Smaller Is Bigger
Car buyers are thinking small.
Auto sales in the U.S. during the last three months have been down, except for the smaller, cheaper and not-so-thirsty cars, with starting prices from $12,000 to $14,000, according to Autodata.
The Toyota Yaris led sales with a 70% increase, Honda’s Fit sales were up 61%, and Kia’s Spectra saw a 41% increase in sales. While the percentages are impressive, the number of cars sold is not large.
