Green Options

The moment sustainable motoring has waited for has finally arrived: a full range of all-electric cars.

Renault has launched the world’s first range of purely electric cars at the IAA Frankfurt Motor Show 2009.  Designed to cater for everyone from a single traveller to local commerce, via 2.5 kids family cars, it’s a revolution in three important ways:

• the range is designed from scratch as a complete set of electric cars — not gas-fueled cars with an electric motor retro-fitted to give the manufacturer green kudos;
• the cars will be priced without an “electric premium,” allowing them to compete alongside gas-based engines on a like-for-like basis for the first time ever;
• most importantly, they’re real. Presented as concept cars, the Kangoo ZE is already in an advanced prototype stage, and I was lucky enough to drive it at Frankfurt.

Renault has announced plans to showcase a trio of electric cars at this September’s Frankfurt motor show, including all-electric versions of the Megane saloon and the Kangoo (on sale 2011), as well as an all-new concept EV.

At this stage, Renault is keeping tight-lipped about the details of its concept car, revealing only that it will be a four-metre, five-door hatchback that will go on sale in 2012.

According to Renault C-Segment Development Chief Christian Steyer, all of the company’s new EV offerings will feature noticeable styling, but nothing too radical. He told reporters, “We want a real signature for our electric range, so when people see one in the street they will know it is a Renault electric car. The key is to do this without frightening customers away. Customers must be tempted, and not rushed too fast.”