By Jennifer Kaplan •
June 12, 2009
Another post inspired by a HARO request. This time it was an ask for low or no-cost tools used by small businesses. I did a quick search for the word “free” in my book and realized there are dozens. Here are my 19 favorites:
- Free energy-efficiency information, resources, and technical advice—ENERGY STAR for Small Business provides free information, resources, and technical advice on hundreds of cost-savings practices. Includes a downloadable copy of the free ENERGY STAR for Small Business Guide, “Putting Energy into Profits” and information about ENERGY STAR–labeled products.
- Free recycling and conservation signs—You can customize, download, and print free recycling and conservation signs at recyclereminders.com.
- Free control of your IT—If you run a network, software from companies like LocalCooling.com allows the settings on computers to be controlled centrally so you can automatically turn those babies off when no one is using them.
- Free Green IT for Dummies—HP sponsors a free, downloadable, condensed, limited edition of the Green IT for Dummies guide.
- Free recycling bins—The Coca-Cola/NRC Recycling Bin Grant Program provides recycling bins to selected grant recipients for the collection of beverage container recyclables in public settings.
- Free rideshare widget for websites— at GooseNetworks.com.
By Jennifer Kaplan •
March 12, 2009

Last week BusinessWeek published an article: 10 Ways To Cut Business Costs and I was pleased to see that four of the 10 were also green.
It gave me the idea to write about green ways to cut costs in these difficult times. Starting with the four cited in BW, here are some ideas:
Reduce energy use. Energy is the number one expense for almost one-third of small businesses, and whatever your industry, increasing energy efficiency and reducing energy costs is good for business. ENERGY STAR for Small Business has free information, resources and technical advice on hundreds of energy and cost-savings practices.
Telecommute. Telecommuting is often cited as one of the most valuable benefits to both employers and employees. Telecommuting has been credited with improving work/family balance, supervisor-staff relationships, job satisfaction, worker retention, productivity and career prospects, as well as reducing stress, absenteeism, recruiting, office space and parking costs. It may also be one of the most effective greening practices you can embrace: The American Consumer Institute projects that telecommuting alone will cut CO2 emissions by more than a half million tons over the next decade. Best Work Places has great tools for implementing telecommuting and other commuter benefits program.
Curb travel expenses. Airplane travel, lodging and rental cars can consume almost one-quarter of a business’ carbon footprint and as much as 3% of its revenue. So, reducing the number of business trips you take is an excellent strategy for greening and reducing expenses. (A friend who is an senior exec at a global liquor company told me it cost them $12,000 every time they sent her overseas.) Taking fewer, longer trips is one solution. Web conferencing is another. Its a win for productivity, expense reduction and the environment because not traveling means not having to postpone regular office work, saving the expenses of travel and eliminating the carbon output from that travel.