Posts Tagged ‘identity theft’

Preventing Identity Theft: Registering Your Business Trademark or Servicemark

It’s hard to believe that it’s already been a decade since my wife and I opened our doors of Inn Serendipity in southwestern Wisconsin.

Our marketing background at a large advertising agency in Chicago taught us the value in protecting your company name and brand by trademarking your logo with the U.S. Patent and Trademark Office (USPTO). For Inn Serendipity, we did so from the very

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WARNING: 99% of All Recycled Cell Phones Contain Owner’s Private Data

In a sampling of two thousand recycled mobile phones, 99 percent were found to have sensitive data like banking information and confidential emails.

The sampling was done by Regenersis. They processed over 2 million handsets in 2008; that’s one handset every 15 seconds. During a random sampling in December they discovered how many mobiles had not been wiped clean: a lot!

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