V: Where the Khakis Meet the Carhartts

Dozens of companies up and down Silicon Valley are hard at work rethinking the gasoline that’s powered internal combustion engines since Henry Ford oversaw assembly lines. They’re designing and growing fatty algae whose bodies are filled with oil that just so happens to mimic diesel fuel. They’re using genetically-modified bacteria to munch tires and sugar cane into petrol. Anything that contains carbon, they reason, can be turned into a liquid hydrocarbon with the right combination of chemical process and engineered microbes. They call these experiments advanced biofuels, and they, we’re assured, will be better for the environment than ethanol.

And yet, for all the press, all the beautiful minds at work on the best science, the ultimate success of the enterprise might rest in the crusty industrial checklist of the logistics situation. Trains, trucks, and the people who connect one to the other could have as much of an impact on the market as the particular molecular manipulations that produce the right fuel.

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