Posts Tagged ‘g=9.8’

Sexy and Sustainable Stockings make Hot Holiday Gifts

It’s time once again for a festive lingerie party so check out these new stockings from g=9.8 offered for the holidays from By Nature. They combine softness, elegance and warmth. The tights are made from pine fiber, which is a new material derived from recycling the wastes of tree pruning. They’ve added new colors this season like sophisticated black currant shown here.

Sophie Young the founder of g=9.8 uses Lenpur® which she promotes as, a sustainable textile made from white pine tree clippings processed with enzymes into fibre.”

The fiber has amazing properties, for example:

  • the material regulates temperature so that you are never too hot or too cold.
  • it holds it’s shape and conforms to your curves.
  • the fiber is biodegradable and anti-bacterial.
  • it washes well and dries very quickly.

By Nature explains:

Lingerie Party, Part II

1. Shown first here, is g=9.8 , which was also recently featured here on fgs. This pretty in pink number is the Mya Underwear look which is an unusual and interesting fiber blend that is perfect for undergarments, it is an “ultra soft underwear made from recycled white pine-tree pruning (velvety pine fiber)..

Eco-Libris: ‘My Green Bookshelf’ with Sophie Young, founder of g=9.8

This post was originally published on Wednesday, June 18, 2008.

Two weeks ago we started with a new series ‘My Green Bookshelf’, where we’re taking a look at the reading habits of interesting people from the green world with special focus on their green reading.

As a small token of appreciation to our guest on the series, Eco-Libris will plant with its planting partners 50 new trees on behalf of each and every participant!

Today we are very excited to have with us a special guest from France: Sophie Young, the founder of g=9.8 (http://www.g98.fr/).

g=9.8 is an organic lingerie and loungewear brand g=9.8 offers a unique combination of seductive ecology: naturally sensual, combined with the velvety touch of pine fiber. Yes, all the sexy items manufactured by g=9.8 are made from a fiber originating in the branches of white pine (the pine trees used to produce this material are grown specifically for this use and new ones are replanted to replace ones used for production). Production is made locally in France.

Sophie graduated in 1995 from the University of Architecture in Paris. Her work focused on the creation of a recycling site in the center of Paris, visited as a museum. In 2005, after several years working in architecture, she founded g=9.8 in order to create a line of underwear respectful of eco-principles, such as minimizing the water consumption in the industrial production, eco-packaging, waste recycling and eco-marketing.

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