3M Goes Green

John Simonetta — Wed, 06 Aug 2008 12:38:36 +0000

This is a guest post by John Simonetta, owner of ProformaGreen, an eco-friendly promotional items consultancy. John’s blogs are designed to keep us up to date on the “greening” of his industry.

Like your 3M Post-it notes but are concerned about their impact on the environment?

Well so is 3M and starting in 2007 they started to provided eco-friendly versions of all their basic products called Post-it® Recycled Notes.

Is this green washing or real concern?

I suspect neither and both. Really I think it has to do with their bottom line and the growing chorus of folks that want green alternatives in the office. So the more we support items like a green Post-it the more will be sold and the more the idea will work itself into the fabric of 3M.

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3M Goes Green