By Emma Pezzack •
June 5, 2009
There was a time when conversations surrounding elasticity, loss of collagen, sagging and lack of tone, were for me like hearing someone speak in a foreign language. Convinced I’d somehow and miraculously been blessed with ever youthful skin, I never paid much attention - until now that is. Whether you’re there already or you think this is something that doesn’t apply to you, it’s never too early or late to start using skincare that addresses these very issues. Now, let it be said I’m a total skeptic (and more than a little jaded) when it comes to product claims, having worked with and tried just about everything. My latest discovery however, more than lives up to its rep and having used it for the last six wks, I can verify that my skin feels noticeably smoother, firmer and more radiant.
By Emma Pezzack •
May 12, 2009
Going through the day without being enveloped in a beautiful fragrance is as unthinkable as having no music, no coffee and god forbid… no food – that’s how seriously I take my obsession with scent. Smell is one of the most powerful of the senses and has the ability to directly impact your mood & emotional wellbeing, stimulating our emotions and awakening our senses. Once in a blue moon, a new brand comes along that blows me away with sophistication, effectiveness, a great price point, fantastic brand philosophy and overall sheer beauty. Acorelle Organic Eau de Parfum is one such line. Made by a French fragrance house who know what a fine fragrance is, there isn’t a single note lavender, patchouli or rose among this gorgeous collection. Instead what you’ll find are scents that have depth, flair, unique personality, and that meld into your skin for an olfactory experience that’s simply blissful and beautiful – not to mention good for you & good for the planet.
By Emma Pezzack •
February 24, 2009
The girls spoke and Victoria’s Secret listened! Who among us hasn’t lusted after some of the sexy underpinnings I regularly drool over at Victoria’s Secret? Well now there’s another collection for you to covet, and holy moly, wait for it… it’s both organic & vegan!! PINK BODY is a unique and bold new move for this conventional retailer and they get a big gold star for paying attention to [...]
By Wenona Napolitano •
February 12, 2009
Looking for the perfect green gift for Valentine’s Day, a birthday, or perhaps an upcoming anniversary? The eco-goddess in your life may love Shea Terra’s Pomegranate and Chocolate Love Kit. This delightful in the pink love kit contains three bath and body products containing organic shea butter, pomegranate oil, and fair trade African herbs and oils and scented with the sweet fragrance of natural pink guava. To play into every girl’s chocolate cravings the kit also contains a box of fair trade dark chocolate or milk chocolate hearts. Hmmm…yummy. And the whole kit is packaged in a pretty pink handmade sinamay bag that can be reused.
By Emma Pezzack •
January 14, 2009
Futurenatural have been featured before on Feelgood Style and I couldn’t agree more with the peeps over at Nylon Magazine. Here’s some scoop in case you haven’t yet heard of Futurenatural and some reasons why Nylon got all starry-eyed, saying “Our new favorite store let’s you be an Earth angel. How much time can you really spend in Sephora sifting through beauty labels? How much stuff should you trash to be “eco friendly? It’s a tough situation, but we’ve found something to make it easier: Futurenatural, a modern organic beauty boutique.”
By Emma Pezzack •
November 19, 2008
Shopping is costing the earth, literally, and at this time of year even more so. The idea is to spoil the ones you love not the planet, and a great way to do that is by purchasing organic & natural products. There are gorgeous gift ideas in abundance this year and no shortage of special offers to help lighten the load on your wallet. But for those who don’t mind spending a little extra to get something absolutely beautiful and special for someone you love, this Four Fragrance Miniature Organic Fragrance Set from Tsi-La is TDF (to-die-for).
By Emma Pezzack •
October 28, 2008
If there’s one must-have product you’re going to add to your beauty arsenal with the looming onlslaught of party & holiday season, make it a concealer. This will become your new BFF when it comes to keeping you looking fresh and radiant in the face of one too many martini’s, too many events to attend and weeks of sleep deprivation! This amazing new organic concealer from Afterglow acts on all levels to brighten under eye circles, cover skin issues and deflect attention away from where you don’t want it. Aloe is legendary for healing and soothing inflammation and is the ideal ingredient to address delicate under eye skin.
By Emma Pezzack •
September 1, 2008

Futurenatural is the ultimate modern-cool-stylish beauty emporium. Hailed as the new ‘Sephora’ for the savvy organic and natural set, they represent everything from cult classics to boutique lines. The product selection is perfectly edited, beautifully curated and most are thoughtfully designed to consider the environment. I’m excited because they’ve just unveiled some exciting new additions to their line-up including Baby Bear Shop (the gorgeous go-to organic brand for mama’s & babies), 100% Pure Fruit Pigment Lip Gloss (a cult fave), Yes (the first and only certified organic personal lubricant), Shobha (hair removal based on ancient indian rituals) Jimmyjane Porcelain Massage Stones, Suki Skincare-To-Go (now in handy travel or trial sizes) and more.
By Emma Pezzack •
August 19, 2008

Made with sustainably farmed ingredients grown exlusively in Hawaii, these Malie Organic Aroma Mists are to-die-for. The scents are all steam-distilled directly from indigenous plants and flowers to produce a hydrosol that is the very essence of the source. Plumeria smells exactly like burying your face in a franjipani bloom; the coconut is fresh; the vanilla is local and indigenous; mango nectar smells juicy and freshly peeled; Koke’e is straight out of the rain forest. Because the mists don’t contain any of the chemical binders that make the scent last a long time on your skin, you do have to spray more often. Small price to pay if you think about it for not spritzing yourself with endocrine disruptors and petrochemicals. Designed for use around the home, for freshening linens, and you. The best thing about them? You can spray liberally and often … DELICIOUS.
By Emma Pezzack •
July 9, 2008
Unless you were born in the last ten years and never listen to music, you’ve no doubt heard of legendary Rolling Stone guitarist Ronnie Wood - but how many of you know of his wife Jo Wood, organic maven and legend in her own right?
Used to traveling to far-flung, global locales while touring with the band and long a fan of an organic lifestyle, Wood created this line to offer a [...]
By Emma Pezzack •
July 2, 2008

The organic & natural beauty market is increasingly saturated with new brands and products, and growing confusion about what’s ok for you and what’s not. Now seems like a good a time to provide a basic outline of what you need to know. In the posts to follow I’ll cover these in more depth but here’s a good starting point:
Natural: Widely defined as any substance harvested or derived from nature and then isolated, processed or purified by a variety of environmentally sound techniques including filtration, fermentation, distillation, expressing and other like processes.