From Habitude’s About page:

We’re a design-oriented company with a strong belief in protecting and respecting the earth’s natural resources through all of our business and personal choices. Our aim is to offer sustainability AND style to the eco-conscious consumer.

Habitude founder, Laura Chapuis states: “By 2005, I’d been working in the fashion industry eight years and I was finding it less and less meaningful. So, after 10 years studying and working in New York, I packed up and moved south to Texas.” When she landed in Texas and learned that most of the organic cotton grown in this country is grown there, it felt like serendipity. She said, “like finally, here was the time and the place to do what I’d always wanted to do . . .” In addition, Laura mentions her fondness of the Gandhi quote “be the change you wish to see in the world.”

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