Green Options

On Saturday a group of protesters gathered in front of a Forever 21 in Pasadena, CA to promote a boycott against the company after they announced plans to build a warehouse on the land of the much-adored South Central Farm, which developer Ralph Horowitz acquired earlier this year despite public outcry.

The group hopes to discourage Forever 21 from building a new factory on the property, and in turn discourage Horowitz from attempting to develop on the land. The South Central Farmers and student groups California Statewide MEChA and D-Q Unity issued an invitation to the rally that detailed the logic behind a boycott of Forever 21:

Volunteers with the University of Wisconsin-Madison’s F.H. King Students of Sustainable Agriculture have begun the fall harvest at their 30,000-square-foot organic plot on campus. The green beans are coming in and more crops are on their way until the end of the growing season.

The F.H. King group, which has been around since 1979, does a lot more than a little gardening, though. It also offers workshops, lectures and other programs aimed at improving “knowledge and policies relating to sustainable agriculture in our community.”