Green Options

At first we had to laugh when we got wind (a tailwind no doubt) of how Emirates Airlines Launches San Francisco Service With World’s Longest Green Flight Trial. Even in their posh business class that’s a long flight and lot of CO2 going into the air. But what’s with the Green aspect? Are they going to sell us carbon credits during the in-flight service? We’ll have two organic gin martinis and 20,000 carbon credits please.

Before we totally write this off as greenwashing, we took a look at their green flight. Emirates created what they call “the most environmentally-sophisticated route and trip possible to help save an estimated 2,000 gallons of fuel and 30,000 pounds of carbon emissions on the 16-hour non-stop service.” The airlines worked with various countries to create a route that heads over Dubai, Russia, Iceland, Canada and the United States and other countries. Maybe these guys should work for the UN. We’ll buy the distance thing. Shorter distance, less fuel, less CO2.

Mostly when we talk about LEED certified buildings we think about office buildings or government centers but here we scope out another first. The Advanced Data Center building in Sac-town already became the first data center to be pre-certified LEED Platinum. Surprised? You bet. Most people think that these data centers with all of the computers are huge energy hogs, and they’re right. That’s why the firm had to work extra hard [...]