Green Options

Does focusing too hard on the number 350 as the safe level of CO2 concentration in the atmosphere help or hurt the climate action cause?

We covered the exciting news earlier that Greenpeace has purchased a $30,000 plot of land in the middle of the area that had been earmarked to become a third runway for England’s Heathrow Airport. Since Greenpeace announced the plan yesterday, publish support has been astounding.

Over 5,000 people have already bought parcels of Greenpeace’s plot. The idea is that the more people who own the land, the harder it will be for the airport’s owners to buy the land later — which hopefully will never happen. The owner of the company has already called Greenpeace’s plan “clever.”

Well, I’m going to assume that most of our readers here on Planetsave wouldn’t mind getting in on the action. Greenpeace has made that quite easy:

BP, which has attempted to rebrand itself as “Beyond Petroleum” in recent years, was awarded Greenpeace’s first annual Emerald Paintbrush award for their attempts at greenwashed advertising campaigns in 2008.

To no one’s surprise, when two activists showed up to BP’s UK headquarters with green paintbrush in hand, they were quickly escorted out of the building. But this didn’t stop the formally-dressed protesters from announcing the award outside the building.