Green Options

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Note: My inspiration for posting this is attributable to the many radically creative and excellent ideas in Food Not Lawns: How to Turn Your Yard into a Garden and Your Neighborhood into a Community by H.C. Flores.

The clock is ticking. On Wednesday, I am to shoot a segment for the Sust Enable film project in which I construct a draft box (alternative to a refrigerator), solar cooker (alternative to a stove/oven), and hot water solar shower, in order to illustrate how easy and cheap it is to build such items for the average person. Once applied, these technologies can divert significant amounts of energy that would normally come from the plugs in your home, to free energy provided by the sun and wind. (Of course, the issue of winter and weather conditions arises, but I believe that every little applied creative technology helps in the approach toward sustainable living.)

But there is one obstacle looming… can I overcome it in the hours before the shoot begins?

How do I sustainably acquire the necessary materials?

If I am claiming to live a 100% sustainable lifestyle, then certainly I cannot acquire anything new–all supplies must be redeemed from the waste stream of others. Or must they? I began to realize that the likelihood of me garbage-picking a 55-gallon drum, spigots, fixtures, tools, aluminum foil and black hose was rather slim in the time frame given, and with the transportation resources I have (i.e., a bike).

Hence, I must consider the tradeoff of my actions as thoroughly as I can. What are the consequences of the manufacturing of a metal spigot, bought new from Home Depot? What’s the tradeoff if I were to continue to use conventional hot water heaters for all of my showers for the next few years of my life?

When did we become “consumers”? How did it seep into our mainstream culture so that it’s commonplace to refer to each other as consumers?

It’s pretty clear why people over the last several decades started referring to each other as consumers: wealth and greed. Today, about two thirds of our economy is based on “consumer spending.” If we stop spending, our economy will likely fall into a recession, or worse. While our standard of living (measured in possessions) has never been higher, the quality of our life is not what it once was. Until recently, Americans have enjoyed an economic boom like no other, though it’s hardly shared among all citizens. But now, our spending habits have seemingly caught up with some of us.

We’ve discovered that owning lots of stuff often gets in the way of achieving a satisfying and fulfilling life. As a result, we’re revisiting our values and reorganizing our life around better meeting them. When we do purchase something, it’s as a “conserving customer”. If we own a business, perhaps as an ecopreneur, we offer products or services that seek to make the world a better place. Our enterprise, either for-profit or non-profit, is a means by which to create the changes we seek in the world.

Editor’s note: This week, Eco-Libris blogger Raz Goldenik talks with author Diane MacEachern about her new book Big Green Purse. This post was originally published on February 22, 2008.

Can women make the world a greener and a better place with their purses? Diane MacEachern believes they do and she wrote a great book Big Green Purse: Use Your Spending Power To Create a Cleaner, Greener World, which is a call-to-action for women to use their power as buyers (women spend 85 percent of every dollar in the marketplace) to make a difference.

MacEachern’s message is simple but revolutionary: if women harness the “power of their purse” and intentionally shift their spending money to commodities that have the greatest environmental benefit, they can create a cleaner, greener world.

We covered the book few weeks ago, and since I was fascinated with the simple but yet powerful message of the book, I wanted to learn a little bit more about it from the author itself and interviewed Diane MacEachern. I know that not all of you see green consumerism as the best way to fight global warming and achieve sustainability, but Diane makes a very good case here in explaining how realistic and powerful option it is. you are welcome to read and judge for yourself. The book was published last Thursday, February 28.

(Image source: www.treehugger.com)

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