Green Options

While your immediate response to the headline may have been “Yeah, the economy’s tough,” or “Hmmm… they must’ve been English, art history, or film studies majors,” Florida Gulf Coast University graduates Kylee Snyder and Michael Brinkman aren’t cleaning “country clubs, fitness centers, office buildings, restaurants and vacation rentals” because they had no other options. Rather, after winning a university business plan competition in 2007, they invested the $500 prize into a new venture: Green Leaf Cleaning.

Two years later, they’re not only still in business; they’re profitable.

In a brief interview with the Naples (Florida) Daily News, Snyder and Brinkman note that green cleaning isn’t just about jumping on a bandwagon: Snyder notes that their services can contribute to better indoor air quality (and fewer employee sick days), and can also contribute to LEED certification points. In the end, though, their most effective pitch involves cost savings: the two entrepreneurs have made sure to keep prices affordable while maintaining high green standards for their clients, and in their own operations.

I’ve just seen Gomorra, the movie recently came out in Italy and based on the bestselling book Gomorrah: Italy’s Other Mafia, by Roberto Saviano.

Never before south of Italy has been so popular on media and newspapers like in this period and not for good news! Naples, a city long defined by both its loveliness and its squalor, is collapsing for a garbage emergency linked to the local mafia, the Camorra.

Where is the connection between rubbish and Naples’s crime system?

For all of Southwest Florida’s problems (congestion, a troubled real-estate market, etc.), apathy about the environment doesn’t seem to be one of them.

According to a recent telephone poll by Audubon of Florida, 91 percent of Naples/Ft. Myers residents believe the concerns of wildlife, and not just people, need to be considered when planning for development and growth. Seventy-six percent of those polled added the natural environment is very important to the quality of their life.