By Steve Schaefer •
September 14, 2009

Yokohama is introducing the dB Super E-spec tire, with an improved liner and a compound that uses orange oil and natural rubber to cut petroleum significantly in the manufacturing process.
On the inside, an advanced inner liner is thinner, lighter, and provides better air retention.
On the outside, the new Super Nano-Power Rubber compound blends natural rubber with oil squeezed from waste material from the Japanese orange juice industry to create a tire with a split personality. In straight, steady driving, the compound generates less heat, for a lower rolling resistance, while in active driving—cornering and braking—the material softens for better adhesion to the road surface.
Birki Schuh GmbH was founded in 1993 by Stephan Birkenstock. His General Manager title remains for the Birki’s brand today. His famous cork-latex footbed feature was highlighted from the beginning. So were his anatomically molded footbeds.
The German Birki’s brand offers a large vegan all-age shoe collection that ranges from cork sandals to water-friendly clogs, and lots in between. Those special footbeds are made of cork, ALPRO®-cell or ALPRO®-foam, which are terrific shock absorbing materials.
By Delia Montgomery •
April 18, 2009
There were a few great eco shoe companies at the beginning of this decade that sadly fizzled out. Perhaps there were a variety of reasons, but obtaining sustainable and recycled materials at a feasible cost was a biggie.
Not only are “green” resources more available today, there are authenticity and certification programs, as well as trace systems that track from field to retailer. Simple Shoes is a business with deserved admiration for establishing sustainable material suppliers through a combination of programs. They appropriately describe themselves as a “nice little shoe company getting in touch with its inner hippie.”
By Delia Montgomery •
January 29, 2009
Certified yoga instructor Isabella Samovsky of Solay Wellness in Skokie, Illinois solves some confusion over the appropriate eco mat for the right yoga practice.
The cotton mats her company offers are mostly for hatha yoga exercises, yet also good for therapy, meditation and floor classes that don’t require too much flow. Isabella says a cotton mat can be used by itself and is perfect for the shavasana (also known as corpse or savasana) pose. It rolls up nicely for storage and travel. It’s also a good size for mom and baby together.
By Delia Montgomery •
January 22, 2009
One of the most difficult items to claim as earth friendly is a yoga mat. Since inquiring minds want to know, I’m giving it a shot. The variety of conclusions may surprise you.
Chuck Blumenthal founded his Chicago company Bean Products in 1987. His small business launch was dedicated to universal comfort and environmental consciousness.