Posts Tagged ‘crade to cradle’

ECOnomics: A Return to Place, Permanance, and Nature — not More, Bigger, Faster

We need to change the ECOnomic “story” that Wall Street, Washington DC politicos, and our capitalist culture of consumption are weaving.

We need to find a more sensible appoach to economics — call it ECOmonics — that doesn’t require infinite growth on a finite planet. For Earth’s sake and our sake, we need to get to 350 parts per million of carbon dioxide in the atmosphere. Quickly. Many of us, either as conserving customers or ecopreneurs, are already well on our way to helping make it so.

We’re reaching a point where the “More, Bigger, Faster” mode of economic activity — often at complete odds with social justice and ecological realities of a finite Earth system — must change. It is changing, by ecopreneurs who are determined NOT to destroy the planet or exploit people in the process. Like us, many green business owners are small sizing our operations to provide optimal control over our impacts. An egg is still an egg, one of the most complete forms of protein you can fry up in a pan, regardless of its size.

Our present growth-obsessed, global, capitalistic economic “story” seems broken when 5-percent of the world’s people uses 25-percent of its resources, produces 40-percent of the waste and, interestingly on the social side, houses 25-percent of the prison population.

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