Green Options

The “Story of Stuff“, with Annie Leonard, is another great educational short film from Free Range Studios, who also brought us an informative, witty and horrifying tour of factory farming in  “The Meatrix“.

This creative agency explains that they do not “work to sell products, they create work that sells ideas that build a more just and sustainable world”; and they are driven by a belief that “the right stories told in revolutionary ways can transform society“.

The Meatrix is a clever animated short that explains how incredibly cruel, destructive and dangerous factory farming truly is. Even the recent over-hyped outbreak of swine flu has been linked to poorly managed factory farms in Mexico, that are actually owned by US Agribusiness giant Smithfield Foods, the world’s largest industrial pork producer. “Industrial farms are super-incubators for viruses,” said Bob Martin, former executive director of the Pew Commission on Industrial Animal Farm Production, and a vocal critic of “contained animal feeding operations.”

By now, you've probably seen "The Meatrix," seeing as it is the most successful web advocacy video in the history of the web. This project helped to bring the world of Free Range Studios into the limelight and gave much-deserved attention to their hard work.

Based in Berkeley and Washington DC, Free Range offers a wide selection of creative services for companies and non-profit organizations. "We know that our best work comes not

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