Green Options

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As more and more companies use natural, green and healthy labeling to promote their products, there is bound to be some that step over the line. As I wrote about last week, parents are increasingly aware of the role that fluoride plays when it comes to healthy teeth.

While the experts disagree on whether added fluoride in small amounts is necessary, companies as diverse as toothpaste manufacturers and more recently bottled water distributors have jumped on the bandwagon. Now one of them, Nursery Water, is under scrutiny by major environmental action groups.

One of the nation’s biggest infant bottle water companies – Nursery Water - is misleading parents with erroneous information on its website and advertising materials touting the safety and benefits of fluoride in infant bottled water in clear violation of Federal Trade Commission rules, noted Environmental Working Group (EWG) scientists in a letter sent today to officials at the FDA and FTC.