Posts Tagged ‘Natural Cleaners’

Clorox Greenworks Leads Market One Year later- I told You So!

Just about one year ago, Clorox launched their entry into the green and natural cleaning products category with Greenworks. And I wrote, in this piece, What Should An Eco Entrepreneur Do When The Big Boys Go Green?:

Simply Neutral: Safe, Smart, Earth Friendly Products for Your Home

In order to carry a Co-Op America Seal of Approval on your website, your company and products must meet strict criteria regarding the environment, humanitarian efforts, be cruelty free and a vehicle for social change (among other screening criteria).

SimplyNeutral received the Co-Op America Seal of Approval because they are a company dedicated to these philosophies. The company was founded by Maggie and later joined by Sara. Together, this dynamic duo created natural cleaning products that really work.

My favorite product on the website are the Biodegradable Wipes. These wipes can be used on people (think baby wipe replacement) or for cleaning purposes. They are gentle, non-toxic, biodegradable, bleach free, durable and 100% natural. To expand the little disc, simply add a tablespoon of water. These are great to carry in handbags, diaper bags, the glove box, etc… The company carries a select few products (like these wipes) which are produced by other companies and filled a needed niche).

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