Sean Daily, Green Living Ideas‘ Editor-In-Chief, talks about sustainable forestry management with Katie Miller, Communications Director for the Forest Stewardship Council.

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Independent Printing was displaying eco-friendly flash drive folders at the Proforma convention in Dallas last week.

As we have written before about Independent Printing, they are a great resource for Forest Stewardship Council certified and recycled content print projects. All their inks are water-based and they are using wind power to run their plant.

The idea with the flash drive folder is it gives you a large surface area to print information that will be covered in much, much more detail on the flash drive.

A good example might be a piece for an eco-tourism resort. The printed folder has pictures and information, the flash drive holds film clips, music, a full presentation, a few .pdf brochures. Same idea for an energy saving invention that needs to have a lot of supporting data, or maybe information on an event or green trade show. You get the idea.

Here is the video.

For information or pricing please contact info@proformagreen.com

For more convention videos see http://www.youtube.com/ProformaGreen

Gaia’s green features include:

• Skylights: Solatube tubular skylights are used in conference rooms, lobby and the hallways.
• Landscaping: Chemical free landscaping with native and climate-adaptive plants for limited water use for irrigating.
• Education: The resort promotes awareness of sustainability with “GreenTouchscreen® kiosks show guests and visitors how much we are saving in water, electricity and how much CO2 we are emitting.”
• Water: Facilitied include DDLow flush toilets, low flow showerheads, and koi pond uses recycled water from the site, that’s filtered and cleaned prior to entering the pond.

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The letter from Corey Brinkema, president of the FSC-US, to FSC certification holders is reprinted below. The letter is reprinted from the Print Buyers Online Green Content section.

Dear FSC Certificate Holders,

I have important news to share with you. On September 10th, the Forest Stewardship Council – United States (FSC-US) filed a lawsuit against the U.S. Government, the first-ever legal action in our 10-year history. I’d like to take a moment to share why we undertook this action and why I believe it matters to all those who value responsible forestry.

Our lawsuit against the U.S. Trade Representative stems from the Canadian Softwood Lumber Agreement (SLA) between the U.S. and Canada. In September 2006, the SLA settled trade litigation between the two countries related to the 30% duties the U.S. imposed on imported Canadian lumber in 2002. The SLA settlement awarded the U.S. $1 billion. One of the settlement provisions required Canada to “donate” $350 million of this $1 billion to two U.S.-based forestry foundations — the newly created U.S. Endowment for Forests and Communities and the American Forest Foundation. According to the SLA, monies were to go to “meritorious initiatives” in the name of sustainable forestry and forest communities.

FSC-US believes that this enormous disbursement of funds was both illegal and a violation of the American public trust. The law required that these funds be first deposited in the U.S. Treasury and then left to Congress to decide how to spend any funds.

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Wall Street is in financial crisis. Individual investors are reeling. The world is watching. If ever there were a time to get serious about our world stewardship, it’s now.

While we’re used to thinking along broad, expansive lines such as international policy and national priorities, the fact is, there are changes you and I can make in our daily lives to make things better, including in the world of marketing. We don’t have to change the world. We just have to change our world.

That’s what “Greening Print Marketing” is about.

Along those lines, I got a press release from Xerox today. The company has released a new series of papers and tools to help companies reduce the environmental impact of printing in their organizations. This starts a comprehensive program of papers, resources, and Web tools to help customers identify the right paper, the right supplies, and the right way to print with the environment in mind.

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That question framed my response to an offer to talk with Patty Calkins, Vice President of Environment, Health and Safety at Xerox Corp. After all, don’t copy machines “[consume] vast amounts of water, paper, and energy…?” I’ve seen numerous press releases on environmental issues from the company whose name is now synonymous with “photocopying,” but I was still skeptical: isn’t this still a business model built on heavy inputs of energy and paper?

Patty and I talked on the phone last Wednesday (April 9), and, as in other situations, my reservations were addressed directly and concretely. I had forwarded a version of the above question prior to our talk, so she was ready for me. Among the company initiatives she detailed for me:

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In that same spirit, it also makes sense that a publisher of religious materials has now created the first "green" Bible. Thomas Nelson Inc., a Bible and religion publishing company, will release just such a Bible today.

While the need for a more environmentally-friendly Bible might seem obvious, actually creating one was a challenge. Thomas Nelson had to work extensively with its paper manufacturer, Domtar, to develop a new grade of paper that was both green and lightweight enough for Bible paper. The company did at last find a solution, and the result of its efforts — the first Bible printed on recycled and Forest Stewardship Council-certified paper — will be released today, Tuesday, Oct. 9.

Thomas Nelson is also looking for other ways to reduce its ecological footprint, said Mike Hyatt, the company’s CEO. "In addition to offering eco-friendly products, we are striving to implement ‘green’ practices in our daily activities," Hyatt said.

A growing number of book publishers are taking similar steps. The Green Press Initiative, a non-profit group, has so far engaged with more than 140 publishing companies — including Random House, Scholastic and McGraw-Hill — to institute more environmentally responsible practices in the publishing industry. In addition to Thomas Nelson, other religion publishers joining in that effort include Ave Maria Press, Baker Publishing Group and Intervarsity Press.

In a related initiative, more than 220 players in the U.S. book industry have signed onto the Book Industry Treatise on Responsible Paper. Once in effect, the standards outlined in that treatise are expected to save the equivalent of five million-plus trees and cut greenhouse gas emissions equal to those put out by 45,000 cars.

According to the Green Press Initiative, more than 40 percent of the industrial wood harvested around the world each year goes toward making paper — "a sobering fact given that forests store half of all carbon in the biosphere and deforestation accounts for 25 percent of human-caused (carbon dioxide) emissions."

"Given the Bible’s message of stewardship and the growth of the creation care movement, we hope to see other Bible and religion publishers following Thomas Nelson’s lead through steps to use paper with less impacts on forests, people and the climate," said Tyson Miller, director of the Green Press Initiative.

Image: Mike Hyatt, CEO of Thomas Nelson, Inc.