Fiat and Tata Will Sell the Ultra-Cheap Nano in South America
The Tata Nano has been making a splash recently as one of the world’s cheapest and most fuel efficient cars marketed towards developing economies where cars are generally considered a luxury. Now Fiat and Tata have announced plans to market the car in South America.
Behind Italy, Brazil is already Fiat’s second largest market so it only makes sense that Fiat would want to grab more market share in the ultra low-end category.
