Guayakí Becomes First Fair Trade-Certified Yerba Mate

If someone stopped you on the street and asked you to name the national drink of Argentina, Uruguay and Paraguay would you:
A) Look at them funny and ask, “What is a Paraguay?”
B) Answer, “Coffee,” because how else do people function?
C) Proudly grab a gourd and silver bombilla from your bag?
If you answered C, then you already know about the popularity of Yerba Mate (pronounced mah-taay) tea throughout South America. And you probably also know about the health benefits of mate and that it boasts 24 vitamins and minerals, 15 amino acids and has more antioxidants than green tea. But what you may not know is that Guayakí, the Sebastopol, California-based yerba mate purveyor has just become the first company in the world to offer fair trade certified yerba mate through the Fair for Life certification program.


