Green Options

Listening to NPR’s Morning Edition yesterday, there was a segment in which some environmentalists lamented Obama’s new fuel economy standards as being a small drop in the bucket for what needs to be done to solve our climate problems.

While this is true, two comments made by Harvard University Professor, Robert Stavins, during that segment struck me as weird and based in something less than reality — a kind of academic fantasy if you will. At the time, I was driving and the comments slid out of my mind. But last night an old friend from college brought it up again in a Facebook thread and it got me thinking more in depth about it.

A few months ago Cleantechnica reported on the new Ford Fusion and Mercury Milan’s graphical display known as SmartGauge. Now Ford has released a video showing the interactive display in action.

Probably the coolest part of the video is where it shows how the driver will get instantaneous driving habits feedback by displaying how efficiently he or she is driving. The gauge does this through a constantly changing display of green leaves — the more green leaves on the display, the better you’re driving. For the less creative among us, that same information can also be displayed in a history graph (fuel economy over the last ten minutes). This is a nice, non-intrusive way to help promote good driving habits and maximizing a driver’s fuel economy.

Video after the break (skip to minute 2 for hybrid-specific graphics and display).

According to a just-released report from the well-respected Brookings Institution, the US is experiencing its longest and quickest decline in the amount of driving since World War Two — a decline which the report’s authors claim marks a permanent shift away from the automobile and towards other forms of transportation.

The report, The Road… Less Traveled: An Analysis of Vehicle Miles Traveled Trends in the U.S., points out that the beginning of the current decline in driving predated the high gas prices of last summer and, as gas prices have come back down over the last few months, drivers are not going back to their cars (click the graph below for an expanded view of these statistics).

After announcements last month that Tesla will be laying off some employees, scaling back the release schedule of the upcoming Model S, and restructuring the company’s management, Tesla has now announced that they have secured an additional $40 million of funding from “almost all current major investors.”

[Image credit: Joshua Davis at Flickr under a Creative Commons license]

It’s that time of year! There are parties and big meals to plan, gifts to get together, and travel plans to finalize. How is a person supposed to live green during such a busy time of year? This week, we’re going to take a look at ways to have a fabulous holiday season without giving up those Earth-friendly ideals. It doesn’t have to feel like a sacrifice!

Starting this week, driving tests across England will include a new section to assess the driver’s ability to conserve fuel.

The UK’s Driving Standards Agency began to develop the program in 2006 in order to comply with new European Union laws. Germany, Holland, and other countries in the EU have already begun testing new drivers on their petrol-saving prowess. However, in no country does failing the “eco-safety” portion of the test affect the driver’s final assessment. In the UK, lead-footed drivers will instead receive a pamphlet with some helpful hints.

I did not drive at all on Monday.

If you live in New York City, London, Paris, or on Mackinac Island, and you either have access to a great subway system or cars are banned from your small island, going for 24 hours without driving is not a big deal.  But here in Chicagoland, despite a decent public transportation system, driving is a way of life.  So I decided to spend a day without getting into my car or any other car, and see how I would fare.

With gas prices steep, public transit ridership is at an all-time high. Instead of cutting back on public transportation services, we should be reforming our national transportation system to create more affordable travel options for the whole country.

Check out these facts about oil and gas to learn more.

96

Percent of the world’s transportation energy currently supplied by oil.

75

Cost of barrel of oil on July 18th, 2007.

$131

Cost of barrel of oil on July 18th, 2008.

While the kinks are worked out, Tesla is starting to move Roadsters off the production line slowly.

27 Roadsters are currently in various stages of assembly, and the company hopes to reach a monthly production rate of 100 cars by this December.

In a blog post on the company website, Tesla CEO Ze’ev Drori has reprinted the content of a note he sent to customers last Friday in which he states that Tesla has finally “broken the logjam” and already delivered 9 Roadsters to California.

Editor’s note: This post is a lead-in story to the Gas 2.0 interview with Mil Ovan, Senior Vice President and Co-founder of Firefly Energy.

Last week John McCain, the presumptive presidential nominee for the 2008 Republican ticket, suggested that a $300 million government-sponsored competition would be a good way to spur development of next generation battery technologies.

His comments generated debate in the blogosphere and around the United States. Meanwhile, Barack Obama, the presumptive presidential nominee for the Democratic ticket, called McCain’s proposal a gimmick suggesting that $300 million was not enough.

Regardless of my feelings about the proposed competition or the candidates themselves, it got me thinking about just who might win it if it were to become a reality. All that thinking led to this post, and, hopefully, to several others that will look at the most promising next generation battery technologies on the horizon.

This week I’ll start with Firefly Energy.

Editor’s note: This interview is a companion piece to Part I of the Gas 2.0 series about who might win John McCain’s proposed $300 million dollar battery competition if it were to become reality.

Last week John McCain, the presumptive presidential nominee for the 2008 Republican ticket, generated debate by suggesting that a $300 million government- sponsored competition would be a good way to spur development of next generation battery technologies.

His comments got me thinking about just who might win such a competition it if it were to become reality.

Firefly Energy is one of the companies that made it to my short list. Founded in 2003, they have been working on reinvigorating old-hat lead-acid battery technology in such a way that it would become brand new and cutting edge once again.

Firefly’s innovation is that they’ve taken the heavy lead plates you’d find in a classic lead-acid battery and replaced them with a light carbon-graphite microcell foam that’s been impregnated with lead.

I recently had a chance chat with Mil Ovan, Senior Vice President and Co-founder of Firefly, about the company, their take on McCain’s competition, Firefly’s battery technology, environmental worries about lead, the Oasis battery, electric vehicles and the company’s plans for the future.