Disney Admits Baby Einstein Does NOT Increase Intelligence
For parents who were suckered into Disney’s Baby Einstein concept, the company has announced they will give full refunds on up to four videos. The basis of the refund is to compensate parents who actually believed the videos would make their children smarter. UPI reports:
The move comes after Disney’s Baby Einstein Co. last month announced “enhanced consumer satisfaction guarantees” after lawyers had threatened a class-action suit for false advertising. “The Walt Disney Company’s entire Baby Einstein marketing regime is based on express and implied claims that their videos are educational and beneficial for early childhood development,” a letter from the lawyers reportedly said.
