America are You Ready to E-Up!? Volkswagen Thinks So.

Last week, Volkswagen debuted it’s E-Up! electric vehicle during the Frankfurt motor show. VW has already coined its new car “The Beetle for the 21st Century.” And now, according to VW, this city-sized electric vehicle concept will be Americanized and super-sized (okay, super-sized may be a slight exaggeration) for its American debut shortly after its launch in Europe in 2013.
In an article published by autoweek.com, the board member in charge of product development at Volkswagen AC, Ulrich Hackenberg, summed up in one sentence why they are developing an electric car. “The reason we are working on an electric vehicle is the American market.”


