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  <title>Green Options &#187; resources</title>
  <link>http://greenoptions.com/tag/resources</link>
  <description>Posts tagged 'resources'</description>
  <pubDate>Thu, 20 Aug 2009 22:18:00 +0000</pubDate>
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    <title>Change Starts with your Underwear</title>
    <link>http://inspiredeconomist.com/2009/08/20/change-starts-with-your-underwear/</link>
    <comments>http://inspiredeconomist.com/2009/08/20/change-starts-with-your-underwear/#comments</comments>
    <pubDate>Thu, 20 Aug 2009 22:18:00 +0000</pubDate>
    <dc:creator>Kelli Peterson</dc:creator>
    
		<category><![CDATA[News]]></category>

		<category><![CDATA[Non-Profit]]></category>

		<category><![CDATA[Resources]]></category>

		<category><![CDATA[Sustainable Business]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2009/08/20/change-starts-with-your-underwear/</guid>
    <description><![CDATA[<p><a href="http://inspiredeconomist.com/files/2009/08/pact_blog.jpg"><img class="aligncenter size-medium wp-image-1607" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2009/08/pact_blog-300x240.jpg" alt="" width="300" height="240" /></a><strong>PACT underwear launched this week with a campaign that demonstrates choosing wisely doesn&#8217;t have to accompany images of melting ice caps and flooding deserts.  In fact the message of humor may just be it&#8217;s ticket to success - that and a potentially irresistible fit and feel. </strong></p>
<p>With an underwear expert on staff and Yves Behar on the team, mastermind of the <a href="http://www.fuseproject.com/">Fuse Project</a> a widely acclaimed  industrial design firm with products to its credit including One Laptop Per Child and the Jawbone headset,  PACT may have the product to back up its initial appeal.</p>
<p>A quick read of the <a href="http://wearpact.com/">web site</a> reads like many start-ups - casual, fun, informative.  10% of each sales goes to <a href="http://themoment.blogs.nytimes.com/2009/08/18/making-an-understatement/">non-profits</a>.  And in a nod to the transparency indicative of the category, they tell you what they&#8217;ve figured out (just about everything) and what they haven&#8217;t (how to &#8220;recycle&#8221; the underwear when you&#8217;re done). They say there&#8217;s a video coming in September.  Watch for more revealing information on PACT underwear then.</p>
<p>image credit: PACT</p>
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  <item>
    <title>Good Books for Good Kids: Myths and Legends</title>
    <link>http://ecochildsplay.com/2009/08/12/good-books-for-good-kids-myths-and-legends/</link>
    <comments>http://ecochildsplay.com/2009/08/12/good-books-for-good-kids-myths-and-legends/#comments</comments>
    <pubDate>Thu, 13 Aug 2009 00:30:26 +0000</pubDate>
    <dc:creator>Julie Finn</dc:creator>
    
		<category><![CDATA[Children's Books &amp; Literature]]></category>

		<category><![CDATA[Uncategorized]]></category>

    <guid isPermaLink="false">http://ecochildsplay.com/2009/08/12/good-books-for-good-kids-myths-and-legends/</guid>
    <description><![CDATA[<p><img class="alignleft" style="float: left" src="http://go635254.s3.amazonaws.com/ecochildsplay/files/2009/08/good-books-legends-1.jpg" alt="Books about Myths and Legends" width="300" height="240" />For a while, I didn&#8217;t read a lot of fairy tales to my small girls. I avoid presenting them with content that represents violence, and there&#8217;s not much more violent than the Brothers Grimm&#8211;remember how the stepsisters REALLY try to trick the prince when he comes searching for Cinderella? Shudder.</p>
<p>We&#8217;ve been implementing some elements of the Waldorf style of schooling into our home, however, and one thing that&#8217;s emphasized in Waldorf study is the experience of myths, legends, and fairy tales&#8211;they speak to us as a people, tell who we are as a culture, and are especially relevant to the emotional language of children, both light and dark. They&#8217;re also, like the <a title="The Earth is Our Mother" href="http://ecochildsplay.com/2008/10/31/good-books-for-good-kids-the-earth-is-our-mother/" target="_self">Earth is Our Mother </a>series of books, seen as connective, showing children their place in their community as a whole. And it&#8217;s true that my girls love hearing these cross-cultural fairy tales.
<p><a href="http://ecochildsplay.com/2009/08/12/good-books-for-good-kids-myths-and-legends/" class="more-link">Read more of this story &#187;</a></p>
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  <item>
    <title>The Mysterious, Disappearing Honey Bee</title>
    <link>http://inspiredeconomist.com/2009/05/31/the-mysterious-disappearing-honey-bee/</link>
    <comments>http://inspiredeconomist.com/2009/05/31/the-mysterious-disappearing-honey-bee/#comments</comments>
    <pubDate>Sun, 31 May 2009 23:51:53 +0000</pubDate>
    <dc:creator>Lisa Wojnovich</dc:creator>
    
		<category><![CDATA[News]]></category>

		<category><![CDATA[Resources]]></category>

		<category><![CDATA[Sustainable Agriculture]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2009/05/31/the-mysterious-disappearing-honey-bee/</guid>
    <description><![CDATA[<p><img class="aligncenter size-full wp-image-1483" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2009/05/ccd.jpg" alt="Colony Collapse Disorder" width="500" height="239" /></p>
<h4>Honey bees are disappearing. The story has been in the news on and off since 2006, but for one reason or another, most people have paid little attention. And the situation is significantly dire.</h4>
<p><a href="http://inspiredeconomist.com/2009/05/31/the-mysterious-disappearing-honey-bee/" class="more-link">Read more of this story &#187;</a></p>
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  <item>
    <title>Towards a &#8216;Green&#8217; Economy</title>
    <link>http://inspiredeconomist.com/2009/05/15/towards-a-green-economy/</link>
    <comments>http://inspiredeconomist.com/2009/05/15/towards-a-green-economy/#comments</comments>
    <pubDate>Fri, 15 May 2009 21:58:34 +0000</pubDate>
    <dc:creator>Reethira Kumar</dc:creator>
    
		<category><![CDATA[Conservation]]></category>

		<category><![CDATA[Energy]]></category>

		<category><![CDATA[Inspiring Ideas]]></category>

		<category><![CDATA[Investing]]></category>

		<category><![CDATA[Manufacturing]]></category>

		<category><![CDATA[Resources]]></category>

		<category><![CDATA[Sustainable Development]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2009/05/15/towards-a-green-economy/</guid>
    <description><![CDATA[<p class="MsoNormal" style="margin: 6.7pt 6.7pt 0pt;text-align: center"><span style="font-family: Times New Roman"><em><span style="font-size: 10pt;color: #000000"><a href="http://inspiredeconomist.com/files/2009/05/152856_green__globe.jpg"><img class="size-medium wp-image-1458 aligncenter" style="vertical-align: middle" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2009/05/152856_green__globe.jpg" alt="" width="500" height="333" /></a>Market Facilitation in Ecosystem Services; Contemporary Developing Cases in the UK</span></em></span></p>
<p class="MsoNormal"><span style="color: #000000"><span style="font-size: small">Is there reason to believe that there maybe profit to be made by investing in </span><a href="http://inspiredeconomist.com/2008/08/21/ecosystems-marketplace-mark-tercek-investment-banker-brings-market-finesse-to-conservation/" target="_self"><span style="font-size: small">eco investments </span></a><span style="font-size: small">while conserving the environment? </span></span></p>
<p class="MsoNormal"><span style="color: #000000"><span style="font-size: small">There does exist some scepticism about the market’s involvement in green initiatives. Even though research conducted by Frost &#38; Sullivan about the telecom industry, which is yet to be published, next month (but was mentioned in The Guardian in late April) apparently shows that there is no measurable link between a company’s share price and investments in green initiatives. However, if pursued they could reflect an improved brand value for a company with an environmental focus. </span></span>
<p><a href="http://inspiredeconomist.com/2009/05/15/towards-a-green-economy/" class="more-link">Read more of this story &#187;</a></p>
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  <item>
    <title>Get Craft-Inspired with Crafty Podcasts</title>
    <link>http://craftingagreenworld.com/2009/02/15/get-craft-inspired-with-crafty-podcasts/</link>
    <comments>http://craftingagreenworld.com/2009/02/15/get-craft-inspired-with-crafty-podcasts/#comments</comments>
    <pubDate>Mon, 16 Feb 2009 00:43:33 +0000</pubDate>
    <dc:creator>Julie Finn</dc:creator>
    
		<category><![CDATA[Books &amp; Magazines]]></category>

		<category><![CDATA[Tools &amp; Supplies]]></category>

    <guid isPermaLink="false">http://craftingagreenworld.com/2009/02/15/get-craft-inspired-with-crafty-podcasts/</guid>
    <description><![CDATA[<p><img class="alignleft" style="float: left" src="http://go635254.s3.amazonaws.com/craftingagreenworld/files/2009/02/20090210-crw_6902.jpg" alt="Listening to a podcast in a messy room" width="300" height="240" />There is an entire world of craft radio out there in the ether. In the same way in which I blog, obsessively, every single day about my crafty life on my personal blog and read the <a title="Crafty, Creative Parents" href="http://ecochildsplay.com/2008/11/30/blog-roll-crafty-creative-parents/" target="_self">crafty blogs </a>of others, there is also an audio/video version of that same crafty obsession that can be watched or listened to at one&#8217;s leisure.</p>
<p>While you grade papers, or wash the dishes, or eat your lunch, or walk home from school at night, you can listen to craft news (the CPSIA, although delayed, is still a big deal), craft opinion (which type of knitting needles are the best?) and interviews with other crafty people (<a title="Posy Gets Cozy" href="http://rosylittlethings.typepad.com/" target="_blank">Alicia Paulson </a>has a lot of interesting things to say about the process of writing a craft how-to book).</p>
<p>I heart podcasts.
<p><a href="http://craftingagreenworld.com/2009/02/15/get-craft-inspired-with-crafty-podcasts/" class="more-link">Read more of this story &#187;</a></p>
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    <title>A New Online Database Makes Environmental Law Accessible To Indian Businesses &#38; Consumers</title>
    <link>http://inspiredeconomist.com/2009/02/07/a-new-online-database-makes-environmental-law-accessible-to-indian-businesses-consumers/</link>
    <comments>http://inspiredeconomist.com/2009/02/07/a-new-online-database-makes-environmental-law-accessible-to-indian-businesses-consumers/#comments</comments>
    <pubDate>Sat, 07 Feb 2009 07:10:33 +0000</pubDate>
    <dc:creator>Reenita Malhotra</dc:creator>
    
		<category><![CDATA[Policies]]></category>

		<category><![CDATA[Resources]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2009/02/07/a-new-online-database-makes-environmental-law-accessible-to-indian-businesses-consumers/</guid>
    <description><![CDATA[<p style="text-align: center"><img class="aligncenter" style="vertical-align: middle" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2009/02/logo_horiz_tag_beta.jpg" alt="" width="405" height="83" /></p>
<h3>Environmental law in <a href="http://sustainablog.org/2008/09/24/does-indias-new-biofuels-policy-spell-sustainability/" target="_blank">India </a>has always been a contentious issue. <span class="contents">While the Indian government has certainly created laws that protect the massive landscape of the South Asia, they are all too often disregarded by indifferent consumers or businesses that have never bought into the concept of a corporate social responsibility.<br />
</span></h3>
<p><span class="contents">In recent years a number of commercial enterprises have burgeoned at the cost of the environment. Agricultural land has been sold off to real estate developers and commercial enterprise who are rapidly replacing the country&#8217;s farmlands and forests with malls and multiplex theaters. Even though individuals are not allowed to purchase agricultural land unless they are farmers by occupations and can demonstrate a commitment to agricultural production, many wealthy Indians continue to buy up farm and orchard land only to convert it into private estate homes.</span></p>
<p>Beyond this, the quality of air and water has declined significantly with a rise in tourism and industrial activity over the last decade. The state of <a href="http://feelgoodstyle.com/2008/08/06/coconut-lagoon-an-eco-friendly-health-spa/" target="_blank">Kerala</a>, home to South <a href="http://redgreenandblue.org/2009/01/25/record-levels-of-pharmaceuticals-found-in-indias-water/" target="_blank">India&#8217;s famous backwaters</a> has long been under scrutiny by the local pollution board for releasing carbon emissions thanks to gas powered houseboats that offer touists a popular way to explore its canals. Factories all over the country continue to release toxic sewage into the environment endangering the health of India&#8217;s waterways and polluting her air.
<p><a href="http://inspiredeconomist.com/2009/02/07/a-new-online-database-makes-environmental-law-accessible-to-indian-businesses-consumers/" class="more-link">Read more of this story &#187;</a></p>
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  <item>
    <title>ZapRoot: Google Causes Global Warming?</title>
    <link>http://sustainablog.org/2009/02/05/zaproot-google-causes-global-warming/</link>
    <comments>http://sustainablog.org/2009/02/05/zaproot-google-causes-global-warming/#comments</comments>
    <pubDate>Thu, 05 Feb 2009 19:29:08 +0000</pubDate>
    <dc:creator>Jeff McIntire-Strasburg</dc:creator>
    
		<category><![CDATA[Recycling]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Video &amp; Media]]></category>

    <guid isPermaLink="false">http://sustainablog.org/2009/02/05/zaproot-google-causes-global-warming/</guid>
    <description><![CDATA[This post contains additional media. <a href="http://sustainablog.org/2009/02/05/zaproot-google-causes-global-warming/">Click here to view the full post</a>.
<p><strong>This week at ZapRoot: Is Google destroying the planet one search at a time?  The recycling market has gone bust. And check out &#8220;That&#8217;s Just Weird.&#8221;</strong></p>
<p><a href="http://sustainablog.org/2009/02/05/zaproot-google-causes-global-warming/" class="more-link">Read more of this story &#187;</a></p>
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    <title>How Green are Firelogs?</title>
    <link>http://inspiredeconomist.com/2009/01/30/how-green-are-firelogs/</link>
    <comments>http://inspiredeconomist.com/2009/01/30/how-green-are-firelogs/#comments</comments>
    <pubDate>Fri, 30 Jan 2009 16:53:57 +0000</pubDate>
    <dc:creator>Keith Rockmael</dc:creator>
    
		<category><![CDATA[Recycling]]></category>

		<category><![CDATA[Resources]]></category>

		<category><![CDATA[Unique Ideas]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2009/01/30/how-green-are-firelogs/</guid>
    <description><![CDATA[<p><a href="http://inspiredeconomist.com/files/2009/01/fire-logs.jpg"><img class="alignleft size-full wp-image-1128" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2009/01/fire-logs.jpg" alt="" width="237" height="178" /></a>Ah, the smell of coffee wafting through the evening air. Except this time that aroma doesn’t come from our French press but rather our fireplace. No, we haven’t thrown can of perfectly unacceptable canned, non-fair trade supermarket java into the fire, but rather a firelog partially made from coffee grounds. Sounds rather sustainable, huh?</p>
<p>Okay, we probably won’t often claim that burning anything is sustainable as the CO2 wafts into the atmosphere. However, some firelogs present a greener way to warm up a room while creating that sexy atmosphere that only fire can offer.</p>
<p>We checked out some firelogs to see what makes up these bad boys.</p>
<p>What’s in a name? The <a href="http://www.java-log.com/">Java-Log</a> contains recycled and spent coffee grounds and all-natural vegetable wax. Historically, fire log makers used wax derived from petroleum - <a href="http://en.wikipedia.org/wiki/Paraffin">paraffin wax</a>.  Many firelog makers have gotten with the program and switched off the petroleum base.</p>
<p>We like the industrious thinking to use coffee grounds for create this log instead of using the grounds for compost (or yikes) the dreaded landfill. Better yet, the coffee Java-Log grounds are post-industrial (not post-consumer: e.g. coffee shops) that come from companies that manufacture coffee flavored beverages, ice creams, syrups, etc.</p>
<p>The <a href="http://www.pinemountainbrands.com/pages/faq/34.php">Pine Mountain</a> log comes from more traditional recycled sawdust and 100 percent natural vegetable wax which, although isn’t as creative as the Java-Log, still cuts the emissions release by up to 80 percent versus natural wood.  About a year-and-a-half ago <a href="http://www.duraflame.com/">Duraflame</a> took the smart step to dump their petroleum base wax in favor of a bio-wax. They also use recycled sawdust for their firelogs.</p>
<p>Since we’re not scientists we checked out some of the results by Omni Environmental Services that studied many aspects of the various logs including the fact that dioxin/furan emissions (g/hr) from burning Duraflame firelogs in a fireplace are significantly less than burning Douglas fir cordwood. But what about versus other logs?</p>
<p>Their study of emission rates indicated that the Duraflame Easy Time and Xtra Time products produced about twice as much carbon monoxide as the Conros Northland and Pine Mountain products.  They noted that the Conros Northland (which we could not find in our local stores) product is about half the size of the Duraflame Easy Time and Xtra Time (1.4 kg vs. 2.3 kg), however it produced the same level of CO as the other Conros product, while Pine Mountain eqauled the same size as the Duraflame products.</p>
<p>The study noted that Biowax-fiber firelogs reduce Green House Gas emissions by more than 63 % and 82 % as compared to either natural gas or Liquid Propane Gas burned in dedicated vented gas fireplaces or vented gas firelogs installed in open-hearth fireplaces, respectively.  Biowax-fiber firelogs also emit 22% fewer green house gases than equivalent cordwood fires.</p>
<p>For esthetics, most people like to warm their tootsies in front of a fire. On the health side, these non-oil based firelogs in general released less emissions than burning pure wood, but the amount of metals such as aluminum, barium and copper varied from log to log which can&#8217;t be good.  There&#8217;s proabaly no winning to buring anything but if we want to sit with a glass of single malt by a fire, we will proabaly take our chances with one of these non petroleum based bad boys.</p>
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    <title>Battlelines Over Waterlines: South Asia’s Not So New Tensions</title>
    <link>http://inspiredeconomist.com/2009/01/28/battlelines-over-waterlines-south-asia%e2%80%99s-not-so-new-tensions/</link>
    <comments>http://inspiredeconomist.com/2009/01/28/battlelines-over-waterlines-south-asia%e2%80%99s-not-so-new-tensions/#comments</comments>
    <pubDate>Wed, 28 Jan 2009 19:07:33 +0000</pubDate>
    <dc:creator>Anshu Nagpal</dc:creator>
    
		<category><![CDATA[Conservation]]></category>

		<category><![CDATA[Energy]]></category>

		<category><![CDATA[Policies]]></category>

		<category><![CDATA[Resources]]></category>

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		<category><![CDATA[Uncategorized]]></category>

		<category><![CDATA[Water]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2009/01/28/battlelines-over-waterlines-south-asia%e2%80%99s-not-so-new-tensions/</guid>
    <description><![CDATA[<p><!--StartFragment--><!--StartFragment--></p>
<h2 style="text-align: center"><span style="text-decoration: underline"><a href="http://inspiredeconomist.com/files/2009/01/searchwaterabro.jpg"></a><a href="http://inspiredeconomist.com/files/2009/01/searchwaterabro.jpg"><img class="alignnone size-medium wp-image-1121 aligncenter" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2009/01/searchwaterabro.jpg" alt="South Asia\'s rural areas search for water becomes increasingly tense as rural area face shortages on yearly basis due to draughts. (Image by Abro)" width="432" height="288" /></a></span></h2>
<p style="text-align: center"><em>South Asia&#8217;s rural areas search for water intensifies due to annual droughts.</em></p>
<h3 class="MsoNormal"><span>According to a <strong><a href="http://www.wateryear2003.org/en/ev.php-URL_ID=3129&#38;URL_DO=DO_TOPIC&#38;URL_SECTION=201.html">UNESCO study</a></strong>, fresh water supply is expected to drop by one-third within 20 years. UNESCO points out that up to 7 billion people could face <span><a href="http://inspiredeconomist.com/2008/10/03/what-is-the-the-value-of-water-an-online-debate-by-the-economist/">water</a></span><a href="http://inspiredeconomist.com/2008/10/03/what-is-the-the-value-of-water-an-online-debate-by-the-economist/"> shortages</a> by 2020 as global warming will affect water supply in more than 60 countries. </span></h3>
<p class="MsoNormal"><span>Water as a priority in national strategic discourse is not new but its prominence in recent years illustrates the emergence of a new battlefront. A broader acceptance of climate change associated with global warming has led to the reassessment of fresh water’s priority. </span></p>
<h3>Water Supply Is A Growing Problem in South Asia</h3>
<p><span>In South Asia, this future is here. </span><span>Ground water drop in several major metropolises in India is up to nine meters; this is especially pronounced in densely populated areas where people bore wells in their yards rather than rely on government supplied water which is in severe shortage. </span><span>With that in mind, one of the fastest growing regions in the world, South Asia, is involved in cross-border water dispute.</span></p>
<h3>Regional Tensions Over  Water</h3>
<p><!--StartFragment--></p>
<p class="MsoNormal"><span>Last year UN appointed a specialist to look at a <a href="http://news.bbc.co.uk/2/hi/south_asia/4184033.stm" target="_self">complaint filed by Pakistan </a>against India for violating the Indus Water Treaty signed in 1960.  India recently initiated a construction of dam on Chenab River in Kashmir, which has the potential of reducing the flow to Pakistan’s primary agricultural areas. Although the specialist found that the Indian design was permitted under the treaty, he suggested some minor changes. </span>
<p><a href="http://inspiredeconomist.com/2009/01/28/battlelines-over-waterlines-south-asia%e2%80%99s-not-so-new-tensions/" class="more-link">Read more of this story &#187;</a></p>
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    <title>First it Killed the Electric Car; Now CARB Goes After Plug-in Hybrids</title>
    <link>http://gas2.org/2009/01/28/first-it-killed-the-electric-car-now-carb-goes-after-plug-in-hybrids/</link>
    <comments>http://gas2.org/2009/01/28/first-it-killed-the-electric-car-now-carb-goes-after-plug-in-hybrids/#comments</comments>
    <pubDate>Wed, 28 Jan 2009 17:31:28 +0000</pubDate>
    <dc:creator>Jo Borras</dc:creator>
    
		<category><![CDATA[Hybrid-electric EVs]]></category>

		<category><![CDATA[Plug-in hybrid EVs]]></category>

		<category><![CDATA[Policy]]></category>

    <guid isPermaLink="false">http://gas2.org/2009/01/28/first-it-killed-the-electric-car-now-carb-goes-after-plug-in-hybrids/</guid>
    <description><![CDATA[<h3 style="text-align: left"><img class="size-full wp-image-1648 alignleft" style="float: left" src="http://go635254.s3.amazonaws.com/gas2/files/2009/01/tombstone.jpg" alt="hybrid_tombstone" width="250" height="196" /> Last week, the <a href="http://www.eastbayexpress.com/news/who_s_killing_the_plug_in_hybrid_/Content?oid=903061" target="_blank">East Bay Express</a> published an article regarding the California Air Resources Board&#8217;s (CARB) plans for aftermarket, plug-in hybrid conversions.</h3>
<p style="text-align: left">Proving once again that CARB is a political machine with something more than &#8220;clean air&#8221; in its agenda, the board is set to deal a punishing, bureaucratic body-blow to startup companies like <a href="http://www.3prongpower.com/" target="_blank">3 Prong Power</a> and <a href="http://www.a123systems.com/" target="_blank">A123 Systems</a>.</p>
<p style="text-align: left">It gets worse:  <a href="http://www.autobloggreen.com/2009/01/26/officially-official-obama-directs-epa-to-look-at-ca-waiver-do/" target="_blank">CARB just got carte blanche to do whatever it wants</a>.</p>
<p style="text-align: left">Find out what the guys at CARB have to say about the evil of plug-in hybrid cars after the jump (and feel free to guess which corrupt CARB members will have to be bribed in the comments!).</p>
<p style="text-align: left">
<p><a href="http://gas2.org/2009/01/28/first-it-killed-the-electric-car-now-carb-goes-after-plug-in-hybrids/" class="more-link">Read more of this story &#187;</a></p>
]]></description>
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    <title>Hong Kong Ecological Footprint is Twice as Large as China&#8217;s</title>
    <link>http://planetsave.com/blog/2009/01/08/hong-kong-ecological-footprint-is-twice-as-large-as-china/</link>
    <comments>http://planetsave.com/blog/2009/01/08/hong-kong-ecological-footprint-is-twice-as-large-as-china/#comments</comments>
    <pubDate>Thu, 08 Jan 2009 17:38:32 +0000</pubDate>
    <dc:creator>Andrew Williams</dc:creator>
    
		<category><![CDATA[Lifestyle]]></category>

		<category><![CDATA[Sustainability]]></category>

    <guid isPermaLink="false">http://planetsave.com/blog/2009/01/08/hong-kong-ecological-footprint-is-twice-as-large-as-china/</guid>
    <description><![CDATA[<p><a href="http://go635254.s3.amazonaws.com/planetsave/files/2009/01/hong-kong-china-footprint-laszlo-photo.jpg"><img class="aligncenter size-full wp-image-3720" src="http://go635254.s3.amazonaws.com/planetsave/files/2009/01/hong-kong-china-footprint-laszlo-photo.jpg" alt="" width="500" height="222" /></a></p>

<p><strong>A startling new WWF study has revealed that <a title="China Hong Kong footprint" href="http://www.panda.org/news_facts/newsroom/news/?153841" target="_blank">people living in Hong Kong currently use twice as many resources as residents in China</a>, more than double the sustainable level.</strong></p>
<p>To feed the vibrant city&#8217;s massive demand for natural resources, and absorb the CO2 emitted, residents need an area of land and sea larger than 250 Hong Kong&#8217;s, an incredible seven-fold increase since 1965.</p>
<p>According to Mathis Wackernagel, Executive Director of the Global Footprint Network, &#8220;Although small geographically, Hong Kong not only has significant resource demands, but it also has an over-proportional influence on the world.</p>
<p><a href="http://planetsave.com/blog/2009/01/08/hong-kong-ecological-footprint-is-twice-as-large-as-china/" class="more-link">Read more of this story &#187;</a></p>
]]></description>
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    <title>Deforestation Apparatus Turned Green: Corporation Saves Forest and Endangered Species</title>
    <link>http://inspiredeconomist.com/2008/11/12/deforestation-apparatus-turned-green-corporation-saves-forest-and-endangered-species/</link>
    <comments>http://inspiredeconomist.com/2008/11/12/deforestation-apparatus-turned-green-corporation-saves-forest-and-endangered-species/#comments</comments>
    <pubDate>Wed, 12 Nov 2008 12:50:38 +0000</pubDate>
    <dc:creator>Orion Kubow</dc:creator>
    
		<category><![CDATA[Conservation]]></category>

		<category><![CDATA[Organizations]]></category>

		<category><![CDATA[Resources]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2008/11/12/deforestation-apparatus-turned-green-corporation-saves-forest-and-endangered-species/</guid>
    <description><![CDATA[<p><a href="http://www.flickr.com/people/emmett_ns_tullos/"><img class="aligncenter size-medium wp-image-862" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2008/11/2644431879_161a067f72-300x225.jpg" alt="" width="300" height="225" /></a></p>
<h3>After nearly destroying a forest and obliterating a species, one corporation does a 180 and becomes an EcoHero.</h3>
<p>The story begins in the 1830’s, when the South Carolina Canal and Railroad Company (SCCRC) bought a 100,000 acre plot of longleaf pine forest near Dorchester, <a href="http://inspiredeconomist.com/2008/06/09/in-tough-economic-times-how-can-black-philanthropy-build-stronger-communities/">South Carolina</a>. Timber from the forest was an essential element in SCCRC’s expansion, development and continued operation. Not only did timber provide material for cross-ties, trestles and bridges, but most of the then steam powered locomotives burned wood to heat their boilers. This meant a nonstop and insatiable demand for timber which the forest was unable to support.</p>
<p><a href="http://www.flickr.com/people/soldiersmediacenter/"><img class="alignleft size-thumbnail wp-image-861" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2008/11/2497481364_a8fbd223bc_m-150x150.jpg" alt="" width="150" height="150" /></a>Following the destruction and carnage of the civil war, more timber was needed to repair the railroads of the South. Reconstruction was successful; too successful in fact, and SCCRC developed new lines, became overextended and ran into financial trouble. In 1893, the railroad was reorganized as Southern Railway. Most of the mature timber was gone by this time, and nearly all but 14,000 acres of the original 100,000 acre forest had been parceled out and sold off. Red-cockaded woodpeckers, who depend on longleaf pine forests for their survival, were also close to extinction.</p>
<h3>Southern Railway’s 180</h3>
<p>In 1920, the railway began replanting longleaf and loblolly pines for pulpwood production. Soon afterward, it began to construct a demonstration area for local landowners who were interested in reforesting their land. Southern Railway also opened up its land to forestry students from <a href="http://inspiredeconomist.com/category/mbas/">Universities</a> all across the South.</p>
<p><strong></strong></p>
<p><a href="http://inspiredeconomist.com/2008/11/12/deforestation-apparatus-turned-green-corporation-saves-forest-and-endangered-species/" class="more-link">Read more of this story &#187;</a></p>
]]></description>
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  <item>
    <title>Crafting Nature: Projects to Do in the Fall</title>
    <link>http://craftingagreenworld.com/2008/11/11/crafting-nature-projects-to-do-in-the-fall/</link>
    <comments>http://craftingagreenworld.com/2008/11/11/crafting-nature-projects-to-do-in-the-fall/#comments</comments>
    <pubDate>Wed, 12 Nov 2008 00:31:30 +0000</pubDate>
    <dc:creator>Julie Finn</dc:creator>
    
		<category><![CDATA[Craft Projects &amp; Tutorials]]></category>

    <guid isPermaLink="false">http://craftingagreenworld.com/2008/11/11/crafting-nature-projects-to-do-in-the-fall/</guid>
    <description><![CDATA[<p><img class="alignleft" style="float: left" src="http://go635254.s3.amazonaws.com/craftingagreenworld/files/2008/11/crafting-a-green-world-leaf-crayons-1.jpg" alt="Author's photo of leaf crayon" width="235" height="262" />I think it&#8217;s the stubborn in me, but at this time of year, instead of getting a jump on the Christmas season and having, oh, I don&#8217;t know, a RELAXED holiday for a change, I feel the urge to really dig down into the autumn leaves and embrace the glories of this season. I live in the north, and so the trees are a treasure to behold, the temperature is blissfully breezy and crisp, and I look dang cute in jeans and a long-sleeved T-shirt. So celebrate with me the apple harvest and my casual cuteness with these thematically-appropriate projects taken from some of my favorite Web sites:
<p><a href="http://craftingagreenworld.com/2008/11/11/crafting-nature-projects-to-do-in-the-fall/" class="more-link">Read more of this story &#187;</a></p>
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    <title>Xerox 2008 Global Citizenship Report Proves Efforts Toward Corporate Social Responsibility</title>
    <link>http://inspiredeconomist.com/2008/11/11/xerox-2008-global-citizenship-report-proves-efforts-toward-corporate-social-responsibility/</link>
    <comments>http://inspiredeconomist.com/2008/11/11/xerox-2008-global-citizenship-report-proves-efforts-toward-corporate-social-responsibility/#comments</comments>
    <pubDate>Tue, 11 Nov 2008 12:43:41 +0000</pubDate>
    <dc:creator>Heidi Tolliver-Nigro</dc:creator>
    
		<category><![CDATA[Conservation]]></category>

		<category><![CDATA[Energy]]></category>

		<category><![CDATA[Inspiring Ideas]]></category>

		<category><![CDATA[Leadership]]></category>

		<category><![CDATA[News]]></category>

		<category><![CDATA[Recommended Reads]]></category>

		<category><![CDATA[Recycling]]></category>

		<category><![CDATA[Resources]]></category>

		<category><![CDATA[Sustainable Business]]></category>

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		<category><![CDATA[Uncategorized]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2008/11/11/xerox-2008-global-citizenship-report-proves-efforts-toward-corporate-social-responsibility/</guid>
    <description><![CDATA[<p><a href="http://inspiredeconomist.com/files/2008/09/xerox-logo.jpg"><img class="alignnone size-medium wp-image-729" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2008/09/xerox-logo.jpg" alt="" width="175" height="50" /></a>All companies like to say they are “green,” but Xerox is putting numbers behind it. Its &#8220;<a href="http://www.xerox.com/Static_HTML/citizenshipreport/2008/index.html?Xcntry=USA&#38;Xlang=en_US">2008 Report on Global Citizenship</a>&#8221; provides a year-over-year look at its progress toward its goals toward corporate social responsibility.</p>
<p>Among the highlights:</p>
<ul>
<li>Two additional facilities named members of <a href="http://www.epa.gov/perftrac/">U.S. EPA National Environmental Performance Track</a> (validating environmental performance beyond regulatory compliance). This brings the total to five.</li>
<li>Named a <a href="http://www.epa.gov/perftrac/corporateleaders/index.htm">National Performance Track Corporate Leader</a> in 2008.</li>
<li><strong>Recycling rate</strong> of 92%—up 1% from 2006.</li>
<li><strong>Energy consumption</strong> down 2% from 2006—total cut of 19% between 2002 and 2007</li>
<li>Cut <strong>greenhouse gas emissions</strong> by 5% from 2006—cut emissions worldwide by 21% between 2002 and 2007</li>
<li>80% of new products introduced in 2007 met the U.S. Environmental Protection Agency’s tougher <a href="http://www.energystar.gov/">ENERGY STAR requirements</a></li>
</ul>

<p>Also, included in the report are sections and key metrics devoted to governance and ethics, customer privacy and satisfaction, employee diversity and development, environmental initiatives, corporate donations and volunteerism, and more.</p>
<p>An interactive version of the report can be found at the following link: <a href="http://www.xerox.com/Static_HTML/citizenshipreport/2008/index.html?Xcntry=USA&#38;Xlang=en_US">Xerox Global Citizenship Report.</a></p>
]]></description>
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  </item>
  <item>
    <title>Greening Print Marketing: Direct Imaging Presses Help You “Go Green”</title>
    <link>http://inspiredeconomist.com/2008/10/22/greening-print-marketing-direct-imaging-presses-help-you-%e2%80%9cgo-green%e2%80%9d/</link>
    <comments>http://inspiredeconomist.com/2008/10/22/greening-print-marketing-direct-imaging-presses-help-you-%e2%80%9cgo-green%e2%80%9d/#comments</comments>
    <pubDate>Wed, 22 Oct 2008 16:47:22 +0000</pubDate>
    <dc:creator>Heidi Tolliver-Nigro</dc:creator>
    
		<category><![CDATA[Inspiring Ideas]]></category>

		<category><![CDATA[Interesting Ideas]]></category>

		<category><![CDATA[Non-Profit]]></category>

		<category><![CDATA[Recommended Reads]]></category>

		<category><![CDATA[Resources]]></category>

		<category><![CDATA[Social Entrepreneurship]]></category>

		<category><![CDATA[Sustainable Business]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Uncategorized]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2008/10/22/greening-print-marketing-direct-imaging-presses-help-you-%e2%80%9cgo-green%e2%80%9d/</guid>
    <description><![CDATA[<p><a href="http://inspiredeconomist.com/files/2008/10/presstek-green.jpg"><img class="alignnone size-medium wp-image-808" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2008/10/presstek-green-243x300.jpg" alt="" width="243" height="300" /></a></p>
<p><a href="http://www.presstek.com">Presstek</a>, the inventor of chemistry-free platemaking, is offering a free white paper entitled, “<a href="http://www.presstek.com/newsroom/20081021_environment.html">Growing Your Business by Going Green</a>.” The paper speaks to both the environmental and economic benefits that can be realized by in-house print shops or third-party print providers who adopt the practice of “green” printing. This is also relevant to marketers who are looking for information to help them select a print provider that will help them meet their green marketing goals.</p>
<p>Despite the broad range of topics covered, the white paper is largely designed to discuss the economic and environmental benefits of Presstek DI digital offset presses. Most of my posts involve the business and marketing models relate to <a href="http://http://inspiredeconomist.com/2008/08/30/green-printing-%E2%80%94-a-nice-bonus-to-digital-printing/">toner-based (digital) printing</a>, but I’ve discussed the green benefits of the DI process in my posts before. This white paper goes into far more detail than I can cover here.</p>
<p>Like toner-based printing, DI printing eliminates many of the chemicals used in the print production process, although it is an offset process—it looks like traditional offset printing. But compared to a traditional offset press (comparisons are made to both 500-run and long-run quantities), it eliminates waste from</p>
<ul>
<li>press developer,</li>
<li>press replenisher,</li>
<li>press finisher/gum,</li>
<li>fountain solution</li>
<li>fountain substitute</li>
<li>waste water</li>
</ul>
<p><a href="http://inspiredeconomist.com/2008/10/22/greening-print-marketing-direct-imaging-presses-help-you-%e2%80%9cgo-green%e2%80%9d/" class="more-link">Read more of this story &#187;</a></p>
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  <item>
    <title>Supply Side Economics: Transforming Carbon Emissions Into Useful Products</title>
    <link>http://inspiredeconomist.com/2008/10/15/supply-side-economics-transforming-carbon-emissions-into-useful-products/</link>
    <comments>http://inspiredeconomist.com/2008/10/15/supply-side-economics-transforming-carbon-emissions-into-useful-products/#comments</comments>
    <pubDate>Wed, 15 Oct 2008 05:59:23 +0000</pubDate>
    <dc:creator>Reenita Malhotra</dc:creator>
    
		<category><![CDATA[Energy]]></category>

		<category><![CDATA[Innovation and Design]]></category>

		<category><![CDATA[Inspiring Ideas]]></category>

		<category><![CDATA[Interesting Ideas]]></category>

		<category><![CDATA[Local News]]></category>

		<category><![CDATA[Manufacturing]]></category>

		<category><![CDATA[Resources]]></category>

		<category><![CDATA[Sustainable Manufacturing]]></category>

		<category><![CDATA[Technology]]></category>

		<category><![CDATA[Unique Ideas]]></category>

    <guid isPermaLink="false">http://inspiredeconomist.com/2008/10/15/supply-side-economics-transforming-carbon-emissions-into-useful-products/</guid>
    <description><![CDATA[<p><img style="vertical-align: top" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2008/10/diagram_co2fuel.jpg" alt="" width="343" height="304" /></p>
<p>The <a title="Green Economy Likely to Rebound Faster From Financial Turmoil" href="http://inspiredeconomist.com/2008/10/05/green-economy-will-rebound-faster-from-financial-turmoil/" target="_blank">world economy might be in recession</a>, however, carbon emissions are at an all time high. According to a new analysis by the nonprofit and nonpartisan Environmental Integrity Project (EIP) of data from the U.S. Environmental Protection Agency (EPA) U.S. power plant CO2 emissions jumped 2.9 percent in 2007, the biggest single-year increase since 1998. More than ever, companies need to commit to taking steps against global warming.</p>
<p>The $700 billion <a title="Is Free Market Economics Sustainable?" href="http://inspiredeconomist.com/2008/09/22/to-bailout-or-not-to-bailout-is-free-market-economics-sustainable/" target="_blank">bailout</a> package recently issued by the U.S. government favors supply-side economics. The <a href="http://inspiredeconomist.com/2008/09/29/bailout-rejected-will-free-market-economics-sustain-us-after-all/" target="_blank">bailout package</a> included <a title="$700 billion Bailout Package includes tax credits for renewable energy industries" href="http://redgreenandblue.org/2008/10/04/700-billion-bailout-includes-tax-credits-for-renewable-energy-industries/" target="_blank">tax credits for renewable energy</a> industries most notably for wind and solar energy manufacturers. The general view is however that <a href="http://inspiredeconomist.com/2008/10/05/green-economy-will-rebound-faster-from-financial-turmoil/" target="_blank">larger utilities will benefit</a> as opposed to <a title="Does the credit crunch help or hurt the issue of climate change?" href="http://inspiredeconomist.com/2008/10/07/does-the-credit-crunch-help-or-hurt-the-issue-of-climate-change/" target="_blank">smaller renewable energy players</a> that remain dependent upon project financing.
<p><a href="http://inspiredeconomist.com/2008/10/15/supply-side-economics-transforming-carbon-emissions-into-useful-products/" class="more-link">Read more of this story &#187;</a></p>
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  <item>
    <title>Tip&#8217;d: Your One Stop Destination For Business and Finance News</title>
    <link>http://inspiredeconomist.com/2008/10/14/tipd-your-one-stop-destination-for-business-and-finance-news/</link>
    <comments>http://inspiredeconomist.com/2008/10/14/tipd-your-one-stop-destination-for-business-and-finance-news/#comments</comments>
    <pubDate>Tue, 14 Oct 2008 22:26:03 +0000</pubDate>
    <dc:creator>Reenita Malhotra</dc:creator>
    
		<category><![CDATA[IE Thought of the Week]]></category>

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		<category><![CDATA[Local News]]></category>

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    <guid isPermaLink="false">http://inspiredeconomist.com/2008/10/14/tipd-your-one-stop-destination-for-business-and-finance-news/</guid>
    <description><![CDATA[<p><strong>If you do not want to waste precious moments searching the internet for the top stories in business and finance, or if you have found an ideal economics news story that you would highly recommend to other readers, then <a title="Tip'd" href="http://ecopreneurist.com/2008/10/14/tipd-a-social-news-site-for-business-and-financial-news/" target="_blank">Tip&#8217;d</a> might quickly become your business social destination everyday.</strong></p>
<p><img class="alignleft" style="vertical-align: top" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2008/10/tipd.jpg" alt="" width="400" height="259" /></p>
<p>Much like <a href="http://digg.com" target="_blank">Digg</a>, <a href="http://tipd.com" target="_blank">Tip&#8217;d</a> is a site that has the advantage of showing up at the right time. The stock market has recently been on a roller coaster ride and the world’s economy has been on the brink of depression for over a month. As you know most speculative behavior is driven by human emotion which tends to spread news like wildfire. In this scenario, Tip&#8217;d has found the perfect fit by offering an ideal platform for readers to share their favorite business stories.
<p><a href="http://inspiredeconomist.com/2008/10/14/tipd-your-one-stop-destination-for-business-and-finance-news/" class="more-link">Read more of this story &#187;</a></p>
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  <item>
    <title>Africa Sending Massive Wealth to the Developed World</title>
    <link>http://ecoworldly.com/2008/10/01/africa-sending-massive-wealth-to-europe-america/</link>
    <comments>http://ecoworldly.com/2008/10/01/africa-sending-massive-wealth-to-europe-america/#comments</comments>
    <pubDate>Wed, 01 Oct 2008 15:36:28 +0000</pubDate>
    <dc:creator>Gavin Hudson</dc:creator>
    
		<category><![CDATA[In Africa]]></category>

    <guid isPermaLink="false">http://ecoworldly.com/2008/10/01/africa-sending-massive-wealth-to-europe-america/</guid>
    <description><![CDATA[<h3>An innovative campaign from <a href="http://helpsweden.org/" target="_blank">HelpSweden.org</a> aims to turn our notions of wealth and poverty on their heads.</h3>
<p><a href="http://ecoworldly.com/files/2008/10/africa-roots.jpg"><img class="aligncenter size-full wp-image-1750" src="http://go635254.s3.amazonaws.com/ecoworldly/files/2008/10/africa-roots.jpg" alt="Africa Roots" width="500" height="357" /></a></p>
<h4>HelpSweden.org has drafted a petition to Swedish Prime Minister Fredrik Reinfeldt. It urges greater action on the Millennium Development Goals when Sweden holds the European Union presidency in the second half of 2009. The message also holds a reminder of the first world&#8217;s forgotten debt to the rest of the world for resources and labor.</h4>
<h3>Think Africa&#8217;s poor?</h3>
<p><strong>Not in terms of natural resources.</strong> Most diamonds and gold in the world come from Africa. With all the conflict that&#8217;s erupted over mining the abundant precious materials in the <a href="http://www.commondreams.org/views04/1226-21.htm" target="_blank">Congo</a>, there&#8217;s a saying, &#8220;We&#8217;d be so much better off if we weren&#8217;t so rich.&#8221;</p>
<p>Much of the African continent is also blessed a climate far more lush than, say, Sweden. Yet with a fraction of the natural resources and more snow than you could shake a kräftskivor at, Sweden&#8217;s economy is among the top twenty largest in the world, dwarfing any African nation.</p>
<p>So what gives?</p>
<p><a href="http://ecoworldly.com/2008/10/01/africa-sending-massive-wealth-to-europe-america/" class="more-link">Read more of this story &#187;</a></p>
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    <title>Greening Print Marketing: Getting Serious About Greenhouse Gases</title>
    <link>http://inspiredeconomist.com/2008/10/01/greening-print-marketing-getting-serious-about-greenhouse-gases/</link>
    <comments>http://inspiredeconomist.com/2008/10/01/greening-print-marketing-getting-serious-about-greenhouse-gases/#comments</comments>
    <pubDate>Wed, 01 Oct 2008 11:51:43 +0000</pubDate>
    <dc:creator>Heidi Tolliver-Nigro</dc:creator>
    
		<category><![CDATA[Conservation]]></category>

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    <guid isPermaLink="false">http://inspiredeconomist.com/2008/10/01/greening-print-marketing-getting-serious-about-greenhouse-gases/</guid>
    <description><![CDATA[<p><a href="http://inspiredeconomist.com/files/2008/09/green-printer-logo.jpg"><img class="alignnone size-medium wp-image-748" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2008/09/green-printer-logo.jpg" alt="" width="222" height="131" /></a>Many printers say they are “green” or “eco-friendly” because they print using soy inks, are <a href="http://www.fsc.org">FSC-certified</a>, or print on recycled paper. But if you want an example of a printer who is really serious about its stewardship of the environment, take a look at <a href="http://www.greenprinteronline.com">Green Printer</a>.</p>
<p>Using sources from the Environmental Protection Agency (EPA) and the Environmental Defense Fund (EDF), Green Printer estimates that it helped its customers save 74,645 pounds of greenhouse gases and 38,116 pounds of solid waste since the eco-friendly printing company opened in June 2007.</p>
<p>Green Printer is so serious about its environmental stewardship that it actually offers an &#8220;<a href="http://http://www.widgetbox.com/widget/eco-calculator">Eco-Calculator</a>&#8221; that helps its customers calculate how much greenhouse gas and trees they, too, can save by using its services. These savings are achieved, among other things, by using sustainable printing methods (such as waterless printing) and printing on treeless and recycled paper. (See <a href="http://www.greenprinteronline.com/static/content.html?t=story">Green Printer&#8217;s story</a>.)</p>
<p>This adds a completely new dimension to the issue of socially responsible printing—a more active sense of participation.</p>
<p>As <a href="http://inspiredeconomist.com/2008/09/26/greening-print-marketing-does-sustainability-matter-to-print-buyers/#more-742">I wrote last week</a>, one of the benefits of using the <a href="http://inspiredeconomist.com/2008/09/23/greening-print-marketing-new-report-on-digital-printing/#more-731">document management and marketing models driven by digital printing</a> is that you can see the positive impact you are making on the environment by what is missing—piles of wasted inventory, unread mail, and trash cans filled to the brim. But Green Printer offers another way to quantify your impact on the environment, one that allows you to &#8220;see&#8221; the invisible.</p>
<p>That&#8217;s a very powerful motivator to positive social action—to the tune of  74,645 pounds of greenhouse gases so far.</p>
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    <title>Greening Print Marketing: New Report on Digital Printing</title>
    <link>http://inspiredeconomist.com/2008/09/23/greening-print-marketing-new-report-on-digital-printing/</link>
    <comments>http://inspiredeconomist.com/2008/09/23/greening-print-marketing-new-report-on-digital-printing/#comments</comments>
    <pubDate>Tue, 23 Sep 2008 15:05:18 +0000</pubDate>
    <dc:creator>Heidi Tolliver-Nigro</dc:creator>
    
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    <guid isPermaLink="false">http://inspiredeconomist.com/2008/09/23/greening-print-marketing-new-report-on-digital-printing/</guid>
    <description><![CDATA[<p><a href="http://inspiredeconomist.com/files/2008/09/digital-print-sept-08-cover.jpg"><img class="alignleft size-medium wp-image-732" src="http://go635254.s3.amazonaws.com/inspiredeconomist/files/2008/09/digital-print-sept-08-cover-215x300.jpg" alt="" width="215" height="300" /></a>This week, everybody is watching the stock market and talking about the economy, but I want to do a little reality check here. Other than tweaking our portfolios, there isn&#8217;t much we can do about it. Was the bail-out the right decision? Was it not the right decision? Talking about it makes us feel better—as if it gives us some kind of control—but the reality is, it doesn&#8217;t. Why not take all that nervous energy and channel it into something really productive? A place where we can make a difference right away?</p>
<p>Did you know that by making some basic changes in your document management and print marketing, you can <strong>reduce your carbon footprint</strong>, <strong>use fewer trees</strong>, <strong>use less petroleum</strong>, and <strong>improve your bottom line</strong> at the same time? In today&#8217;s time of financial crisis, that ought to get any company&#8217;s attention. It starts, not with the paper or ink you spec, but with the fundamental way you print at your documents.</p>
<p>By utilizing today&#8217;s <a href="http://www.expertbusinesssource.com/blog/1740000374/post/1020013302.html?q=know+digital+presses">digital production technologies</a>, you can move to document management models that have a major impact on the environment. By printing shorter runs—even for high-quality, four-color documents—you eliminate warehousing costs and the cost of outdated print, but on the environmental side, <em>you avoid cutting down trees for nothing</em>. Every time a book, a pamphlet, a flyer goes out of date and gets thrown in the trash, you just contributed to needless deforestation.</p>
<p>By making smarter use of your database—say, mailing to only the top 10% of your customer base—you reduce the amount of printed material you use. If you combine it with smart use of <a href="http://www.digitalprintingreports.com/marketer_primers_1_to_1_print.htm">print personalization</a>, you could earn even more revenues than on a larger static mailing.</p>
<p>Some great examples can be found in a new report on digital-printing-driven marketing models entitled &#8220;<a href="http://www.digitalprintingreports.com/marketer_primers_digital_print.htm">Digital Printing: Transforming Business and Marketing Models</a>,&#8221; released yesterday.
<p><a href="http://inspiredeconomist.com/2008/09/23/greening-print-marketing-new-report-on-digital-printing/" class="more-link">Read more of this story &#187;</a></p>
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