Amid rising tensions with neighboring India and dealing with a resurgent Taliban along the Afghani border, Pakistan’s government is also launching a different kind of campaign - a green one.

Pakistan’s Environment Minister Hameedullah Jan Afridi has finalized a calendar of events for the upcoming year; officially deeming 2009 Pakistan’s “National Year of the Environment.”

In a press conference, Minister Afridi urged international bodies, non-governmental organizations, provincial governments and the private sector to actively participate in making 2009 an environmental success. However, the question still remains whether this is Potemkin-environmental policy or the real thing.

The government-sponsored activities of Pakistan’s National Year of the Environment include the screening of environmental documentaries, panel discussions and dialogues, planting of 10 million trees in a day to surpass a world record, seminars, exhibitions, essay-writing competitions, and walks. Throughout the year, the calendar is littered with awareness days, weeks, and months, in an effort to educate Pakistan’s citizens about the ecological consequences of their individual actions.

While Pakistan should be applauded for their efforts, their praises should not go unqualified.

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