By Gennefer Snowfield •
November 2, 2008
Before being ‘green’ became fashionable, and terms like ‘eco-chic’ were coined, being environmentally conscious was synonymous with words like ‘granola’ and ‘treehugger,’ generalizing the eco-conscious crowd as a free-spirited-Birkenstock-wearing-Grateful-Dead-loving bunch of Liberal hippies chanting ‘Peace, man.’
But being green has definitely gone mainstream, and from celebs like Julia Louis-Dreyfus with her lavish, multi-million dollar solar-powered home, to Pierce Brosnan, aptly named the ‘Best Dressed Environmentalist’ by the Sustainable Style Foundation, the stereotype of the gritty, unkempt nature wanderer that once dominated the category no longer applies.
Recently, MSN posted a list of the ‘Top 14 Green Celebrities,’ which contained some long-time environmental advocates and a few surprising new additions, all echoing a commitment to championing this important cause through various initiatives like Leonardo DiCaprio’s documentary film about global warming, the 11th Hour, featuring interviews with green leaders and a companion website where everyone can sign up to take action in their local communities, and George Clooney’s Oil Change, a campaign aimed at ending America’s independence on oil.
By Deb Hiett •
June 9, 2008
Where else would you find Jessica Alba’s baby, Angelina Jolie’s movie, Emeril Lagasse’s TV show, and Ed Begley Jr.’s book in one blog post?! Read on after the jump for more on the latest “HollyGreen, CA” news:
“Hellboy II” Gets a TerraPass
The 2008 Los Angeles Film Festival announced that it is implementing numerous changes to produce an eco-friendly, “green” Festival this year, as part of a company-wide greening initiative by Film Independent – the non-profit filmmakers organization that produces the Los Angeles Film Festival, as well as the Spirit Awards.
The Festival has partnered with NBC-Universal, which is a green company, on both Opening Night (Thursday, June 19) and Closing Night (Sunday, June 29) of the Festival. The Opening Night premiere of Universal Pictures’ “Wanted” (starring Angelina Jolie), as well as the Closing Night premiere of Universal Pictures’ “Hellboy II: The Golden Army,” will be produced in an eco-friendly fashion.
By Kelli Best-Oliver •
October 23, 2007
Sustainability is making its way into mainstream periodicals. It seems like almost every magazine in the past year has featured a "green" issue, some credible, some not. My friend just gave me the green issue of a magazine targeted at the marketing industry. So it’s no surprise that Edutopia, an education magazine for teachers and administrators published by the George Lucas Educational Foundation, used sustainability as a theme for their
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