Planet Green Set to Become World’s First 24/7 Eco-TV Network
Greens come in way more than one shade, so the folks at the Discovery Channel and TreeHugger are hoping to reach as many of them as they can through a new partner-based, 24/7 network dubbed Planet Green.
Calling itself the “first and only 24-hour eco-lifestyle television network,” Planet Green launches Wednesday, June 4. The synergy of the TV/Internet partnership promises to deliver a greater range and depth of green information than either medium could provide on its own, according to Eileen O’Neill, president and general manager of the Planet Green network.
