Green Options

Nissan CEO Carlos Ghosn making remarks at the US unveiling of the Nissan LEAF.
(Photo: Nick Chambers)

Back on the campaign trail last year, President Obama set a goal of having 1 million plug-in hybrid and electric cars on US roads by 2015. Since the campaign promise, the Obama administration has made available billions of dollars for the development of plug-in hybrids, electric cars, and smart energy grids—mostly for the ultimate goal of actually reaching 1 million plug-ins on the road by 2015.

Last Friday, at the Los Angeles unveiling of the upcoming Nissan LEAF electric car, Nissan CEO Carlos Ghosn indicated that the president’s goal of 1 million electric cars was quite obtainable, in fact he said that number will be easily surpassed.

In Los Angeles this morning, at the United States unveiling of the Nissan LEAF electric car—set to hit showrooms in late 2010—Nissan CEO Carlos Ghosn was enthusiastic and clearly proud of the position the Nissan-Renault Alliance has taken as a leader in the development of electric cars and charging infrastructure.

“The LEAF is a new paradigm of the car,” said Ghosn. “LEAF represents a totally new transformational technology that will change the way people drive, use, and power their vehicles. And the time is right for this breakthrough.”

The Nissan LEAF promises to be the first affordable all-electric car on the market when it hits showrooms around this time next year. With a target price in the $25,000 range it is affordable, anti-petrol, and kinda cute too. The production model makes its North American debut next month in Los Angeles. It will be the first chance for the American public to see this car in person. [ed. note: Gas 2.0 will be there for the unveiling in L.A.]

After making its debut, Nissan will take the LEAF on a countrywide tour, giving the denizens of 22 cities a chance to sit and drive an important part of our electric future.

According to CEO Carlos Ghosn, unlike its other Japanese rivals, Nissan has made a strategic decision to cede the standalone hybrid wars to them and will not make hybrid-only models such as Toyota’s Prius or Honda’s Insight.

Here’s one for the strange book: according to Automotive News (subs. req’d), the egg-shaped, tilt-wheel, 2-seat, Nissan electric car concept set to debut at the Tokyo Motor Show this week known as the Land Glider is apparently under serious consideration for actually being built. Not only that, reportedly the company also thinks it would work well as a luxury Infiniti.

I don’t really know what to say, except… maybe Nissan knows something about rich people that I don’t?

In preparation for the steadily approaching launch of their first mass-market electric car—the LEAF—Nissan has produced a series of videos highlighting different aspects of their approach to developing electric car technology.

At a breakfast meeting for Nashville business executives, Carlos Tavares, Chairman of Nissan America, said he fully expects the company to have 20,000 reservations for the Nissan LEAF by the time the car goes on sale late next year.

One of the things people who’ve driven electric cars seem to enjoy (including myself) is the complete silence of the electric motor. The only noises you hear while driving an EV are dependent on how fast you’re driving, the kind of tires you have, and the condition of the road. For a commuter, this feature alone can be worth millions in sanity.

But at low speeds while driving around town, EVs represent a bit of a threat to people who aren’t able to pick up on the visual cues of such a silent car — namely the visually impaired, children and the elderly. In an effort to address this problem, Nissan has decided that at speeds under 12 mph, the upcoming LEAF EV will emit a “beautiful and futuristic” noise reminiscent of the sounds that flying cars emit in sci-fi movies such as Blade Runner.

Editor’s Note: This is a guest contribution by Elaina Medina of Portland General Electric.

This week Portland General Electric welcomed news it was named a strategic participant and Oregon was named one of five test markets for the largest rollout of EVs and an associated charging station network in U.S. history.

August is hotter than ever for those of us who envision a future where the streets are populated with plug-in hybrids and electric vehicles and powered by renewable energies.

The month began with the unveiling of Nissan’s Leaf electric vehicle. On Wednesday, President Obama and the Department of Energy announced $2.4 billion in grants to fuel the development of the electric vehicle industry and reduce our nation’s dependence on oil.

Next week opens with the second annual Plug-In 2009 in Long Beach, Calif.

For a city with so many amazing trees, Portland is getting ready to add a bunch of new LEAFs to our streets.

No, that’s not a typo. I’m talking about the LEAF, Nissan’s just-unveiled electric vehicle, which is set to hit dealerships in the fall of 2010. In our quest to be the nation’s leader in electric vehicle infrastructure, usage and development, the Portland region took a big step forward today with the announcement that Nissan and eTec selected Oregon as one of five test markets for the largest deployment of EV’s and the associated charging station network in American history.