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<channel>
  <title>Green Options &#187; eco fashion</title>
  <link>http://greenoptions.com/tag/eco-fashion</link>
  <description>Posts tagged 'eco fashion'</description>
  <pubDate>Tue, 13 May 2008 19:30:26 +0000</pubDate>
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  <item>
    <title>Fun, Fair-Trade, Organic Company Speesees has Eco Babies in Mind</title>
    <link>http://ecochildsplay.com/2008/05/13/fun-fair-trade-organic-company-speesees-has-eco-babies-in-mind/</link>
    <comments>http://ecochildsplay.com/2008/05/13/fun-fair-trade-organic-company-speesees-has-eco-babies-in-mind/#comments</comments>
    <pubDate>Tue, 13 May 2008 19:30:26 +0000</pubDate>
    <dc:creator>Susie Kim</dc:creator>
    
		<category><![CDATA[Environment]]></category>

		<category><![CDATA[Fashion]]></category>

    <guid isPermaLink="false">http://ecochildsplay.com/2008/05/13/fun-fair-trade-organic-company-speesees-has-eco-babies-in-mind/</guid>
    <description><![CDATA[<p><a href="http://www.flickr.com/photos/8793391@N07/2485698320/" title="speesees by dharmagypsy7, on Flickr"><img width="500" src="http://farm3.static.flickr.com/2149/2485698320_3a0d6ef5f5.jpg" alt="speesees" height="286" /></a></p>
<p>I am in <strong>LOVE </strong>with this company, <a href="http://www.speesees.com/index.php">Speesees</a>, which provides fun and stylish children&#8217;s things from beautiful kimono onesies to au <a href="http://ecochildsplay.com/2008/04/25/the-natural-and-eco-friendly-infant-hat-made-from-sustainable-bamboo/">natural baby hat</a>. Here are the other reasons to love this Eco-conscious and green company.</p>
<ul>
<li>It&#8217;s manufactured under <a href="http://bradyswenson.greenoptions.com/2007/07/13/equal-exchanges-fair-trade-revival/">fair trade practices </a>in India and the owner has developed a close relationship with the farmers who live bio-dynamically and receive health care.</li>
<li>Everything is made from handpicked <a href="http://ecochildsplay.com/2008/01/03/organic-cotton-clothing-for-children-from-happygreenbee/">organic cotton</a>, and knit and dyed with low impact dyes. All the products are made sweatshop free. &#8220;Natural light floods the premises and our energetic team, including disabled members, work decent hours for fair living wages. An organic garden surrounds the premises.&#8221;</li>
<li>They give back to the community by donating $1 to every $100 earned from online retail orders. The company has also implemented a recycling program.<!--more--></li>
</ul>
<blockquote><p>the scoop: when your baby outgrows his/her speesees, if you return the clothing to us, we will donate it on your behalf` to one of several grateful organizations in the area to be used by the children of disadvantaged women.</p></blockquote>
<p>and the added perk is that you can get a deep discount on your next purchase towards those <a href="http://www.speesees.com/prod/shop/product.php?productid=16331&amp;cat=290&amp;page=7">organic baby yoga pants</a>. (Downward dog has never looked cuter).</p>
<p>The company was founded by Rachel Pearson, a <a href="http://blog.jollygreengirl.com/disposable-or-cloth-the-poopy-diaper-conundrum/">natural cotton  diaper baby </a>and a child of environmentally minded parents. Whereas her classmates were raised on wonderbread and fruit rollups; Pearson defied convention with whole wheat bread on recycled wax paper. But the natural upbringing has made Pearson a wildly successful ecotrepreneur, and someone who truly cares about the plights of this Earth.</p>
<p>Let this be an inspiration to raise Eco-minded little babies who grow up to be a compassionate and caring adults who strive to make a difference in this world. Speesees tagline is &#8220;We are in this together&#8221; We are indeed.</p>
]]></description>
    <content:encoded><![CDATA[ [1]

I am in LOVE with this company, Speesees [2], which provides fun and stylish children's things from beautiful kimono onesies to au natural baby hat [3]. Here are the other reasons to love this Eco-conscious and green company.

	It's manufactured under fair trade practices  [4]in India and the owner has developed a close relationship with the farmers who live bio-dynamically and receive health care.
	Everything is made from handpicked organic cotton [5], and knit and dyed with low impact dyes. All the products are made sweatshop free. "Natural light floods the premises and our energetic team, including disabled members, work decent hours for fair living wages. An organic garden surrounds the premises."
	They give back to the community by donating $1 to every $100 earned from online retail orders. The company has also implemented a recycling program.

the scoop: when your baby outgrows his/her speesees, if you return the clothing to us, we will donate it on your behalf` to one of several grateful organizations in the area to be used by the children of disadvantaged women.
and the added perk is that you can get a deep discount on your next purchase towards those organic baby yoga pants [6]. (Downward dog has never looked cuter).

The company was founded by Rachel Pearson, a natural cotton  diaper baby  [7]and a child of environmentally minded parents. Whereas her classmates were raised on wonderbread and fruit rollups; Pearson defied convention with whole wheat bread on recycled wax paper. But the natural upbringing has made Pearson a wildly successful ecotrepreneur, and someone who truly cares about the plights of this Earth.

Let this be an inspiration to raise Eco-minded little babies who grow up to be a compassionate and caring adults who strive to make a difference in this world. Speesees tagline is "We are in this together" We are indeed.

[1] http://www.flickr.com/photos/8793391@N07/2485698320/
[2] http://www.speesees.com/index.php
[3] http://ecochildsplay.com/2008/04/25/the-natural-and-eco-friendly-infant-hat-made-from-sustainable-bamboo/
[4] http://bradyswenson.greenoptions.com/2007/07/13/equal-exchanges-fair-trade-revival/
[5] http://ecochildsplay.com/2008/01/03/organic-cotton-clothing-for-children-from-happygreenbee/
[6] http://www.speesees.com/prod/shop/product.php?productid=16331&#38;cat=290&#38;page=7
[7] http://blog.jollygreengirl.com/disposable-or-cloth-the-poopy-diaper-conundrum/]]></content:encoded>
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  </item>
  <item>
    <title>The Social Fashion Revolution is a web2.0 Movement</title>
    <link>http://feelgoodstyle.com/2008/04/02/the-social-fashion-revolution-is-a-web20-movement/</link>
    <comments>http://feelgoodstyle.com/2008/04/02/the-social-fashion-revolution-is-a-web20-movement/#comments</comments>
    <pubDate>Wed, 02 Apr 2008 15:58:54 +0000</pubDate>
    <dc:creator>Frans Prins</dc:creator>
    
		<category><![CDATA[Designers and Brands]]></category>

		<category><![CDATA[Fashion]]></category>

		<category><![CDATA[Feelgood Style]]></category>

    <guid isPermaLink="false">http://feelgoodstyle.com/2008/04/02/the-social-fashion-revolution-is-a-web20-movement/</guid>
    <description><![CDATA[<p><a href="http://feelgoodstyle.com/2008/04/02/the-social-fashion-revolution-is-a-web20-movement/armed-angels/" rel="attachment wp-att-94" title="Armed Angels"><img src="http://feelgoodstyle.com/files/2008/04/armedangels.jpg" alt="Armed Angels" align="left" height="235" width="347" /></a></p>
<p><em>As my friend, Sustainable Lifestyle Guru and <a href="http://www.karmakonsum.de" title="Karmakonsum">Karmakonsum</a> founder Christoph Harrach states, the Green Fashion movement is a web2.0 movement. He calls it &#8220;Eco2.0&#8243;. Weather it&#8217;s true or not globally, in Germany most cool green fashion labels available are sold online.</em></p>
<p>Some labels go even further and let their customers be part of their communities deciding over styles, models, and where the money spent for charity goes to. Fair Trade clothing sold over music labels, online design contests, innovative ideas are getting so normal that we don&#8217;t even react. But isn&#8217;t it great to not only decide for wearing great clothes with a conscious feel, but also being able to connect to your clothing labels within social communities? In the end social fashion is starting to mean more than organic cotton, it can meanwhile mean that you as a costumer decide how the new collection looks!</p>
<p>One of my German favorites here are <a href="http://www.armedangels.co.uk" title="Armedangels">Armed Angels</a>, who have a radical community approach combined with high ecological and social standards of their production and <a href="http://www.fairliebt.com" title="Fairliebt">Fairliebt</a> (&#8221;Fairly in love&#8221;), who sell simple Fair Trade shirts with a strong feeling for a new community of young, conscious buyers with a dedication to great style.</p>
<p><!--more-->An another very innovative approach has the (not German) eco-fashion surf label <a href="http://www.nvohk.com" title="NVOHK">NVOHK</a>, who claim to be not only community based but community managed. You get your investments in the company back in shirts. 35% of the profits goes back to the people taking part in the community.</p>
<p>Internationally there has been a boom of new online selling green fashion labels, online boutiques and webshops. I counted over thousand green fashion brands and designers on the internet by now. The internet is taking over our daily fashions. Styles are spotted over blogs, and dedicated online fashionistas influence their beloved fashion designers without even knowing it.</p>
<p>Can we say we are changing the world, just by doing the same thing we always do: sitting behind our computers pressing about 60 different buttons all the time? Yes, we can! We are just doing it. Here the social fashion revolution starts. With a simple mouse click you become a green fashion chick. And if you like, you even decide what shirt is designed to be ready for you next month&#8230;</p>
]]></description>
    <content:encoded><![CDATA[ [1]

As my friend, Sustainable Lifestyle Guru and Karmakonsum [2] founder Christoph Harrach states, the Green Fashion movement is a web2.0 movement. He calls it "Eco2.0". Weather it's true or not globally, in Germany most cool green fashion labels available are sold online.

Some labels go even further and let their customers be part of their communities deciding over styles, models, and where the money spent for charity goes to. Fair Trade clothing sold over music labels, online design contests, innovative ideas are getting so normal that we don't even react. But isn't it great to not only decide for wearing great clothes with a conscious feel, but also being able to connect to your clothing labels within social communities? In the end social fashion is starting to mean more than organic cotton, it can meanwhile mean that you as a costumer decide how the new collection looks!

One of my German favorites here are Armed Angels [3], who have a radical community approach combined with high ecological and social standards of their production and Fairliebt [4] ("Fairly in love"), who sell simple Fair Trade shirts with a strong feeling for a new community of young, conscious buyers with a dedication to great style.

An another very innovative approach has the (not German) eco-fashion surf label NVOHK [5], who claim to be not only community based but community managed. You get your investments in the company back in shirts. 35% of the profits goes back to the people taking part in the community.

Internationally there has been a boom of new online selling green fashion labels, online boutiques and webshops. I counted over thousand green fashion brands and designers on the internet by now. The internet is taking over our daily fashions. Styles are spotted over blogs, and dedicated online fashionistas influence their beloved fashion designers without even knowing it.

Can we say we are changing the world, just by doing the same thing we always do: sitting behind our computers pressing about 60 different buttons all the time? Yes, we can! We are just doing it. Here the social fashion revolution starts. With a simple mouse click you become a green fashion chick. And if you like, you even decide what shirt is designed to be ready for you next month...

[1] http://feelgoodstyle.com/2008/04/02/the-social-fashion-revolution-is-a-web20-movement/armed-angels/
[2] http://www.karmakonsum.de
[3] http://www.armedangels.co.uk
[4] http://www.fairliebt.com
[5] http://www.nvohk.com]]></content:encoded>
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  </item>
  <item>
    <title>A Smarter Approach</title>
    <link>http://feelgoodstyle.com/2008/03/31/a-smarter-approach/</link>
    <comments>http://feelgoodstyle.com/2008/03/31/a-smarter-approach/#comments</comments>
    <pubDate>Tue, 01 Apr 2008 03:00:59 +0000</pubDate>
    <dc:creator>Jessa Brinkmeyer</dc:creator>
    
		<category><![CDATA[Feelgood Style]]></category>

    <guid isPermaLink="false">http://feelgoodstyle.com/2008/03/31/a-smarter-approach/</guid>
    <description><![CDATA[<p><img src="http://feelgoodstyle.com/files/2008/03/ajw_0552.jpg" align="left" height="350" width="225" />No matter what your personal sense of style or fashion preferences might be, I believe everyone can work toward a smarter wardrobe.</p>
<p>This is one reason I opened <a href="http://www.pivotboutique.com/">Pivot</a>, a boutique devoted to organic and sustainable fashion in Chicago, last September. Prior to starting Pivot, I was working as a journalist with a fashion focus.</p>
<p>Through my research and reporting I discovered the developing and intriguing world of eco-fashion. I became fascinated with the <a href="http://www.thegreenguide.com/products/Apparel/Women's">fabrics</a> and designers who were choosing to create collections that were not only beautiful, but also conscious of the environment. To me, this was simply smart. If you can have both fashion and regard for the earth, then why wouldn&#8217;t you?</p>
<p>So, while usually descriptors such as &#8220;green,&#8221; &#8220;eco-friendly,&#8221; or &#8220;earth-friendly&#8221; are used to refer to fabrics such as organic cotton, lyocell, peace silk or bamboo, I prefer to point out that they are just smarter alternatives.</p>
<p><!--more--></p>
<p>I wanted to wear these fabrics, I wanted to support the designers and most importantly I wanted to share my excitement with others. I&#8217;ve always considered myself to be a &#8220;connector&#8221; of sorts. I love it when I can introduce someone to another person or resource that can help them.</p>
<p>After recognizing that Chicago was lacking an eco-boutique and a retail environment dedicated to promoting and growing the industry, I realized that opening a store would be the best way for me to share my enthusiasm and passion with the city. And that&#8217;s how I came to eat, breathe and sleep eco-fashion.</p>
<p>For the past seven months I have so enjoyed introducing customers to new materials, processes and the designers leading the way. Now I&#8217;m delighted to be part of Feelgood Style to continue advancing smarter fashion. I bring a very commercial and consumer-driven point of view to this blog, as every day I&#8217;m trying to find new lines that my customers will love, designs that will work for real lifestyles and bodies, and information on products that makes sense. I look forward to connecting you with smart, fashionable finds!</p>
]]></description>
    <content:encoded><![CDATA[No matter what your personal sense of style or fashion preferences might be, I believe everyone can work toward a smarter wardrobe.

This is one reason I opened Pivot [1], a boutique devoted to organic and sustainable fashion in Chicago, last September. Prior to starting Pivot, I was working as a journalist with a fashion focus.

Through my research and reporting I discovered the developing and intriguing world of eco-fashion. I became fascinated with the fabrics [2] and designers who were choosing to create collections that were not only beautiful, but also conscious of the environment. To me, this was simply smart. If you can have both fashion and regard for the earth, then why wouldn't you?

So, while usually descriptors such as "green," "eco-friendly," or "earth-friendly" are used to refer to fabrics such as organic cotton, lyocell, peace silk or bamboo, I prefer to point out that they are just smarter alternatives.



I wanted to wear these fabrics, I wanted to support the designers and most importantly I wanted to share my excitement with others. I've always considered myself to be a "connector" of sorts. I love it when I can introduce someone to another person or resource that can help them.

After recognizing that Chicago was lacking an eco-boutique and a retail environment dedicated to promoting and growing the industry, I realized that opening a store would be the best way for me to share my enthusiasm and passion with the city. And that's how I came to eat, breathe and sleep eco-fashion.

For the past seven months I have so enjoyed introducing customers to new materials, processes and the designers leading the way. Now I'm delighted to be part of Feelgood Style to continue advancing smarter fashion. I bring a very commercial and consumer-driven point of view to this blog, as every day I'm trying to find new lines that my customers will love, designs that will work for real lifestyles and bodies, and information on products that makes sense. I look forward to connecting you with smart, fashionable finds!

[1] http://www.pivotboutique.com/
[2] http://www.thegreenguide.com/products/Apparel/Women's]]></content:encoded>
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  </item>
  <item>
    <title>Make It Work, People: Eco-Fashion on Display in Chicago</title>
    <link>http://jasonphillip.greenoptions.com/2007/09/18/make-it-work-people-eco-fashion-on-display-in-chicago/</link>
    <comments>http://jasonphillip.greenoptions.com/2007/09/18/make-it-work-people-eco-fashion-on-display-in-chicago/#comments</comments>
    <pubDate>Tue, 18 Sep 2007 13:43:25 +0000</pubDate>
    <dc:creator>Jason Phillip</dc:creator>
    
    <guid isPermaLink="false">http://jasonphillip.greenoptions.com/2007/09/18/make-it-work-people-eco-fashion-on-display-in-chicago/</guid>
    <description><![CDATA[<p>
<img src="/files/1376/EcoModa_-_Corn-Based_Shirt.jpg" border="0" alt="" width="240" height="250" align="right" />
</p>
<p>
<em>Editor's note: Please join us in welcoming Jason Phillip to the Green Options writing team! A freelance writer and editor based in Chicago, Jason will be focusing on the &#34;green scene&#34; in the Windy City for us. Mayor Richard Daly has committed to making Chicago the greenest city in the country, so we're looking forward to Jason's reports on these efforts. </em>
</p>
<p>
My idea of sustainable fashion has always been making sure the clothing I wear gets as long a life as possible. I like keeping things in my wardrobe forever, and when they finally can’t be worn even one more time, replacing them with something from a thrift store that I know has had at least one previous owner. I like to think I'm buying classics, and also keeping material out of the waste stream. If I'm not buying something new, my purchase doesn't help spew any carbon dioxide into the atmosphere or exploit any sweatshop workers, right? Plus, I can save a bundle outfitting myself with recycled duds. 
</p>
<p>
But as most fans of &#34;thrifting&#34; know, it can be tough to shop this way all the time. There's an element of luck involved—you have to make do with what fate presents you. The scavenger hunt feeling can be addictive, but sometimes it's just not practical—like when building a professional wardrobe, or looking for outdoor apparel with modern weatherproofing performance. No one has ever accused me of being a slave to fashion, but sometimes you gotta go retail. And for the eco-conscious consumer, going retail may now mean seeking out environmentally-friendly garments. In just the past year, it seems, the fashion industry has really begun to embrace the environmental ethos, and the choices available to consumers interested in ethically-produced clothing are growing by leaps and bounds. 
</p>
<p>
Case in point: I got a pair of recycled sandals as a gift this year, after my decade-old pair of slip-ons finally gave up the ghost. My wife—never a fan of the old <a href="http://www.birkenstockusa.com/our_footbed/">dork cork classics,</a> but nonetheless tolerant of my penchant for comfort over style—found a decent looking replacement pair that compared favorably in the looks department, and had some impressive sustainability features. I appreciated the fact that the soles are made from recycled car tire tread, the straps consist of used (but clean) bicycle inner tubes, and the thread holding it all together is organic cotton. Alas, the whole shoe is less than the sum of its parts; the sad fact is that the new togs just make me miss my old pair. They don't feel anywhere near as sturdy, they fall off my feet when I walk because the straps can't be tightened, and the stitching in the soles looks like it's about to wear through after only three weeks of use. Did I mention I owned my old pair since the mid-1990s? These &#34;sustainable&#34; sandals don't seem like they'll last through next summer. The warm glow I felt around the purchase of this innovative product has faded pretty quickly, replaced by the creeping realization that I'm going to have to make another summer footwear purchase soon.</p>]]></description>
    <content:encoded><![CDATA[



Editor's note: Please join us in welcoming Jason Phillip to the Green Options writing team! A freelance writer and editor based in Chicago, Jason will be focusing on the &#34;green scene&#34; in the Windy City for us. Mayor Richard Daly has committed to making Chicago the greenest city in the country, so we're looking forward to Jason's reports on these efforts. 


My idea of sustainable fashion has always been making sure the clothing I wear gets as long a life as possible. I like keeping things in my wardrobe forever, and when they finally can’t be worn even one more time, replacing them with something from a thrift store that I know has had at least one previous owner. I like to think I'm buying classics, and also keeping material out of the waste stream. If I'm not buying something new, my purchase doesn't help spew any carbon dioxide into the atmosphere or exploit any sweatshop workers, right? Plus, I can save a bundle outfitting myself with recycled duds. 


But as most fans of &#34;thrifting&#34; know, it can be tough to shop this way all the time. There's an element of luck involved—you have to make do with what fate presents you. The scavenger hunt feeling can be addictive, but sometimes it's just not practical—like when building a professional wardrobe, or looking for outdoor apparel with modern weatherproofing performance. No one has ever accused me of being a slave to fashion, but sometimes you gotta go retail. And for the eco-conscious consumer, going retail may now mean seeking out environmentally-friendly garments. In just the past year, it seems, the fashion industry has really begun to embrace the environmental ethos, and the choices available to consumers interested in ethically-produced clothing are growing by leaps and bounds. 


Case in point: I got a pair of recycled sandals as a gift this year, after my decade-old pair of slip-ons finally gave up the ghost. My wife—never a fan of the old dork cork classics, [1] but nonetheless tolerant of my penchant for comfort over style—found a decent looking replacement pair that compared favorably in the looks department, and had some impressive sustainability features. I appreciated the fact that the soles are made from recycled car tire tread, the straps consist of used (but clean) bicycle inner tubes, and the thread holding it all together is organic cotton. Alas, the whole shoe is less than the sum of its parts; the sad fact is that the new togs just make me miss my old pair. They don't feel anywhere near as sturdy, they fall off my feet when I walk because the straps can't be tightened, and the stitching in the soles looks like it's about to wear through after only three weeks of use. Did I mention I owned my old pair since the mid-1990s? These &#34;sustainable&#34; sandals don't seem like they'll last through next summer. The warm glow I felt around the purchase of this innovative product has faded pretty quickly, replaced by the creeping realization that I'm going to have to make another summer footwear purchase soon. 


So now I'm weighing the relative merits of buying conventional but long-lasting versus green but disposable. Can a consumer item really claim to be sustainable if it leads me to make even more purchases? Obviously my disappointing sandal experience is just one tiny drop in a rising sea of eco-friendly fashion, but I can't help but think there are a lot of frustrated expectations to wade through while clothing designers work the kinks out of their green creations. I want to be part of the greening of our culture, but I also don't want to pay for the privilege of being an early-adopter guinea pig. As fashion guru Tim Gunn from the reality show Project Runway regularly tells the ambitious designers competing for fame and fortune for the cameras, &#34;Make it work, people!&#34; Once I know it works, then I’ll be happy to own it. 


Fortunately, Chicagoans will get a chance to decide for themselves which cutting-edge ideas work, and which don't, in the sustainable designs of dozens of retailers and designers at the EcoModa fashion showcase on Sept. 27. Hosted by Foresight Design Initiative [2] as part of its Sustainable Convergence ’07 party, EcoModa will highlight the ways emerging designers from Chicago, established designers from the region with their own boutiques, and large-scale clothing manufacturers like Patagonia [3] and Nau [4] are creating clothing and accessories that are easy on the earth. 


Such an event seems extremely topical at the moment. Eco-fashion is hot right now, as both mainstream and environmental-focused media have rushed to cover the trend in recent months. Entire issues of E Magazine [5] and VegNews [6] have been devoted to telling the story of how eco-fashion has moved beyond the era of Birkenstocks and hemp ponchos. High-end fashion designers around the world have been experimenting with sustainable fabrics and dyes that treat the earth more gently, and they're creating stunningly beautiful garments with them. 


These trends strike me as exciting in a &#34;gee-whiz-that's-what-the-future-may-look-like-someday&#34; way, but what about us eco-conscious folks who need a new work outfit today and for whom haute couture is just not in the budget? Eventually fabrics utilizing exotic materials like bamboo, corn, organic cotton, and recycled materials will trickle down to the everyday department store shopper, but how long will that take? Many new concepts in eco-fashion out there seem like great ideas on paper, but not thoroughly tested in the real world. 


Along comes EcoModa—a chance to enter the big tent of this cultural trend and kick a lot of tires. Skeptical about the aesthetic potential of a skirt made out of recycled t-shirts? Wondering how to avoid supporting off-shore sweatshops? Curious about how high-end designers work a sustainable material like bamboo into their garments? Anybody with even a passing interest in sustainability who's not a nudist will probably find something at the event to capture their attention. I think we're just beginning to see what committed, creative people with sewing machines can do with the task of making a billion-dollar industry a more ethical one. In the not-too-distant future, we may look back on the way we dressed ourselves at the turn of the 21st century with the same disbelief that we feel today when confronted with the historical realities of hoop skirts and whalebone corsets. 


To get a little background on the upcoming fashion showcase and find out what to expect, I recently sat down with Peter Nicholson, the Executive Director of Foresight Design. He told me that each year the Sustainable Convergence event brings together over 40 nonprofit organizations, business enterprises, and service providers doing work in the sustainability realm in Chicago. The Sustainable Enterprise Fair portion of the event features dozens of information tables and networking opportunities with environmental movers and shakers, but Convergence is also a big party, complete with sustainable food and drinks, music, and free giveaways. 


&#34;We work a lot on building community,&#34; Nicholson says. &#34;Changing the way we do things, whether it's biking to work or buying local produce, is better done in concert with other people who are trying to do it too.&#34; 


The event was originally conceived as a way to bring together (as in &#34;converge&#34; ... get it?) different groups of Chicagoans—the business community, members of the general public interested in sustainability, and design professionals—all in one place and all around the concept of packaging green ideas so people will want to use them. &#34;I believe we’re going to design our way out of this crisis. Advances in technology will get us part of the way there, but how do you incorporate them into people’s behaviors? How do you package it so it is useful? That’s the role of design.&#34; 


Not simply a stereotypical gala fundraiser, Sustainable Convergence is meant to showcase great ideas in sustainable design in a setting where people can support and learn from one another. Rather that have a separate space for a runway show, the fashion designers will be mixed in among the nonprofits and green businesses promoting their products and services. The idea is to cross-pollinate among different subgroups of the overall &#34;green community&#34; in the city. 


I asked Nicholson why he and his staff decided to make fashion the featured design discipline at this year's event. He swears that he had no idea it would become the green issue du jour it is now when the idea was considered over a year ago. The draw for Foresight, he says, was that eco-fashion could take design out of the abstract realm and be presented as something that everyone can relate to on a daily basis. He says the EcoModa will be compelling because of the breadth of the 40 different &#34;looks&#34; that designers will present. Nicholson says attendees can expect to see &#34;everything from everyday wear, to kids clothing, to more fancy stuff.&#34; He also says focusing on the intersection of sustainability and fashion design &#34;offered the opportunity to show not just one product or approach, but a whole range of possibilities.&#34; 


That newly emerging range of options is what I think makes this the right time for a showcase like EcoModa. Whereas once &#34;earth-friendly&#34; clothing was synonymous with &#34;hippie wear,&#34; the entire fashion industry seems to be on alert to the new trend in eco-sensitive—if not socially just—design. As a casual observer, it's gratifying to see what can often seem a pretty frivolous and self-absorbed industry waking up to the need for better environmental stewardship. And as it wakes up, it can lead consumers to a deeper understanding of how garments get into their closets. It can present a different path than the mindless consumerism that follows the pattern of See-Want-Buy-Discard-Repeat at the lowest monetary cost to the consumer. Hopefully, the trend will spread to all the segments of the market, in order that eco-fashion not stay a niche within the industry. Indications so far are encouraging. As Nicholson says, &#34;It's not couture and it's not crunchy. It's—dare I say it—mainstream. Or at least it's headed that way.&#34; 


Just like organic food and green architecture have come of age and have presented a new set of choices to consumers, the American public may someday have to reckon with labeling and branding messages that have never been part of our retail shopping lexicon. Now is when we start to shake out the relative merits of terms like &#34;upcycled,&#34; &#34;compostable,&#34; &#34;reclaimed,&#34; &#34;fair trade,&#34; and &#34;low-impact&#34; (to name a few) as they apply to the clothing and accessories we wear every day. 


Even more important than learning to parse the buzzwords, though, I’ll be attending EcoModa on the lookout for designers that would make Tim Gunn proud. In Season 2 of Project Runway, the contestants on the show were challenged to design an outfit using materials they scrounged from piles of refuse at an industrial recycling center. This design challenge was mostly just a reality-TV stunt (&#34;You've got 8 yards of bubble wrap, 2 rolls of duct tape, and 90 minutes…Go!&#34;), and most of the creations didn't hold up to being worn by an actual human being for even the few minutes it took to slink down the runway. When it came to eco-fashion, the Project Runway kids didn't really make it work. But I'm hoping that EcoModa will feature some design solutions that reflect some deeper thought and that capture the promise of the &#34;recycled dress&#34; concept. I've got a feeling that here in Chicago, known as &#34;the city that works,&#34; the audience at this event won't be satisfied by mere aesthetics--this eco-fashion is going to have to work. I can just picture Tim Gunn wandering the exhibit space in one of his impeccable suits, stopping to peer over his glasses at a beautiful design that makes you forget how small its ecological footprint is, and intoning with sincere appreciation, &#34;Mmmm…very impressive.&#34; It could happen. 


Like the discriminating Mr. Gunn, I plan on not being shy about questioning a few of these visionaries about what really works in their designs. I value what they’re doing, I really do. I'm even willing to pay a premium for a dress shirt or a raincoat or a pair of pants that does everything I expect it to because it does those things in a sustainable way. But I need to be satisfied that it's going to keep delivering on that promise for a few years before I'm willing to spend my thrift-store dollar on experimental eco-smart threads. Call me crazy, but I want my next &#34;sandal of the future&#34; to have a real future. Otherwise, there's a world of second-hand clothing out there just waiting to be reclaimed. 


To register for Sustainable Convergence '07, click here [7]. Ticket prices vary by date of registration. 



[1] http://www.birkenstockusa.com/our_footbed/
[2] http://www.foresightdesign.org
[3] http://www.patagonia.com/web/us/product/clothing_and_gear.jsp?OPTION=CLOTHING_AND_GEAR_LANDING_PAGE_HANDLER&#38;catcode=MAIN_FA07_US.CLOTHING_GEAR
[4] https://www.nau.com/homepage/index.jsp#/homepage/index&#38;0
[5] http://www.emagazine.com/view/?3856
[6] http://www.vegnews.com/current_issue.html
[7] http://www.foresightdesign.org/converge07/]]></content:encoded>
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    <title>Green Style Spotlight: Yoga, Tribe and Culture</title>
    <link>http://victoriae.greenoptions.com/2007/05/10/green-style-spotlight-yoga-tribe-and-culture/</link>
    <comments>http://victoriae.greenoptions.com/2007/05/10/green-style-spotlight-yoga-tribe-and-culture/#comments</comments>
    <pubDate>Thu, 10 May 2007 12:34:47 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/05/10/green-style-spotlight-yoga-tribe-and-culture/</guid>
    <description><![CDATA[<p><img src="/files/images/yogatribeandculture01_0.jpg" border="0" alt="Off the Mat, Into the World" width="200" height="280" /><strong>Off the Mat, Into the World</strong>In just the past 30 years, yoga has grown from being seen as a hippy-like hobby for bored housewives to a widely prescribed, physically and spiritually taxing experience that helps people of all background balance their lives. Embracing the specific yogic concept of ahimsa, or non-harming, <a href="http://www.yogatribeandculture.com/" title="Yoga, Tribe and Culture">Yoga, Tribe and Culture</a> has created a clothing company that inspires others to use the 6,000-year-old knowledge of yoga in their daily interactions. Also in line with the same principle, the brand&#39;s items for men, women, and children are made from fair-trade, organic cotton. &#34;Buying organically produced food and wearing organically produced clothing is the way of the future. As consumers, we have a tremendous amount of power to direct the future of our world. We have a choice regarding where we put our money and what kind of products we purchase. The right choices can positively affect our earth for generations to come.&#34;</p>]]></description>
    <content:encoded><![CDATA[Off the Mat, Into the WorldIn just the past 30 years, yoga has grown from being seen as a hippy-like hobby for bored housewives to a widely prescribed, physically and spiritually taxing experience that helps people of all background balance their lives. Embracing the specific yogic concept of ahimsa, or non-harming, Yoga, Tribe and Culture [1] has created a clothing company that inspires others to use the 6,000-year-old knowledge of yoga in their daily interactions. Also in line with the same principle, the brand&#39;s items for men, women, and children are made from fair-trade, organic cotton. &#34;Buying organically produced food and wearing organically produced clothing is the way of the future. As consumers, we have a tremendous amount of power to direct the future of our world. We have a choice regarding where we put our money and what kind of products we purchase. The right choices can positively affect our earth for generations to come.&#34;The company was started only three years ago by Carmena Su and James Wvinner, who both shared a love of yoga, art, and fashion. [Our] dream was to create a line of clothing and media products that was hip and authentic while using consciously sourced materials. Yoga, Tribe and Culture arose out of living in this day and age – to make sense of our identity consciously (or not) by the way we dress, what and who we listen to and where we devote our energy.&#34; This passion for change has attracted some of the most well-known faces on modern day yoga to the brand, such as: Shiva Rea [2], Duncan Wong [3], Seane Corn [4], and the AcroYogis [5]. YTC is also a major supported of YouthAIDS [6], a global, action-based initiative, working in more than 60 countries to educate and protect young people from HIV/AIDS. A limited edition women&#39;s tank top [7] and men&#39;s t-shirt [8] (featured in the image above) is available, which gives $10 of each shirt sold directly to YouthAIDS. Yoga means Union – it is a worldwide spiritual and physical practice but you don’t have to have a yoga mat or go to a yoga class to practice yoga. Skaters, surfers, dancers, knitters, musicians, couch potatoes can all be great yogis. Our goal at Yoga, Tribe and Culture is to speak to the urban yogi, combining ancient yogic concepts and intentions with a strong, modern, bold design. 					Ideally a yogi is someone who is engaged with the world and who dedicates their practice to the betterment of others.As previously mentioned, items for men, women, and children are available from the company&#39;s online store. Currently, there is only one design available for both babies and toddlers, for $30. Three different collections are available for women, mostly comprised of tank tops, but some long sleeve tops are available as well, with prices ranging from $40-42. Men have 3 collections available as well, ranging from $32-40. If you join the company&#39;s e-newsletter [9] mailing list, you received 10% off your first order.

[1] http://www.yogatribeandculture.com/
[2] http://www.shivarea.com/
[3] http://www.yogicarts.com/
[4] http://www.seanecorn.com/
[5] http://www.acroyoga.org/
[6] http://www.youthaids.org/
[7] http://www.yogatribeandculture.com/women/product_detail2.aspx?=117&#38;Name=Women&#38;catName=Special%20Edition
[8] http://www.yogatribeandculture.com/women/product_detail2.aspx?=89&#38;flag=0&#38;Name=Men&#38;catName=Special%20Edition
[9] http://www.yogatribeandculture.com/tribe_up/index.aspx]]></content:encoded>
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    <title>TV Review: Sundance Channel&#8217;s Big Ideas For A Small Planet - Wear Episode</title>
    <link>http://victoriae.greenoptions.com/2007/05/07/tv-review-sundance-channels-big-ideas-for-a-small-planet-wear-episode/</link>
    <comments>http://victoriae.greenoptions.com/2007/05/07/tv-review-sundance-channels-big-ideas-for-a-small-planet-wear-episode/#comments</comments>
    <pubDate>Mon, 07 May 2007 12:47:22 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/05/07/tv-review-sundance-channels-big-ideas-for-a-small-planet-wear-episode/</guid>
    <description><![CDATA[<p><img src="/files/images/wear01_0.jpg" border="0" width="250" height="146" />Expressing the importance of eco-fashion to the general public is no easy task. The entire clothing industry is often seen as flagrant and a secondary part of life - something that we have to be a part of in our society, but many would rather do without. </p><p>For the fourth episode of their <a href="http://www.sundancechannel.com/thegreen#/bigIdeas:overview" title="Big Ideas For A Small Planet&#34;">Big Ideas For A Small Planet</a> series, the Sundance Channel takes on the challenging topic of dressing green. The first three episodes of this original documentary series have gotten a large amount of critical acclaim for bringing environmental issues to the millions of Americans who tune in. So far, the topics of fuel, building construction, and city development have been examined, offering up three different topic-specific ideas of how to enhance our lives and reduce our carbon footprint at the same time in each episode.<br /><br />Premiering this Tuesday, May 8th at 9pm Eastern and Pacific, the <a href="http://www.sundancechannel.com/films/500198039" title="Wear">Wear</a> episode features commentary from Ali Hewson (Bono&#39;s wife and founder of Edun Clothing), Simran Sethi, Carson Kressley (the wonderfully flamboyant blond fashion guru from Queer Eye for the Straight Guy), and Graham Hill (founder of TreeHugger.com). I must admit that when I saw Carson come on screen, I was worried that the episode might end up being less than serious, but he had a unique point-of-view to add to the subject of green fashion, acting as a voice for the many that see style as an integral part of their life, just like eating or sleeping. Helping to show people that wearing sustainable fabrics has little, if anything, to do with tie-dye and hippies is one of the most important factors for the growing green fashion market, and this episode does a darn good job of getting that point across. </p>]]></description>
    <content:encoded><![CDATA[Expressing the importance of eco-fashion to the general public is no easy task. The entire clothing industry is often seen as flagrant and a secondary part of life - something that we have to be a part of in our society, but many would rather do without. For the fourth episode of their Big Ideas For A Small Planet [1] series, the Sundance Channel takes on the challenging topic of dressing green. The first three episodes of this original documentary series have gotten a large amount of critical acclaim for bringing environmental issues to the millions of Americans who tune in. So far, the topics of fuel, building construction, and city development have been examined, offering up three different topic-specific ideas of how to enhance our lives and reduce our carbon footprint at the same time in each episode.Premiering this Tuesday, May 8th at 9pm Eastern and Pacific, the Wear [2] episode features commentary from Ali Hewson (Bono&#39;s wife and founder of Edun Clothing), Simran Sethi, Carson Kressley (the wonderfully flamboyant blond fashion guru from Queer Eye for the Straight Guy), and Graham Hill (founder of TreeHugger.com). I must admit that when I saw Carson come on screen, I was worried that the episode might end up being less than serious, but he had a unique point-of-view to add to the subject of green fashion, acting as a voice for the many that see style as an integral part of their life, just like eating or sleeping. Helping to show people that wearing sustainable fabrics has little, if anything, to do with tie-dye and hippies is one of the most important factors for the growing green fashion market, and this episode does a darn good job of getting that point across. &#34;Can we imagine a world that is both green and stylish?&#34; was the question presented at the very beginning of the 25-minute documentary. Following this, three ideas are given to make this imagination a reality: organic fibers, recycled fabrics, and reusing fashion. While the concepts of recycling and reusing are much less polluting, I&#39;m not surprised that new, sustainable fabrics were covered first. The underground craft movement has been growing to a mainstream level, but not enough so that taking the time to modify or reinvent items in your closet has become chic. Buying stylish, green clothing right off the rack is still the easiest and most timely option for the bulk of consumers. Linda Loudermilk [3], the main feature of the first segment, is a great representation of being chic and sustainable. There is no denying that the market for green fashion is growing rapidly, and one of the first facts presented in this episode proves it: since 2000, manufacturer demand for organic cotton fiber has increased an estimated 93% per year. Loudermilk in particular has shown that looking good and doing good can go hand in hand seamlessly. &#34;We&#39;re not going to get rid of the ego, so to use it in a positive way is what I decided I wanted to do [eight years ago].&#34; The downside of her line is that it is out of reach for a large portion of consumers due to cost. No other green fashion brands are featured in this segment, adding to the myth that new, eco-style has to be expensive (which we all know is not true thanks to the many affordable brands [4] I have featured here at Green Options during recent months).Idea two focuses on recycled fabrics, particularly on the efforts of outdoor mega-brand Patagonia [5]. The concept of being able to break down an old garment to its molecular level and spin new fabrics that are just as effective as its first life truly embrace the Cradle to Cradle [6] process. &#34;The Ecospun recycling process has the potential to keep more than 2.5 billion bottles and containers out of the world&#39;s landfills each year.&#34; Considering the fact that our culture is having a tough time learning to live without plastic bottles, this tidbit of information is all the more pertinent. Other brands have been taking this idea and running with it, openly accepting old, used garments to be recycled back into their supply chain, saving the company money and protecting the planet&#39;s resources. Something that is rarely considered when clothes shopping is the true cost of the items you are buying: not just the price tag, but the environmental, social, and shipping costs as well. Buying items made from organic, sustainable, recycled, or fair-trade materials often have these factors built into their retail price, helping your purchase speak for more than just your personal style.Last but by no means least, idea three centers around reusing fashion. &#34;We get bombarded by magazines, newspapers that tell us that we have to be in the trend and we have to get new clothes every year, but it&#39;s actually not true. I think people are tired of looking like everyone else,&#34; says LoriPetitti, organizer for one of over 40  Swap-O-Rama-Rama [7] events in cities around the world. Adding personal creativity back into fashion is what reusing is all about. While some are content while blending in with the crowd, many individuals, especially those under 30, are striving to be unique by modifying and creating their own garments and accessories in a variety of styles. I can honestly say that at least 50% of my wardrobe is rarely worn, either due to size or change in personal taste. Embracing the concept of reusing fashion allows you to adjust a piece to your liking, or even overhaul itcompletely by, for example, turning a pair of jeans into a skirt or combining two different tops to create one. The only extra resources used in this process are thread and a little bit of electricity to run a sewing machine; everything else comes good old human power. While this idea may not be the first choice for those that fancy the stores of New York&#39;s Fifth Avenue, it is a wonderful money-saving option for the average American.&#34;One of the biggest problems about fashion is that it&#39;s a really disposable industry. We have marketers, retailers, designers - all working towards creating new styles for every season,&#34; states Simran Sethi towards the end of the program, and I couldn&#39;t agree more. In a broad sense, the deceiving concept of disposable living is the issue for all of the subjects covered within the Big Ideas For A Small Planet series so far. All of our resources, from fuel and building supplies to clothing fibers and community, are ever depleting and can not be guaranteed. While this episode only begins to scratch the surface of what sustainable options and brands exist within the fashion world, it is concise enough to help inspire people to continue to investigate what is available within their price range.  For more information about the Wear episode, including clips and air times, click here [8]. If you do not have cable TV (like me), you can download the full episode after it airs via iTunes [9].What did YOU think of the Wear documentary? After viewing the full episode, come back and leave a comment for us with your opinion and feedback.

[1] http://www.sundancechannel.com/thegreen#/bigIdeas:overview
[2] http://www.sundancechannel.com/films/500198039
[3] http://www.lindaloudermilk.com/
[4] http://victoriae.greenoptions.com/blog/victoriae
[5] http://www.patagonia.com/
[6] http://www.mcdonough.com/cradle_to_cradle.htm
[7] http://www.swaporamarama.org/
[8] http://www.sundancechannel.com/films/500198039
[9] http://www.apple.com/itunes/]]></content:encoded>
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    <title>Green Style Spotlight: Tarma Designs</title>
    <link>http://victoriae.greenoptions.com/2007/04/26/green-style-spotlight-tarma-designs/</link>
    <comments>http://victoriae.greenoptions.com/2007/04/26/green-style-spotlight-tarma-designs/#comments</comments>
    <pubDate>Thu, 26 Apr 2007 12:15:50 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/04/26/green-style-spotlight-tarma-designs/</guid>
    <description><![CDATA[<img src="/files/images/tarmadesigns_0.jpg" border="0" alt="Tarma Designs" width="222" height="181" />Most people might not think that jewelry is a necessary accessory like, say, a bag. On the other hand, it is a wonderful way to express your personality and passions, adding another unique dimension to your daily wardrobe. Particularly, those with active lifestyles, such as surfing, rock climbing, hiking, biking, canoeing, running, snowboarding, and yoga, tend to shy away from jewelry since there is an increased risk of losing your favorite pieces while outdoors. <a href="http://www.tarmadesigns.com/" title="Tarma Designs">Tarma Designs</a>, based in Northern California, has found a seamless way to merge hesitant, active people with functional, stylish jewelry - all with a environmentally and socially-conscious angle as well. <br /> <br /><blockquote> Tarma is a company that designs, manufactures and sells unique, high quality, personal art that celebrates the spirit of adventure and a love of the outdoors. Guiding our enterprise is a commitment to meaningful social and environmental issues. We understand that everyone’s journey is exquisitely their own. Our personal art provides those who invest in it with a visual representation of their life’s journey and a demonstration of commonly shared values. For the Tarma family, our guideposts reflect our most closely held hopes, dreams and intentions. Our belief is that businesses have a social and ethical responsibility. We will strive to live by our guideposts, to do our part, and set a good example for others to follow. Social and environmental issues are at the forefront of public concern. Our goal is to deliver creative products that we &#39;adventurists&#39; enjoy backed by an environmental and socially responsible company.</blockquote>]]></description>
    <content:encoded><![CDATA[Most people might not think that jewelry is a necessary accessory like, say, a bag. On the other hand, it is a wonderful way to express your personality and passions, adding another unique dimension to your daily wardrobe. Particularly, those with active lifestyles, such as surfing, rock climbing, hiking, biking, canoeing, running, snowboarding, and yoga, tend to shy away from jewelry since there is an increased risk of losing your favorite pieces while outdoors. Tarma Designs [1], based in Northern California, has found a seamless way to merge hesitant, active people with functional, stylish jewelry - all with a environmentally and socially-conscious angle as well.   Tarma is a company that designs, manufactures and sells unique, high quality, personal art that celebrates the spirit of adventure and a love of the outdoors. Guiding our enterprise is a commitment to meaningful social and environmental issues. We understand that everyone’s journey is exquisitely their own. Our personal art provides those who invest in it with a visual representation of their life’s journey and a demonstration of commonly shared values. For the Tarma family, our guideposts reflect our most closely held hopes, dreams and intentions. Our belief is that businesses have a social and ethical responsibility. We will strive to live by our guideposts, to do our part, and set a good example for others to follow. Social and environmental issues are at the forefront of public concern. Our goal is to deliver creative products that we &#39;adventurists&#39; enjoy backed by an environmental and socially responsible company.Two separate collections are available in Tarma Designs&#39; online store: Active and Artisan. The Active Collection brings natural shapes and your favorite outdoor activities to life in casual jewelry for women and men. Crafted from recycled 316 stainless steel, accessory cord and nylon webbing, all Active pieces come with a high polish that&#39;s durable and fashionable. The Artisan series is all about discovering new people, places and cultures. We travel the earth and bring back a little taste of our adventures with this distinctive artwear. Free spirited and made to be worn, every piece is custom crafted by skilled artisans. Wear these handcrafted pieces with the pride in which they were created. 80% of the stainless steel used is recycled, and the steel can be recycled 100% in the future. All packaging contains no less than 95% recycled content and no bleaching processes are used. &#34;For the Artisan products, we work closely with non-profit organizations that are members of IFAT, the International Federation of Alternative Trade, a coalition of the handicrafts and agricultural producer organizations and alternative Trade organizations (both importers and exporters) around the world. Our suppliers adhere to IFAT(International Federation for Alternative Trade)&#39;s standards of fair trade and to its objectives.&#34;  The Artisan collection is meant mainly for women, but the Active collection contains a wealth of pieces for both sexes. From the Artisan collection, earrings range from $15-25, rings are $15, pendants range from $25-32, and necklaces range from $35-56. From the Active collection, earrings range from $12-25, pendants for men and women range from $18-$30, wristbands for men and women range from $18-$30, and bottle openers range from $22-25.

[1] http://www.tarmadesigns.com/]]></content:encoded>
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    <title>Green Style Spotlight: bgreen</title>
    <link>http://victoriae.greenoptions.com/2007/04/05/green-style-spotlight-bgreen/</link>
    <comments>http://victoriae.greenoptions.com/2007/04/05/green-style-spotlight-bgreen/#comments</comments>
    <pubDate>Thu, 05 Apr 2007 13:21:48 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/04/05/green-style-spotlight-bgreen/</guid>
    <description><![CDATA[<p><img src="/files/images/bgreenman.jpg" border="0" width="106" height="230" /><img src="/files/images/bgreenwoman.jpg" border="0" width="120" height="230" /><font color="#000000"> One of the most common things you will hear about green living is that the little changes can make all the difference, such as <a href="/wiki/compact_fluorescent_light_bulbs">switching your light bulbs</a> or <a href="/wiki/composting">learning to compost</a>. This simple and direct concept can easily be applied to eco-fashion as well, all at an affordable price. </font></p><p><font color="#000000">Sustainable underwear is a branch of the green style market that is still developing, but there are a few companies that have been around since before being green became &#34;trendy.&#34; One of them is <a href="http://www.natureusa.net/" title="bgreen">bgreen</a>. Based in Southern California, bgreen has been family-owned for three generations. Before you worry about what your jeans or sweaters are made out of, start with the first thing you put on - undies.<br /></font><font color="#000000"><br />&#34;</font><font size="2" color="#000000">We strive for performance and endurance. Simply put, each of our garments is built to last. Our designs are simple and bold, yet soft and sexy. Our embellishments add a playful, curious and youthful feel to our garments. We support local communities, fair trade and environmental preservation. We exclusively use certified organic cotton and low-impact dyes to make our fabric. We believe our planet earth is the only home we have. It is everyone’s responsibility to contribute everything they can to protect and preserve our delicate planet for this generation and many more to come,</font><font color="#000000">&#34; says the company&#39;s website, which also provides <a href="http://www.natureusa.net/template.php?p=about" title="images">images</a> of their sweatshop-free California factory. Men&#39;s and women&#39;s intimatewear are the most popular of their creations, though bgreen is now also making activewear for both genders as well. </font></p>]]></description>
    <content:encoded><![CDATA[ One of the most common things you will hear about green living is that the little changes can make all the difference, such as switching your light bulbs [1] or learning to compost [2]. This simple and direct concept can easily be applied to eco-fashion as well, all at an affordable price. Sustainable underwear is a branch of the green style market that is still developing, but there are a few companies that have been around since before being green became &#34;trendy.&#34; One of them is bgreen [3]. Based in Southern California, bgreen has been family-owned for three generations. Before you worry about what your jeans or sweaters are made out of, start with the first thing you put on - undies.&#34;We strive for performance and endurance. Simply put, each of our garments is built to last. Our designs are simple and bold, yet soft and sexy. Our embellishments add a playful, curious and youthful feel to our garments. We support local communities, fair trade and environmental preservation. We exclusively use certified organic cotton and low-impact dyes to make our fabric. We believe our planet earth is the only home we have. It is everyone’s responsibility to contribute everything they can to protect and preserve our delicate planet for this generation and many more to come,&#34; says the company&#39;s website, which also provides images [4] of their sweatshop-free California factory. Men&#39;s and women&#39;s intimatewear are the most popular of their creations, though bgreen is now also making activewear for both genders as well. Within their intimates line, colors are very limited, with most items available in white, natural, and black. For men, they offer three styles of underwear: tank tops, crew neck and v-neck tees,pj shorts and pants, and a thermal top and pant. As one might expect, the women&#39;s line has more options, including nine styles of underwear (three with lace), a bra top, two camisoles (one with lace), tank top, sleep dress, two styles of lounge pants, two different length leggings (one with lace), short sleeve and long sleeve tees, and a thermal top and pant. Reasonable prices make it all the easier to start replacing your older, tattered undergarments with healthier, organic cotton versions. Men&#39;s and women&#39;s undies range from $9-$16, and basic tops and tanks run from $16-25. Within their athletic collection, prices are still within everyone&#39;s reach: pants range from $30-$52, and tops and jackets are $25-$57.  Via the company&#39;s wholesale page [5], you can request a list of local retail stores that carry their items. If you are a fan of shopping online, check out the bgreen items available at LotusOrganics.com [6] and OrganicSelections.com [7] (men [8] and women [9]).

[1] http://victoriae.greenoptions.com/wiki/compact_fluorescent_light_bulbs
[2] http://victoriae.greenoptions.com/wiki/composting
[3] http://www.natureusa.net/
[4] http://www.natureusa.net/template.php?p=about
[5] http://www.natureusa.net/template.php?p=wholesale
[6] http://lotusorganics.com/SearchResult.aspx?CategoryID=63
[7] http://organicselections.com/
[8] http://organicselections.com/catalog/index.php?cPath=27_141
[9] http://organicselections.com/catalog/index.php?cPath=21_161]]></content:encoded>
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  <item>
    <title>Green Style Spotlight: Wildlife Works</title>
    <link>http://victoriae.greenoptions.com/2007/03/29/green-style-spotlight-wildlife-works/</link>
    <comments>http://victoriae.greenoptions.com/2007/03/29/green-style-spotlight-wildlife-works/#comments</comments>
    <pubDate>Thu, 29 Mar 2007 13:19:54 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/03/29/green-style-spotlight-wildlife-works/</guid>
    <description><![CDATA[  <p><img src="/files/images/wildlifeworks.jpg" border="0" alt="Wildlife Works" width="275" height="190" />The concept of consumer conservation has been debated to death; we all know that spending money won&#39;t solve all of the world&#39;s problems. However, do not discount the power of a dollar and how every penny you spend can and should go to companies and organizations that are doing more than just selling sustainable goods. </p><p>&#34;I think perhaps the most unique thing about our business is that it was envisioned, designed, and created specifically to solve a social and environmental need,&#34; says Mike Korchinsky, Founder and CEO of <a href="http://www.wildlifeworks.com/">Wildlife Works</a>. Recently launching the brand in the UK with a <a href="http://www.wildlifeworks.co.uk/">unique website</a>, Wildlife Works has been a success here in the States since Mike started the San Francisco-based brand in 2001.</p>]]></description>
    <content:encoded><![CDATA[  The concept of consumer conservation has been debated to death; we all know that spending money won&#39;t solve all of the world&#39;s problems. However, do not discount the power of a dollar and how every penny you spend can and should go to companies and organizations that are doing more than just selling sustainable goods. &#34;I think perhaps the most unique thing about our business is that it was envisioned, designed, and created specifically to solve a social and environmental need,&#34; says Mike Korchinsky, Founder and CEO of Wildlife Works [1]. Recently launching the brand in the UK with a unique website [2], Wildlife Works has been a success here in the States since Mike started the San Francisco-based brand in 2001.     “We started from the premise that there is a certain very specific problem of conflict out there for wildlife and people in rural communities in the developing world that has to be solved to ensure the future of the wildlife, and we imagined the kind of company that would solve that problem, and then created that company. … Yes, our products are all organic cotton, but that is only one small element of our eco and social justice commitment.” This unique commitment includes a wildlife sanctuary the company started in Kenya, Africa. Near the protected land, Wildlife Works built their first clothing factory, employing local residents under strict fair wage policies. Not only do these people now have jobs, the company has also built an organic greenhouse, 16 classrooms, and provides their employees free medical coverage, including HIV/AIDS treatments. Up next are projects in British   Columbia, Nepal, and Uganda. “Wherever wildlife is endangered by hunting, loss of habitat or other threats, we believe there&#39;s an opportunity for change - an opportunity to help create an enduring economic basis for wildlife survival.”    Thankfully, Wildlife Works understand that if you are going to start a clothing brand, you have to have some pretty nifty designs in mind. T-Shirts for men and women, featuring contemporary graphics promoting conversation and green living, start at $25; you’ll also find long-sleeve shirts, hoodies, and pants. Kids and babies are outfitted by the brand as well, starting at $20. ”We are definitely competing head to head with [major] fashion companies, [but] we just happen to be the greenest, fair tradest of them all!”  

[1] http://www.wildlifeworks.com/
[2] http://www.wildlifeworks.co.uk/]]></content:encoded>
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    <title>Green Style Spotlight: TOMS Shoes</title>
    <link>http://victoriae.greenoptions.com/2007/03/22/green-style-spotlight-toms-shoes/</link>
    <comments>http://victoriae.greenoptions.com/2007/03/22/green-style-spotlight-toms-shoes/#comments</comments>
    <pubDate>Thu, 22 Mar 2007 12:42:57 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/03/22/green-style-spotlight-toms-shoes/</guid>
    <description><![CDATA[<img src="/files/images/tomsshoes.jpg" border="0" alt="TOMS Shoes" width="250" height="175" />There are some fashion traditions that just aren&#39;t comfortable (i.e. corsets), but one classic Argentinian-style shoe is helping to reshape the future for thousands of kids. With all the press out there on <a href="http://www.tomsshoes.com/" title="Toms Shoes">Toms Shoes</a>, I&#39;m pretty sure you have heard of them before. If not, here&#39;s the gist: buy a pair of affordable, comfortable Toms Shoes and a child in South America no only gets a free pair of shoes in their size, they are put directly on their feet during the company&#39;s annual Shoe Drop. October 2006 was Toms first Shoe Drop, where they gave away over 10,000 pairs of shoes to those who desperately need them. The only way I can describe <a href="http://blakemycoskie.com/?page_id=4" title="the video">the video</a> of this stunningly generous trip is breathtaking - the joy of giving has never been so beautiful and heartfelt. The personal touch is just one of the many reasons that the brand has been selling like hotcakes, both in the company&#39;s online store and in retail stores. ]]></description>
    <content:encoded><![CDATA[There are some fashion traditions that just aren&#39;t comfortable (i.e. corsets), but one classic Argentinian-style shoe is helping to reshape the future for thousands of kids. With all the press out there on Toms Shoes [1], I&#39;m pretty sure you have heard of them before. If not, here&#39;s the gist: buy a pair of affordable, comfortable Toms Shoes and a child in South America no only gets a free pair of shoes in their size, they are put directly on their feet during the company&#39;s annual Shoe Drop. October 2006 was Toms first Shoe Drop, where they gave away over 10,000 pairs of shoes to those who desperately need them. The only way I can describe the video [2] of this stunningly generous trip is breathtaking - the joy of giving has never been so beautiful and heartfelt. The personal touch is just one of the many reasons that the brand has been selling like hotcakes, both in the company&#39;s online store and in retail stores. Just two weeks ago, company founder Blake Mycoskie began a United States Tour [3] of in-store and speaking events. Called the &#34;top new video blog of the week&#34; by TV Guide, the trip is being recorded both on video [4] and via a company blog [5]. A full tour calendar [6] is available in PDF format on the blog site as well (I&#39;ve already added the San Francisco date to my calendar). So far, the tour seems to have been quite eventful, from stinky toilets and no hot water to meeting Mischa Barton. But what about the shoes? Men&#39;s and women&#39;s Toms are available in nearly 20 different colors and prints at only $38 a pair. In the next few months, Tiny Toms will be available in the company&#39;s online store as well - the perfect shoe for those beginning to walk for the first time. Limited edition Toms, hand painted by artist Tyler Ramsey [7] sell for $68. In the first tour video, other limited edition Toms are mentioned, such as upcoming velvet styles for the holidays. Unfortunately, there is no mention of the shoes being made from sustainable fibers or vegetable/non-toxic dyes. As a brand struggling to get off the ground in its second year, it is understandable that the social and charitable parts of the company are highlighted. Even with this, my fingers are crossed that Toms becomes more than just a giving brand and something of a diverse, green business model for many to aspire to.Having tried the shoes on myself, I can safely say that &#34;comfortable&#34; really doesn&#39;t do Toms justice. Meant to be worn without socks, the shoes are based on the Argentinian alpargatas shoe style, which is now over 100 years old. Personally, I see them as the ultimate casual shoe - a seamless blend of tennis shoes and house slippers. As a fan of classic Converse (especially the ones made from hemp), I think they will have to make room for a few pairs of Toms in the near future.

[1] http://www.tomsshoes.com/
[2] http://blakemycoskie.com/?page_id=4
[3] http://www.blakemycoskie.com/
[4] http://blakemycoskie.com/?page_id=3
[5] http://www.blakemycoskie.com/
[6] http://blakemycoskie.com/images/tour.pdf
[7] http://www.ramseyart.com/]]></content:encoded>
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    <title>Green Style Spotlight: BambooClothes.com</title>
    <link>http://victoriae.greenoptions.com/2007/03/15/green-style-spotlight-bambooclothescom/</link>
    <comments>http://victoriae.greenoptions.com/2007/03/15/green-style-spotlight-bambooclothescom/#comments</comments>
    <pubDate>Thu, 15 Mar 2007 13:37:50 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/03/15/green-style-spotlight-bambooclothescom/</guid>
    <description><![CDATA[<img src="/files/images/bamboo.JPG" border="0" width="240" height="149" />Bamboo is arguably one of the world’s best sustainable resources. With a growth rate of up to a meter or more per day, bamboo holds the world record as the fastest growing plant. And, bamboo is actually not a wood but a grass, continuously sending up new shoots after harvesting without a need for replanting. Bamboo can be utilized in just 4-5 years unlike traditional hardwoods that not only take 25-70 years to mature, but also require replanting.<br /><br /><a href="http://www.ecodesignz.com/">EcoDesignz</a>, a well-established and Co-Op America approved company, has been making bamboo furniture and clothing for the past two years. &#34;EcoDesignz is a shared American-Chinese enterprise. As China becomes more and more significant in the world marketplace, EcoDesignz and companies like it provide jobs on both sides of the Pacific, facilitate other Sino-American partnerships, encourage diplomacy, and promote peace.&#34; The company also owns and operates <a href="http://www.bambooclothes.com/">BambooClothes.com</a>, a quaint online store with bamboo items for men, women, kids, and your friendly local knitter. ]]></description>
    <content:encoded><![CDATA[Bamboo is arguably one of the world’s best sustainable resources. With a growth rate of up to a meter or more per day, bamboo holds the world record as the fastest growing plant. And, bamboo is actually not a wood but a grass, continuously sending up new shoots after harvesting without a need for replanting. Bamboo can be utilized in just 4-5 years unlike traditional hardwoods that not only take 25-70 years to mature, but also require replanting.EcoDesignz [1], a well-established and Co-Op America approved company, has been making bamboo furniture and clothing for the past two years. &#34;EcoDesignz is a shared American-Chinese enterprise. As China becomes more and more significant in the world marketplace, EcoDesignz and companies like it provide jobs on both sides of the Pacific, facilitate other Sino-American partnerships, encourage diplomacy, and promote peace.&#34; The company also owns and operates BambooClothes.com [2], a quaint online store with bamboo items for men, women, kids, and your friendly local knitter. Other than being clearly sustainable, the bamboo plant has many other nifty benefits for the environment. Inherently organic and hypoallergenic, bamboo does not require any chemical pesticides or fertilizers to grow. Also bamboo helps to stabilize the Earth with its erosion preventing roots. Cotton crops (organic or conventional) require wide spacing that allows bare soil to bake and oxidize, releasing carbon into the atmosphere and decreasing soil fertility. Further, bamboo retains water, reduces runoff, sustains riverbanks, and helps mitigate water pollution due to its high nitrogen consumption. If that wasn&#39;t enough, bamboo is a key player in helping to fight global warming. Taking in nearly five times the amount of greenhouse gasses, bamboo produces 35% more oxygen than an equivalent stand of trees, making it an efficient replenisher of fresh air.What benefit does the clothing have? Good question! The benefits are numerous,. “Bamboo is the new cotton...it has all the properties that you physically want out of cotton, plus some. Bamboo is more antibacterial than [other fabrics like] cotton or wool, which are very absorbent and hold moisture in. Because Bamboo wicks moisture away, it’s great for your circulation and skin.” [LAtimes.com, September 25, 2005]. Along with being hypoallergenic, as previously mentioned, bamboo fiber is softer than the softest cotton, has a natural sheen to the surface, and feels similar to silk or cashmere. It has a very high soil release value and is so durable; you can throw it in the washer and drier; proving to be much more flexible than any cashmere on the market. Bamboo fibers are biodegradable, unlike synthetic textile fibers. Synthetic textile fibers are also made from non-renewable petroleum, and can even emit harmful gasses when incinerated or left to rot in a landfill.On top of all this, bamboo clothing drapes like silk, it feels as soft and good as silk, but it is more practical because it is durable and much less expensive and versatile. Imagine that, clothing that looks good, feels good, and is good for the environment! Let&#39;s not forget how affordable it is as well. Basic shirts range from $18-25 each, with hoodies and sweaters costing only $35-42.Wait - don&#39;t pandas eat bamboo? Are they going to starve? There are over 1,200 species of bamboo on this planet. All of BambooClothes.com&#39;s products (and most others on the market) are manufactured from Moso bamboo, which is not the species eaten by Pandas. So our adorable, monochromatic friends can snack away while we look stylish in our new, sustainable duds.Image courtesy of EcoDesignz

[1] http://www.ecodesignz.com/
[2] http://www.bambooclothes.com/]]></content:encoded>
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    <title>Green Style Spotlight: Mission Playground</title>
    <link>http://victoriae.greenoptions.com/2007/03/08/green-style-spotlight-mission-playground/</link>
    <comments>http://victoriae.greenoptions.com/2007/03/08/green-style-spotlight-mission-playground/#comments</comments>
    <pubDate>Thu, 08 Mar 2007 13:20:44 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/03/08/green-style-spotlight-mission-playground/</guid>
    <description><![CDATA[<blockquote><p> <img src="/files/images/missionplayground.jpg" border="0" width="190" height="213" /><em>There are few things more important than family. Our Mother Earth has cared for us since the very beginning and Father Time is with us until the very end. Along the way, we share this playground with our many brothers and sisters. Whether bird, bear or butterfly, whale, dolphin or squirrel, man, woman or child, we are all in this together and the sooner we realize this the better off we&#39;ll be.</em></p></blockquote><p>You&#39;d likely expect this kind of intro from a non-profit or grassroots group. Instead, you now find yourself entering into the world of <a href="http://missionplayground.com/">Mission Playground</a>. Based in San Diego, California, MP is well-known for using dynamic and visually stunning images on their items. &#34;It&#39;s too easy to say something                                    negative so we try our best to keep the things                                    optimistic. We are trying to make                                    a push in the clothing industry towards more                                    environmentally sound products. It&#39;s not enough                                    having a visual message on your shirt. We think                                    the shirt itself should send a message from                                    start to finish.&#34;</p>]]></description>
    <content:encoded><![CDATA[ There are few things more important than family. Our Mother Earth has cared for us since the very beginning and Father Time is with us until the very end. Along the way, we share this playground with our many brothers and sisters. Whether bird, bear or butterfly, whale, dolphin or squirrel, man, woman or child, we are all in this together and the sooner we realize this the better off we&#39;ll be.You&#39;d likely expect this kind of intro from a non-profit or grassroots group. Instead, you now find yourself entering into the world of Mission Playground [1]. Based in San Diego, California, MP is well-known for using dynamic and visually stunning images on their items. &#34;It&#39;s too easy to say something                                    negative so we try our best to keep the things                                    optimistic. We are trying to make                                    a push in the clothing industry towards more                                    environmentally sound products. It&#39;s not enough                                    having a visual message on your shirt. We think                                    the shirt itself should send a message from                                    start to finish.&#34; Though their website is a bit bare, their mission is clearly understood. Considering they are a clothing brand, don&#39;t be surprised that their online store [2] is the most complete area. Made mostly from organic cotton and recycled polyester, the most affordable items for men [3], women [4], and kids [5] are the short sleeve and long sleeve t-shirts, ranging from $20 to $28. Hoodies, jackets, shorts, and denim jeans are also available for men and women, all of which are worth exploring. Currently, they are still offering items from their 2006 line, but we are all keeping our fingers crossed that a 2007 collection will be premiering soon. Despite a lack of size charts and details info about each item&#39;s fit, the Mission Playground online store is worth more than a quick look. Below are just a few of the inspirational designs available. If you are looking for plain (graphic-free) basics, check out my previous posts on American Apparel [6] and HTnaturals [7].Through education, waste reduction                                  and recycling, it&#39;s possible to conserve our                                  resources and sustain the environment for future                                  generations. May we all be aware and respectful                                  of our playground.     Images courtesy of Mission Playground 

[1] http://missionplayground.com/
[2] http://missionplayground.com/store/pc/viewCat.asp
[3] http://missionplayground.com/store/pc/viewCat_h.asp?idCategory=2
[4] http://missionplayground.com/store/pc/viewCat_h.asp?idCategory=3
[5] http://missionplayground.com/store/pc/viewCat_h.asp?idCategory=4
[6] http://victoriae.greenoptions.com/blog/2007/02/21/green_style_spotlight_american_apparel
[7] http://victoriae.greenoptions.com/blog/2007/03/01/green_style_spotlight_htnaturals]]></content:encoded>
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    <title>The Lighter Side of Green: Oscar Fright</title>
    <link>http://wendylaird.greenoptions.com/2007/03/01/the-lighter-side-of-green-oscar-fright/</link>
    <comments>http://wendylaird.greenoptions.com/2007/03/01/the-lighter-side-of-green-oscar-fright/#comments</comments>
    <pubDate>Thu, 01 Mar 2007 17:38:08 +0000</pubDate>
    <dc:creator>Wendy Laird</dc:creator>
    
    <guid isPermaLink="false">http://wendylaird.greenoptions.com/2007/03/01/the-lighter-side-of-green-oscar-fright/</guid>
    <description><![CDATA[<p><img src="/files/images/aloscar.JPG" border="0" alt="UPI Photo/Phil McCarten" width="240" height="160" />Photo credit: UPI Photo/Phil McCarten<em>Editor&#39;s note: Wendy Laird is our resident humor columnist. Remember, folks, it&#39;s all in fun...</em></p><p>Allow me to begin by saying that the Oscars are a bloated display of lopsided wealth and navel gazing. But I love fashion. There’s nothing that makes me feel as good as donning a well-cut hemp pinafore over a clean, crisp unbleached organic cotton tee, my long kitty-cat earrings just brushing the tops of my shoulders. Which is why I read with interest the Oscar red carpet round-up Monday in someone else’s copy of the local paper. Once that person threw the paper down and ran away, I could really delve into the sartorial splendor that is Hollywood’s biggest event.</p><p>And I was not disappointed. Well, I was disappointed in the sheer waste of silk. And the fabrics that were obviously chemically processed. But I was not disappointed in the wealth of things to shake my head at. And believe me, I shook my head long and hard (not too hard; that’s a carbon suck) when I learned that <em>An Inconvenient Truth</em> won an Academy Award® for best documentary.</p>]]></description>
    <content:encoded><![CDATA[Photo credit: UPI Photo/Phil McCartenEditor&#39;s note: Wendy Laird is our resident humor columnist. Remember, folks, it&#39;s all in fun...Allow me to begin by saying that the Oscars are a bloated display of lopsided wealth and navel gazing. But I love fashion. There’s nothing that makes me feel as good as donning a well-cut hemp pinafore over a clean, crisp unbleached organic cotton tee, my long kitty-cat earrings just brushing the tops of my shoulders. Which is why I read with interest the Oscar red carpet round-up Monday in someone else’s copy of the local paper. Once that person threw the paper down and ran away, I could really delve into the sartorial splendor that is Hollywood’s biggest event.And I was not disappointed. Well, I was disappointed in the sheer waste of silk. And the fabrics that were obviously chemically processed. But I was not disappointed in the wealth of things to shake my head at. And believe me, I shook my head long and hard (not too hard; that’s a carbon suck) when I learned that An Inconvenient Truth won an Academy Award® for best documentary. That movie puts me off my tempeh, with its hopeful ending and upbeat can-do message. I haven’t seen it, but I know enough about it to condemn it outright. It’s a salve for people who want to believe they can alter the history of our ecosphere by driving a Prius and reusing paper bags. They can’t. Their mere existence all but guarantees the doom of carbon-negative earth lovers like myself.Here we are, drowning our glorious eco-orb with globo-refuse, and Al Gore’s mincing around about how we might all get our feet a little wet if we don’t consider driving smaller cars and turning off the occasional light. He had a real opportunity to frighten the living crap out of everyone in the Western World, and he let it go. What a wuss. Give me an Orson Welles, who didn’t bat an eye when the American public wet its collective pants at his War of the Worlds broadcast. Even the title leaves untapped fear and misery on the table.  An Inconvenient Truth [1], indeed. How about ‘We’re All Going to Die And It’s Your Fault (I’m Talking To You, China)’? Imagine that coming out of Jerry Seinfeld’s mouth as he read the list of nominees. But no, Al Gore chose to add to the atmosphere of waste at this year’s Oscars. Wasted resources, wasted fabric, wasted opportunities for worldwide guilt and abject fear. But I have to admit I liked Reese Witherspoon’s dress. &#160;

[1] http://www.amazon.com/gp/redirect.html?ie=UTF8&#38;location=http%3A%2F%2Fwww.amazon.com%2FInconvenient-Truth-Al-Gore%2Fdp%2FB000ICL3KG%3Fie%3DUTF8%26s%3Ddvd%26qid%3D1172848064%26sr%3D8-1&#38;tag=greeopti-20&#38;linkCode=ur2&#38;camp=1789&#38;creative=9325]]></content:encoded>
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    <title>Green Style Spotlight: HTnaturals</title>
    <link>http://victoriae.greenoptions.com/2007/03/01/green-style-spotlight-htnaturals/</link>
    <comments>http://victoriae.greenoptions.com/2007/03/01/green-style-spotlight-htnaturals/#comments</comments>
    <pubDate>Thu, 01 Mar 2007 13:46:20 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/03/01/green-style-spotlight-htnaturals/</guid>
    <description><![CDATA[<img src="/files/images/htnatuals.jpg" border="0" alt="HTnaturals Spring 2007" width="170" height="256" align="right" />Timeless, honest-to-goodness quality; sounds pretty simply, no? Nowadays, finding well-made garments that don&#39;t wear out or fade after a few cycles in the wash is harder than ever. Thankfully, brands like Vancouver&#39;s <a href="http://www.hemptown.com/">HTnaturals</a> are available to solve that pesky problem. The leading provider of sustainable, environmentally-friendly fibers and fabrics, the company has created custom garments for big names such as Aveda, Earth Justice, Greenpeace, HBO, Honda, Luna Bar, Sierra Club, Toyota, and many others. Most recently, HT and the infamous Starbucks have teamed up for the <a href="http://www.mystarbuckstshirt.com/">MyStarbucks T-Shirt</a> promotion.<p> HTnaturals is committed to the development, manufacturing and sales of comfortable, durable and affordable daily wear garments that are less harmful to the environment and provide benefits for the people involved in the entire product supply chain, from the farmer, to the processors, distributors, retailers and ultimately the consumer. Fair Trade and Organic certified, the company even has a corporate office in China to monitor factory conditions. The brand gladly displays pictures of their overseas factory <a href="http://www.htnaturals.com//sites/hemptown/files/pictures_of_working_conditions_HT_factories.pdf">on their website</a>. If that wasn&#39;t enough, only <a href="http://www.htnaturals.com/page220.htm">sustainable fibers</a> (organic cotton, bamboo, soy, hemp, and recycled polyester) are used to create their entire collection.</p>]]></description>
    <content:encoded><![CDATA[Timeless, honest-to-goodness quality; sounds pretty simply, no? Nowadays, finding well-made garments that don&#39;t wear out or fade after a few cycles in the wash is harder than ever. Thankfully, brands like Vancouver&#39;s HTnaturals [1] are available to solve that pesky problem. The leading provider of sustainable, environmentally-friendly fibers and fabrics, the company has created custom garments for big names such as Aveda, Earth Justice, Greenpeace, HBO, Honda, Luna Bar, Sierra Club, Toyota, and many others. Most recently, HT and the infamous Starbucks have teamed up for the MyStarbucks T-Shirt [2] promotion. HTnaturals is committed to the development, manufacturing and sales of comfortable, durable and affordable daily wear garments that are less harmful to the environment and provide benefits for the people involved in the entire product supply chain, from the farmer, to the processors, distributors, retailers and ultimately the consumer. Fair Trade and Organic certified, the company even has a corporate office in China to monitor factory conditions. The brand gladly displays pictures of their overseas factory on their website [3]. If that wasn&#39;t enough, only sustainable fibers [4] (organic cotton, bamboo, soy, hemp, and recycled polyester) are used to create their entire collection.Items for men, women, and babies are available via the company&#39;s online store [5], as well as through various retailers [6] in Canada and the U.S. A catalog of HT&#39;s soon-to-be-released Spring 2007 line (as show in the picture) is available on their website [7] as well. Personally, I know I will be order a few styles for myself (Capilano Scoop, Jericho Tank, and Burnaby Bamboo Sweater), as well as my boyfriend (Belcarra Bamboo Tee, Seymour Stitched L/S Tee, Stanley Park Soy Boxer) once they are for sale. For those who work in a slightly casual work environment, the short-sleeve polos are a perfect addition to your business wardrobe. If you happen to be in the market for some nice soap, candles, or home accessories, make sure to check out HT&#39;s Mind, Body, and Home section [8] in their online store. The handcrafted soaps have cheeky names, along with vintage (i.e. 1920s) style packaging. Dried flower compliment the unique scent blends of the red flower long-burning candles; great for any bath or guestroom. The next time you are in the market for some fashion basics, log on to HTnaturals&#39; site before you hit the mall; I&#39;m quite sure you will find just what you are looking for (and at a good price). Image courtesy of HTnaturals [1] 

[1] http://www.hemptown.com/
[2] http://www.mystarbuckstshirt.com/
[3] http://www.htnaturals.com//sites/hemptown/files/pictures_of_working_conditions_HT_factories.pdf
[4] http://www.htnaturals.com/page220.htm
[5] http://www.hemptown.com/page213.htm
[6] http://www.hemptown.com/page226.htm
[7] http://www.htnaturals.com/sites/hemptown/files/HTSpring07.pdf
[8] http://www.hemptown.com/?p2=/modules/hemptown/catalog.jsp&#38;catalogId=15
[9] http://www.hemptown.com/]]></content:encoded>
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    <title>Green Style Spotlight: American Apparel</title>
    <link>http://victoriae.greenoptions.com/2007/02/22/green-style-spotlight-american-apparel/</link>
    <comments>http://victoriae.greenoptions.com/2007/02/22/green-style-spotlight-american-apparel/#comments</comments>
    <pubDate>Thu, 22 Feb 2007 14:15:12 +0000</pubDate>
    <dc:creator>Victoria Everman</dc:creator>
    
    <guid isPermaLink="false">http://victoriae.greenoptions.com/2007/02/22/green-style-spotlight-american-apparel/</guid>
    <description><![CDATA[<p><img src="/files/images/organicbabyribdogt.jpg" border="0" alt="AA&#39;s Organic Baby Rib Dog T" width="247" height="227" /><strong>AA&#39;s Organic Baby Rib Dog T</strong>Whether you choose to focus on their youth-based image or not, <a href="http://www.americanapparel.net/">American Apparel</a> sells some quality clothing. Made entirely in their Los Angeles factory, AA&#39;s collection continues to grow each season. </p><p>Launched a few years ago, their organic cotton line began with only a few tops for men and women. Since then, 21 of their classic styles have become available in some of the softest and smoothest fabric around. Men, women, kids, babies, and even the family dog can get in on the organic cotton party with this brand. Oh yeah, there is one topic I haven&#39;t mentioned yet: how much does it cost?</p>]]></description>
    <content:encoded><![CDATA[AA&#39;s Organic Baby Rib Dog TWhether you choose to focus on their youth-based image or not, American Apparel [1] sells some quality clothing. Made entirely in their Los Angeles factory, AA&#39;s collection continues to grow each season. Launched a few years ago, their organic cotton line began with only a few tops for men and women. Since then, 21 of their classic styles have become available in some of the softest and smoothest fabric around. Men, women, kids, babies, and even the family dog can get in on the organic cotton party with this brand. Oh yeah, there is one topic I haven&#39;t mentioned yet: how much does it cost?Your wallet will smile and your closet will open its doors for American Apparel&#39;s more-than-affordable organic cotton line. The stylish dog tee [2] that you see in the above picture is $14 and comes in six different sizes. For fellas that enjoy the classic t-shirt and jeans look or prefer to wear a shirt under their business attire, a 3-pack of t-shirts [3] are $36. If you happen to be a briefs kind of guy (don&#39;t worry, we won&#39;t tell anyone), AA&#39;s organic men&#39;s briefs [4] are on sale for only $8 a pair. Keeping those nasty chemicals away from babies is ever so important and easy to do with the infant short-sleeve one-piece [5] for $14. Don&#39;t worry ladies, I personally own two of the short-sleeve tees with green thread [6] and they are beyond cozy; at just $15 each, I&#39;m pretty sure you can afford one, no matter your fashion budget.Though the rest of the brand&#39;s offerings are sweatshop-free, I&#39;m keeping my fingers crossed that their organic line continues to expand. At the 2006 San Francisco Green Festival [7] this past November, AA had a sizeable booth, selling custom-dyed items from their organic cotton collection. What kind of dyes they used is beyond me, but no news on if they will be adding colors to their current eco-line.  Which green fashion brands would you like to know more about? What part of your wardrobe needs an eco makeover? Leave a comment and you&#39;ll help inspire my future posts. :) What can I say; I love to be interactive. Image courtesy of American Apparel [1]

[1] http://www.americanapparel.net/
[2] http://store.americanapparel.net/4905org.html
[3] http://store.americanapparel.net/2001orgpac.html
[4] http://store.americanapparel.net/4415org.html
[5] http://store.americanapparel.net/4001org.html
[6] http://store.americanapparel.net/rsa2102org.html
[7] http://greenfestivals.org/
[8] http://www.americanapparel.net/]]></content:encoded>
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