Green Options » reusable packaging http://greenoptions.com/tag/reusable-packaging Posts tagged 'reusable packaging' Mon, 17 Mar 2008 18:15:11 +0000 http://wordpress.org/?v=2.5.1 en How To Package A Green Product http://ecopreneurist.com/2008/03/17/how-to-package-a-green-product/ http://ecopreneurist.com/2008/03/17/how-to-package-a-green-product/#comments Mon, 17 Mar 2008 18:15:11 +0000 mcmilker http://ecopreneurist.com/2008/03/17/how-to-package-a-green-product/ green-package.jpgWe’re green entrepreneurs right? We eschew over-packaging. We skip the plastic overwrap. We limit the packing materials. We think reusable.

But…will consumers pay for it?

A recent Nielsen study shows that half of all US consumers would give up all convenience packaging if it would benefit the environment.

    • 58 percent feel that packaging designed for easy stacking/storing at home is dispensable
    • 55 percent would give up packaging that can be used for cooking, or doubling as a re-sealable container
    • 53 percent don’t need packaging designed for easy transport

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