberries as well. It’s a favorite time of year around this kitchen.

Posts follow the jump.

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Farmers Market Fare 6

Beth Bader — Tue, 27 May 2008 15:34:07 +0000

This week marked our first CSA pickup of the season. The bag contained spinach, scallions, strawberries, asparagus, bok choy, and lettuces. I go to the market as well as the CSA each week, though it sounds odd, and there I buy other items that our CSA does not grow. So, I added more herbs like dill and some baby arugula and purple asparagus to the mix. Spring is finally here!

Submissions for this week follow the jump.

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Farmers Market Fare 5

Beth Bader — Tue, 20 May 2008 03:12:44 +0000

While I missed a week’s posts due to a family emergency, all of you have been writing some amazing posts. Thanks for keeping at it and keeping me inspired. Great tips, photos, stories and recipes after the jump.

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Daily Tip: Buy Local

Amy Stodghill — Fri, 17 Aug 2007 14:38:47 +0000

These days it is easier to find things that have been produced from far away than to get things made or grown near us. When you buy local you’re actually saving energy: it takes less oil to transport something from 100 miles away than it does from around the world. Supporting local businesses also improves the economy in your area, which will inevitably create a more vibrant community.

CSA or Community Supported Agriculture. Usually available from late spring through early fall, CSAs allow people to buy direct from a local farm. CSA members receive weekly baskets of produce depending on what is ready for harvest during the growing season. (Find a CSA farmer near you.)

Farmers markets. In many places parking lots or street blocks transform into hubs of activity with farmers selling fresh, locally grown produce. Many farmers’ markets also have more than just produce with local proprietors selling baked goods, meat, dairy products, eggs, honey, soaps, flowers, and handmade artifacts.

U-pick. Some farms will open to the public during harvest season. Common crops you can pick yourself are strawberries, blueberries and pumpkins. (This also makes for a fun family activity.)

Food Coop. Food cooperatives are usually set up like grocery stores but are run and operated by members, and feature a wide selection of locally grown and produced goods. If there aren’t any food coops near you, ask your grocery store or specialty food store for a greater selection of local products.

Restaurants. Eating local is becoming easier at restaurants. This is usually more prominent at locally owned and operated spots that feature changing menus depending on the season. If you have a favorite restaurant that doesn’t feature any local goods, start asking as there may be a few things the chef can easily incorporate. To find a restaurant near you, vist the Chef’s Collaborative Restaurant Locator.

Buying local doesn’t have to stop at just food. Many areas have other types of goods made regionally.

What do you buy local?

More information from GO:

A Short Glossary of Local Food Sources

Getting Local Food

Enigmatic No More: How to Locate Green Business Near You

Supporting Local Restaurants…And Get Money Back!

Local Food Makes Good Business Cent$

The Benefits of Eating Organic Foods

I Heart Organic SF: Connecting You to Your Local Organics

Daily Tip: Eating Green

Weekend Review: "Plenty" a Satisfying Read

Weekend Book Review: The Rough Guide to Shopping with a Conscience

Philip Proefrock — Sat, 16 Jun 2007 16:42:00 +0000

There are layers upon layers of complex issues to be faced when one deals with a question of grave importance such as, "What coffee should I buy this morning?" Ethics are hard to keep straight when so much of the information about a product is a mix of marketing, spin, and carefully crafted image. The truth is often well concealed (and usually deliberately so). To be a conscientious consumer is not easy, with the marketplace stacked against any revelation of the truth the way that it is.

The Rough Guide to Shopping with a Conscience looks to provide some guidance for getting behind the layers of obfuscation and presents the issues that need to be considered in many of these decisions. The book is divided into three parts. Part I: Issues lays out the alternatives and some of the standards for ethical decisions. Part II: Products & companies goes through different categories in more detail. And Part III: Find out more deals briefly with sources for further information.

The Issues section looks at five approaches to ethical decisionmaking: Going green, Fair trade, Boycotts, Selective shopping, and Buying locally. The authors recognize the complexities in all of these issues, and point out the (sometimes conflicting and contradictory) arguments that can be made about deciding one way or another. In most circumstances, they lay out the different viewpoints, but do not offer any definitive answer, because no such solution exists.

"Once you start thinking about all the positive and negative implications of what you buy and use, it quickly becomes clear that there's no one-size-fits-all approach — no simple list of moral checks and crosses. For one thing, there are always conflicting priorities. Is it better, for instance, to support the local independent cafe around the corner, or buy a fairly traded cup from the global chain across the road? Is it "ethical" to favor local products — doing your bit to limit envionmentally harmful transportation — or does that mean harming impoverished countries that are eager to export?"

The middle section on Products & companies collects information about all manner of products and services, and examines the various concerns and tradeoffs involved in searching for the most ethical choice in a given category. More detailed discussion of particular issues for a given topic. Food is a multifaceted topic, and the discussion includes issues such as the use of antibiotics, by catch in fishing, organic standards (and alternatives to the 'organic' label), vegetarianism and the humane treatment of animals, genetically modified organisms, and more are all discussed.

For example, in many cases, the terms we think are indicative of preferred products may not be as meaningful as we believe. "Free range" poultry, for example, conjures a vision of chickens wandering a barnyard, but "in theory, a coop or stall door could be opened for five minutes a day to satisfy such minimal requirements." We can make well-meaning choices, but what we are actually supporting may be a very different thing. It is difficult to know all of these things, because so much energy is spent to convince us of some beautiful image, rather than the truth of the situation. With fuller knowledge, we can make more meaningful choices.

Clothing, money matters, household goods (including cleaning products, furniture, toys, and more), and transportation are all covered in greater depth, as well. Most topic areas have a few listings for websites of suppliers and producers of products or sources for further information.

The final Find out more section is a brief collection of resources for gathering further information and a little bit of information about how to research a company. The websites and books and magazines listed may have some usefulness, but this is more of an addendum than a crucial part of the book.

There is a lot of good information in this book. It is less the sort of thing one should read cover to cover than it is a reference to keep on hand. If many of these concepts are still fresh with you, it is likely to be too much to absorb all at once. The authors do a very good job of pointing out the differing opinions and the tradeoffs involved in these choices, because none of this is black and white. Rather than feeding pat answers, this is a book that will prick at your conscience, and help you to address those decisions you make as a consumer and as a citizen with more thought and care.