Green Options

….the sustainable movement is showing signs that the love-fest of warmth and do-gooder intent is now shifting into the drudgery of the hard work phase. This is fantastic news for the sustainable movement.

The 2009 Sustainability Conference kicked off last night in Monterey, CA with opening remarks from among others, Owen Rogers, Partner and Experience Design Lead of IDEO.   A self-described non-expert in sustainability none-the-less first laid out five principals on branding then asked whether sustainability could be a brand?

Whether there is sound reasoning or “the answer” to how brands can change the world to positive effect is not the point.  Owen, [...]

While being nursed back to health, a sea otter was supported by a huge online gathering.

The California sea otter was found covered with oil, and stranded at Sunset Beach in Monterey. It was taken to the California Dept. of Fish and Game’s Wildlife Veterinary Care and Research Center in Santa Cruz. She was named ‘Olive’ while being cleansed of the oil stuck in and encompassing her fur. Oiled sea otters can die from hypothermia because the oil disrupts the furs capacity to retain heat. (Oil is also toxic when ingested).  Olive spent about 6 weeks in rehab to get healthy. She was de-oiled using a combination of olive oil, dish soap and warm water repeatedly.

Tucked in forest, perched alongside coastal sand dunes and a brief stroll from the California surf in Pacific Grove on the Monterey Peninsula rests the Asilomar Conference Grounds.  It’s owned by the people of California as a California State Park, but the conference facilities and lodging is managed by Delaware North Companies Parks and Resorts, the same company that manages other accommodations in some spectacular environs including the Sequoia and Yosemite National Parks.

You don’t need to be a conference-goer to experience the grounds or even bed down in the rustic, immaculately clean, and camp-like accommodations.  Besides being a conference hot spot, ecotravelers can stay as leisure guests.  Many also come to Asilomar to celebrate their wedding, share a family reunion or host a corporate retreat — especially if they’re trying to do it more green.

Upon arriving with my family, two Black-tailed deer greeted us just before we passed between Asilomar’s welcoming stone columns at the entrance.  The hub of Asilomar Conference Grounds — which includes 313 secluded guest rooms housed in a unique collection of historic cabins and lodges, many with fireplaces, balconies or private decks — is their Social Hall, with outdoor seating, wireless access, board games and ping pong.  During our stay, a complimentary Jazz ensemble in the Social Hall provided a relaxing way to wind down the day.  The spacious guest rooms are designed for the tranquil enjoyment of nature, so TVs, radios and telephones are refreshingly absent.

Rightly deserving its “refuge by the sea” namesake, the 107-acre Asilomar Conference Grounds both inspires our appreciation of nature and is inspired by it. The grounds got its start in 1928 as a Young Women’s Christian Association (YMCA) camp, created, built and funded by women.  California’s first registered female architect, Julia Morgan, designed the buildings on the grounds in the Arts and Craft style which embraced harmony, community and natural beauty.  Every building has a face to the ocean.  I found every door opened to the outdoors (try that at your typical convention center).

In California, and San Francisco in particular, we see almost as many Obama for president placards in home and business windows as we see Stop the Spray signs. It seems like the precursor for a B-grade sci-fi film with the storyline pitting the the government versus this evil moth. But this isn’t Mothra we’re talking about, its the Light Brown Apple Moth (LBAM).

The situation involves not just the local governments but the USDA (United States Department of Agriculture) and CDFA (California Department of Food and Agriculture) that claim that the LBAM will cause major destruction of crops in California. The feds think that we must take swift action or suffer the economic impact of quarantines, which they estimate will cost CA millions of dollars.

Something curious happened on the way to this economic thinking. To date, the LBAM has caused ZERO crop damage. The economic damage has been due only to quarantines imposed on the Golden State by Canada and Mexico. When the Feds sprayed Santa Cruz and Monterey counties last fall the counties recorded over 640 health problems. This number represented only the reported cases, and conservative estimates of actual health impacts by local agencies put the number of cases at ten times the number of reports claimed.