Founded last year by two passionately green families at different ends of North America (one in the U.S., one in Canada), EcoBrain is “dedicated to educating people about environmental living options while affording them the opportunity to purchase materials digitally in an effort to radically reduce the impact on the environment,” according to its Website. In other words, it lets you buy books about green living in a way that’s truly green: in digital, no-printed-paper-or-snail-mail-delivery-necessary format.

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There’s no time to waste on this one, though: the deadline for entering is July 4… “in honor of the local, independent communities we hope the Green Guides will help create—free from the domination of fossil fuels, global warming, and toxic pollution.” By that time, you will need to put together a regular book proposal… overview, table of contents, and sample chapters… the works. CG spells it all out on the contest announcement.

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After I wrote here about the publication of the of Environmental Trends and Climate Impacts: Findings from the U.S. Book Industry, and reviewed some of the most important findings, it’s time of the third (and last) part of our coverage of the report.

Today I am very excited to bring you an interview I conducted with Tyson Miller, the Founder and Director of the Green Press Initiative (GPI). The Green Press Initiative, together with the The Book Industry Study Group (BISG), initiated and prepared this impressive report that presents and analyzes the book industry’s ecological footprint.

Not only that Tyson Miller is one of the people who led the work on the report, but he is also one of the most knowledgeable people about the issues brought up in the report. In the last seven years he directs the Green Press Initiative (which he also founded) – a program which is catalyzing environmentally responsible book publishing in the U.S. He initiated the Book Industry Treatise on Responsible Paper Use, which more than 150 publishers have signed so far, and is also involved in the efforts of big publishers, such as Simon & Schuster and Scholastic, to develop green policies.

Therefore, I was very happy for the opportunity to have this interview with Mr. Miller, shedding more light on the report and its implications. I hope you’ll enjoy it as well!

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This is a very exciting week for the book industry and anyone involved in the efforts to green it up. The reason? Environmental Trends and Climate Impacts:Findings from the U.S. Book Industry has been published.

This 86-page report was prepared by The Book Industry Study Group (BISG) and The Green Press Initiative (GPI) (with support from a number of industry sponsors). Seventy-six publishers, representing just under half of the market, participated in the study, along with 13 printers (about 25 percent) and 6 paper mills (about 17 percent).

Why is this report so important? Because this is an up to date analysis of the industry’s ecological footprint. This is the most detailed survey someone has done in years to create a clear picture of the book publishing industry’s environmental impacts.

These measurements will help not only to know better where the industry is standing now, but also to better plan how to move forward and green up the industry as well as to evaluate the progress later on. In one word: benchmark. Or as BISG describes the report on its website: “a benchmarking survey which will establish a baseline for tracking climate impacts and progress by the U.S. book industry in environmental improvements.”

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I read few days ago in Springwise (a great source to new interesting ideas) about a new initiative of Random House: Selling books by the chapter.

Random House explains the logic behind the new initiative: “Sometimes what you want is a slice instead of the whole pie. That’s why we’re offering a new reading experience– the ability to purchase individual chapters. Imagine that! Downloading and reading exactly the part of a book that meets your needs”.

The first book to be offered by them is Made to Stick written by Chip Heath and Dan Heath. This book actually looks like a very interesting book. Here’s the book description on its website:

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that “stick” and explain sure-fire methods for making ideas stickier, such as violating schemas, using the Velcro Theory of Memory, and creating “curiosity gaps.”

The process is very simple — on the book’s website you can find a short description of each one of the six chapters of the book and its epilogue. You can choose the chapter that’s right for you and download it as an Adobe Digital Editions file for $2.99. The introduction and index are available for free with the purchase of any chapter.

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We’re very happy to update you with a new partnership - Kedzie Press, an independent publishing house based in Seattle, Washington is collaborating with Eco-Libris in a new initiative called Million Tree-A-Thon.

The goal: planting one million trees for one million books to be sold by Kedzie Press until the end of 2009.

Kedzie Press is already a green publisher — it publishes books with socially conscious and or environmentally-friendly messages, as well as the occasional work of fiction. It strives to help its readers lead better lives and all of our titles are printed on 100% recycled, 100% post-consumer waste paper (FSC certified), and processed chlorine free. It means that by pledging to plant one tree for every book sold, Kedzie Press actually maximizes the positive impact it already has on the environment.

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