PETA Re-launches ‘McCruelty’ Campaign Against McDonald’s
People for the Ethical Treatment of Animals (PETA) recently re-launched the ‘McCruelty’ campaign against the fast food giant McDonald’s, saying of their treatment of animals, “I’m hatin’ it.”
The original campaign against McDonald’s was launched in 2000, and after the company worked with PETA to make some basic animal welfare changes, the campaign was withdrawn. Now, PETA says, there are more humane methods of killing animals such as chickens, but McDonald’s won’t use them. Controlled Atmosphere Killing (CAK) would allow chickens in McDonald’s suppliers’ slaughterhouses to die relatively painlessly, but they have refused to consider asking their suppliers to switch to CAK—a move that would cost McDonald’s nothing—and so PETA has unleashed their wrath at McCruelty.com. PETA says:
