Met Home Gives a Big Boost to Green Companies

Leah Edwards — Mon, 24 Mar 2008 18:42:37 +0000

As Kristin Dispenza wrote on our sister blog Green Building Elements, one of the largest circulation home and design magazines, Metropolitan Home, has gone green. The April issue is all about green (the practical and the beautiful) design.

In an email to Ecopreneurist, Donna Warner, Editor in Chief of Metropolitan Home said, “For our April special ‘green’ issue, we wanted to sort through the hype and offer readers smart ways to incorporate green design into their homes. The issue provides tips and ‘how to’ advice from eco-experts on topics such as green renovation and also celebrates products for the home that will last forever, thanks to their extraordinary quality and enduring design.”

Although I love to flip through “shelter publications” as they are called, focusing on the pictures, my favorite feature in Met Home’s green issue is a five-way discussion called “Met Eco” among green architects, designers and planners about the products and techniques they recommend.

I am always on the look out for smaller companies whose time has come (now that almost all media sources are focused on the environment and green lifestyles). Some of the companies who caught my eye include:

Metropolitan Home Goes Green

Kristin Dispenza — Tue, 18 Mar 2008 14:21:49 +0000

As green design becomes mainstream, it faces the challenge of having to appeal to an ever wider audience. To do so, it must adopt a diverse vocabulary, and not remain limited to — or associated with — a subculture. It is invaluable, then, when designers who are working to reinvent green are showcased in traditional publications that reach a broad readership.

In April, Metropolitan Home is introducing its first entirely green issue. One of the feature stories, “Sustainable in Seattle,” details Greg Smith’s remodel of a downtown penthouse. According to the article, project architects Kyle Gaffney and Shannon Rankin “tried to avoid the burlap-and-Birkenstock earnestness that can afflict green projects.” And Smith, a developer himself, said, “The goal was for visitors to walk in and not recognize that it was a sustainable, green space.” To this end, attention was lavished on the selection of interior materials, with an emphasis on stylish as well as sustainable design.

Green Options » Metropolitan Home

Met Home Gives a Big Boost to Green Companies

Metropolitan Home Goes Green