NRDC’s OnEarth site has an educational article out on blue jeans that states:
“Some 450 million pairs of jeans are sold in the United States each year — 1.5 pairs for every man, woman, and child. The average woman has eight pairs in her closet. Chances are that to make those jeans, cotton crops were drenched in pesticides; fibers were stained with toxic dyes… There is another option: the eco-minded can invest in a pair of jeans woven from organic cotton, dyed with natural indigo, and faded with nontoxic ozone.”
In the post they cover the truth about growing cotton, making denim, dying, hardware, distressing and fit. Here is a quick recap of the downside to wearing denim from the Natural Resources Defense Council:
8:30 pm Eco-Chic Fashion Show (see designer list below)
WHERE: LEED-certified Bently Reserve, 301 Battery Street, San Francisco
WHO: The party fundraiser is hosted by Global Green which is the American Arm of Green Cross International (GCI). They are working to solve some of the greatest challenges facing humanity.
In celebration of their two year anniversary today, the ethical, environmentally conscience and eco fashionable Equita is offering a whopping 40% off all eco-fashion today and tomorrow only. Its no secret that we’re all holding onto our wallets a little tighter these days and trying to plan for Christmas without overdoing it. Now is the perfect time to take advantage of this great sale and cross some items off your list while you have a chance at a huge savings. They carry eco-fashion brands FIN, EDUN, Stewart+Brown, Loyale, Autonomie, Del Forte Denim, Perfectly Imperfect, Loomstate, Ecoist, Vega, Tom’s Shoes, Josh Jakus and more.
Green boutiques are not lacking in the city by the bay and Christine Kay, owner of Ladita is quite aware. Winner of the Best Of The Bay Area award and recently featured in the September issue of Lucky mag, their mission is to offer the latest eco brands and limited-editions. They’re stocked with coveted labels like Del Forte denim, Toggery, Covet, Stewart+Brown and James Jeans amongst others. You’ll also find a selection of handmade and/or recycled jewelry and even eco-duds for baby.
While I wrote a preview of tonight’s episode of Big Ideas for a Small Planetthis morning on sustainablog, Lucille’s right: it deserves a mention over here at Feelgood Style. So tune in (in about 45 minutes Central time) for the award-winning series’ focus on fashion tonight. Get a look at Del Forte Denim’s use of organic cotton, Nau’s sustainable methods of both creating and selling outerwear, and Revolution Cleaner’s greener alternative to traditional dry cleaning. And keep an eye on the extra coverage that appears during BIFASP, and the documentary that follows: word is that our own Jessa Brinkmeyer’s Pivot Boutique may be on tonight.
After previewing tonight’s episode of the Sundance Channel’s Big Ideas for a Small Planet, I couldn’t help but think that this week’s topic — fashion — tied in very closely with last week’s show on food. After all, we all eat, and we all dress. Our clothes, like our food, generally start off as crops in fields, and the process of transforming those crops into garments typically involves heavy chemical inputs and many miles traveled (especially in this era of globalization). The fashion industry has a heavy environmental footprint, but a number of designers and manufacturers are challenging those norms, and creating clothing that’s both fashionable and sustainable. Take a sneak peak at one of these companies featured in tonight’s episode: Del Forte Denim
It’s time for the Gorgeous & Green
While I wrote a preview of tonight’s episode of Big Ideas for a Small Planet 
