Green Options » Diwali

Diwali - A Holiday For Children in India And All Over The World

Reenita Malhotra — Wed, 29 Oct 2008 20:17:48 +0000

Diwali, India’s Festival Of Light, is the largest and most important holiday for the global Indian community. It is a time when the entire family gets together to participate in wellness traditions and festivities that hark back to the days of ancient India. Diwali is especially wonderful for kids.

Diwali celebrates light as a source of inner strength. A row of glittering clay lamps is lit up on the darkest night of the month to awaken the power of our inner light. Kids are taught this concept from a very young age. It is also a time when they wear traditional clothing and participate in festivity for a stretch of five days. A national holiday in India, schools are closed and people travel to their native towns for family reunions. The day after Diwali marks the first day of the Indian business year.

Diwali, India’s Biggest Holiday Provides An Excuse For Spa Rituals At Home

Reenita Malhotra — Tue, 28 Oct 2008 02:45:01 +0000

Diwali, India’s Festival Of Light, is the largest and most important holiday for the global Indian community. Considered to be the Indian new year, it is a time when the entire family gets together to participate in wellness traditions and festivities that hark back to the days of ancient India.

A Holiday That Celebrates Health & Purity of the Soul

Dhanteras, the first day of Diwali, celebrates Dhanwantari, the Ayurvedic Physician of the Gods. On this day, Indians indulge in Ayurvedic treatments to detoxify their mind and body. After waking up early in the morning to have a fragrant oil bath traditional Indians will rub their bodies with ubtan, a cleansing paste. of sandalwood turmeric and other herbs. They also spring clean the entire household for the impending visit of Lakshmi, the Goddess of Wealth and Prosperity who will visit on the third (the main) day of the Diwali.

Diwali, India’s Biggest Holiday Provides An Opportunity For Eco Businesses.

Reenita Malhotra — Tue, 28 Oct 2008 01:51:00 +0000

Diwali, India’s Festival Of Light, is the most important holiday for the global Indian community. As much as it is a time to participate in family traditions, it is also a huge commercial opportunity for businesses, retailers and vendors that cater to the needs of the growing Indian community.

Diwali falls in October or November each year. Indians celebrate the holiday with lavish meals, lighting clay lamps, elaborate house décor, fireworks, exchanging sweets and much more. The month preceding Diwali is the Indian community’s classic gift-giving season. Individuals, small businesses and large corporate houses budget for Diwali gifting and workers’ bonuses at the outset of every financial year.

The Diwali industry is well developed in India but in other parts of the world it is limited by the geographical and cultural context of businesses in the Indian community. Given the increasing numbers of Indians all over the world and increasing evidence of unsustainable Diwali practices, this holiday has become an opportunity for eco vendors and businesses all over the world.