This post was originally published on Saturday, September 6, 2008.

Until lately we were quoting the figure of 20 million trees as the common estimate for the number of trees cut down annually for the production of books sold in the U.S. alone. Not any more. And unfortunately, the update is not positive. We’re updating this figure to (approximately) 30 million trees.

The base for the new estimate is the report ‘Environmental Trends and Climate Impacts: Findings from the U.S. Book Industry,’ prepared by The Green Press Initiative and The Book Industry Study Group. This is probably the most important report that was published recently on the environmental impacts of the book publishing industry.

According to the report the amount of paper consumed annually for books in the U.S. is 1.6 million metric tons (2006 figures). To convert it into trees figure, we will multiply it in 20, as the figures usually used are in the range of 17-24. So the total we get is about 32 million trees, and if we round it - about 30 million trees.

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After I wrote here about the publication of the of Environmental Trends and Climate Impacts: Findings from the U.S. Book Industry, and reviewed some of the most important findings, it’s time of the third (and last) part of our coverage of the report.

Today I am very excited to bring you an interview I conducted with Tyson Miller, the Founder and Director of the Green Press Initiative (GPI). The Green Press Initiative, together with the The Book Industry Study Group (BISG), initiated and prepared this impressive report that presents and analyzes the book industry’s ecological footprint.

Not only that Tyson Miller is one of the people who led the work on the report, but he is also one of the most knowledgeable people about the issues brought up in the report. In the last seven years he directs the Green Press Initiative (which he also founded) – a program which is catalyzing environmentally responsible book publishing in the U.S. He initiated the Book Industry Treatise on Responsible Paper Use, which more than 150 publishers have signed so far, and is also involved in the efforts of big publishers, such as Simon & Schuster and Scholastic, to develop green policies.

Therefore, I was very happy for the opportunity to have this interview with Mr. Miller, shedding more light on the report and its implications. I hope you’ll enjoy it as well!

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This is a very exciting week for the book industry and anyone involved in the efforts to green it up. The reason? Environmental Trends and Climate Impacts:Findings from the U.S. Book Industry has been published.

This 86-page report was prepared by The Book Industry Study Group (BISG) and The Green Press Initiative (GPI) (with support from a number of industry sponsors). Seventy-six publishers, representing just under half of the market, participated in the study, along with 13 printers (about 25 percent) and 6 paper mills (about 17 percent).

Why is this report so important? Because this is an up to date analysis of the industry’s ecological footprint. This is the most detailed survey someone has done in years to create a clear picture of the book publishing industry’s environmental impacts.

These measurements will help not only to know better where the industry is standing now, but also to better plan how to move forward and green up the industry as well as to evaluate the progress later on. In one word: benchmark. Or as BISG describes the report on its website: “a benchmarking survey which will establish a baseline for tracking climate impacts and progress by the U.S. book industry in environmental improvements.”

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In that same spirit, it also makes sense that a publisher of religious materials has now created the first "green" Bible. Thomas Nelson Inc., a Bible and religion publishing company, will release just such a Bible today.

While the need for a more environmentally-friendly Bible might seem obvious, actually creating one was a challenge. Thomas Nelson had to work extensively with its paper manufacturer, Domtar, to develop a new grade of paper that was both green and lightweight enough for Bible paper. The company did at last find a solution, and the result of its efforts — the first Bible printed on recycled and Forest Stewardship Council-certified paper — will be released today, Tuesday, Oct. 9.

Thomas Nelson is also looking for other ways to reduce its ecological footprint, said Mike Hyatt, the company’s CEO. "In addition to offering eco-friendly products, we are striving to implement ‘green’ practices in our daily activities," Hyatt said.

A growing number of book publishers are taking similar steps. The Green Press Initiative, a non-profit group, has so far engaged with more than 140 publishing companies — including Random House, Scholastic and McGraw-Hill — to institute more environmentally responsible practices in the publishing industry. In addition to Thomas Nelson, other religion publishers joining in that effort include Ave Maria Press, Baker Publishing Group and Intervarsity Press.

In a related initiative, more than 220 players in the U.S. book industry have signed onto the Book Industry Treatise on Responsible Paper. Once in effect, the standards outlined in that treatise are expected to save the equivalent of five million-plus trees and cut greenhouse gas emissions equal to those put out by 45,000 cars.

According to the Green Press Initiative, more than 40 percent of the industrial wood harvested around the world each year goes toward making paper — "a sobering fact given that forests store half of all carbon in the biosphere and deforestation accounts for 25 percent of human-caused (carbon dioxide) emissions."

"Given the Bible’s message of stewardship and the growth of the creation care movement, we hope to see other Bible and religion publishers following Thomas Nelson’s lead through steps to use paper with less impacts on forests, people and the climate," said Tyson Miller, director of the Green Press Initiative.

Image: Mike Hyatt, CEO of Thomas Nelson, Inc.