By Olga Orda •
June 19, 2008
A few weeks back, I was writing about CO2-friendly supply chains and saw the hefty list of U.S. companies that the Environmental Defense Fund had helped switch to recycled content in a drive to reduce paper waste across the nation.
Now, paper is back under the public eye in fuller force than ever because of its significant climate change footprint.
“Paper is a tremendously resource-intensive product to produce,” explains project manager Victoria Mills, “and the decomposition of paper in landfills generates methane, a greenhouse gas with 23 times the heat-trapping power of carbon dioxide.”
By mcmilker •
May 27, 2008
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Ecoprenuerist exist in small companies and large as they spearhead efforts to make the world a greener place. The Environmental Defense Fund in their first Innovations Review, subtitled, “Making green the new business as usual” makes just that point.
Environmental sustainability is no longer the purview of boutique eco-brands. And it is no longer just about compliance with regulations or securing positive press coverage. It’s about driving cost savings through efficiencies, creating new markets and securing competitive advantage. Smart companies realize that what is good for the environment is also good for business.
At the launch, attended by California governor, Arnold Schwarzenegger, the EDF called attention to the moves made by big companies toward saving the environment.
